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Beyond Retail
Beyond Retail was put to paper (or screen) in 2010, but is more of a constant, continuing study of the future of retail, how consumers are chan...
The Convergence Economy
:
Retail
:
Store Of Tomorrow
Markets
The New Normal Update
The New Normal Briton has two children and thinks of himself as working or lower middle class. He goes on a foreign holiday at least once a year, e...
Mondeo Man
:
Fiesta Folk
:
Womenomics
Communities
Generation I: Tribe
Born after 2002, the successors to Generation D expect all experiences to be interactive, immersive, and above all, intuitive. The fluency of the...
Macro Trends
Alphas Now and Next: From the Sandbox to Roblox
This is the first generation to be born entirely in the 21st century, and many of the technologies, careers and crises that will define and shape t...
Generations
:
Gen Alpha
:
Demographics
Macro Trends
Netstalgia
A new generation of creatives is rejecting today’s polished, corporate internet and remaking it with a 90s twist.
Nostalgia
:
Internet
:
Netstalgic
Macro Trends
Conviviality Culture
People are realising that the most exciting thing they can do is not online, updating their social network page. It is offline, experiencing the un...
Convivial
:
Community
:
Live
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