Frontpage
Signals & Stats
Daily Signals
Statistics
Behaviours
Communities
Generations
Boomers
Gen X
Millennials
Gen Z
Gen Alpha
Trends
Macro Trends
Micro Trends
Design Directions
Sectors
Global Events
Beauty
Design
Fashion
Food & Drink
Health & Wellness
Luxury
Pop Culture & Media
Retail
Technology
Travel & Hospitality
Topics
The Synthocene Era
Artificial Intelligence
Cost of Living Crisis
Future Spaces
Gaming
Home and Family
Identities
Longevity
Metaverse
Mobility
Sustainability
Tomorrow’s Leadership
Work States
Viewpoints
Viewpoints
Futures 100
Webinars
Podcasts
Academy
Foresight Masterclass S1
Foresight Masterclass S2
Networking Masterclass
Reports
login
All Time
Past day
Past week
Past month
Past 3 months
Past 6 months
Past year
Past 2 years
Advertising & Branding
Architecture
Beauty
Design
Drink
Fashion
Finance
Food
Health & Wellness
Luxury
Media & Entertainment
Mobility
Packaging
Retail
Scenario
Society
Sport & Leisure
Sustainability
Technology
Travel & Hospitality
Youth
Africa
Asia
Aus/Nz
Eastern Europe
Western Europe
Global
Middle East
North America
Nordics
South America
Generation Beta (Born 2024+)
Generation Alpha (born 2013–2025)
Generation Z (born 1997–2012)
Millennials (born 1981–1996)
Generation X (born 1965–1980)
Generation Jones (born 1955–1965)
Baby Boomers (born 1946–1964)
All
Signals & Stats
- Daily Signals
- Statistics
Behaviours
- Big Ideas
- Communities
- Generations
- Markets
Trends
- Macro Trends
- Micro Trends
- Design Directions
Academy
- Foresight Masterclass Series 1
- Foresight Masterclass Series 2
- Strategic Networking Masterclass
Viewpoints
- Viewpoints
- Futures 100
- Webinars
- Podcasts
'Branding'
Sort By
Relevance
Most Recent
Big Ideas
Wealthy consumers don sunglasses, trench coats as luxury goes undercover
Wealthy consumers don sunglasses, trench coats as luxury goes undercover
Shopping
:
Discreet
:
Bashful
Daily Signals
The Big Idea: Luxury and fashion brands have entered the home
Fashion brands have their eyes on consumers’ homes.
Fashion
:
Luxury
:
Design
Communities
Beauty Cultists
A new generation of hyper-loyal beauty consumers are building localised communities around their favourite brands.
Beauty
:
Communities
:
Consumers
Viewpoints
Can civic brands eradicate period poverty?
With girls and women struggling to afford basic sanitary products, is it time for brands and institutions to step in? Tamara Hoogeweegen, The Futur...
Wellbeing
:
Health
:
Female Futures
Micro Trends
Immersive Interfaces
New phygital interfaces are reshaping branded spaces and our personal environments.
Technology
:
Design
:
Retail
Daily Signals
Retail Futures Forum 2017
London – Yesterday LS:N Global hosted our Retail Futures Forum, which introduced rising retail trends, case studies of some of the industry’s most ...
Retail Futures Forum
:
Brand Transparency
:
Retail
Micro Trends
Catalogue Comeback
The printed shopping catalogue is enjoying a surprising renaissance.
Print
:
Catalogues
:
Catalogs
Micro Trends
Luxe Laundry
Laundry brands are taking cues from the beauty world, with stripped-back packaging and eco-credentials that emphasise quality and naturalness.
Natural
:
Tangent GC
:
Laundry Detergent Project
Daily Signals
Monkey business: Hotel creates a novel adventure
Monkey business: Hotel creates a novel adventure
Traditional
:
Marketing
:
Animation
Micro Trends
Faction films
As transmedia storytelling becomes the norm, content creators are heightening the sense of reality behind narratives by blurring the lines between ...
Transmedia
:
Storytelling
:
Social Networking
Viewpoints
Justin Basini : Monetising personal information
Allow CEO Justin Basini talks about monetising personal information.
Justin Basini
:
Allow
:
Self Quant
Micro Trends
Revivalist Food Brands
Just as smaller, nimbler food retailers are responding to Revivalism, so, too, are major brands. Many are revisiting and resurrecting loved, but lo...
Coca-Cola
:
Cadbury's
:
Doritoz
Viewpoints
Andy Stanford-Clark : The Internet of Things
The man: Andy Stanford-Clark The idea: The Internet of Things Words: Stephen Graves Visual research: Joanna Tulej
Internet Of Things
:
IBM
:
Andy Stanford-Clark
Micro Trends
Rebuilt heritage
Today’s consumers prefer their products to have history and to evoke a sense of the past. In response, smart – and new – brands are creating instan...
Quality
:
Engagement
:
Union Cycle Works
Big Ideas
Russian luxury sales tumble
Russian luxury sales tumble
Moscow
:
Vivienne Westwood
:
Stoleshnikov Pereulok
Big Ideas
E-vouchers attract growing numbers of on-the-go consumers
E-vouchers attract growing numbers of on-the-go consumers
Mobile Phones
:
Shopping
:
Emails
Big Ideas
The Download: Paris Fashion Week Spring/Summer 2025
Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week.
Paris Fashion Week
:
SS 2025 Trends
:
Coperni
Micro Trends
Spirited Synthesis
Through creative and unexpected collaborations, food and drink innovators are redefining alcohol as a culinary flavour, appealing to a new generati...
Alcohol
:
Flavours
:
Food And Drink Futures
Markets
Cannabis Market Update
Despite a lack of regulatory controls, the much-hyped cannabis-derived food and beverage market continues to grow and diversify.
Food
:
Drink
:
Retail
Micro Trends
Alco pop-ups
Retailers are driving customers to bricks-and-mortar locations through alcohol and nightlife partnerships that capitalise on the experiential boom.
Retail
:
Drink
:
Alcohol
Markets
Synthetic Leather Market
Synthetic leather is evolving from low-quality, environmentally damaging pleather to a luxury staple for eco-conscious fashion brands.
Fashion
:
Apparel
:
Sustainability
Daily Signals
Tinder goes to Bollywood, while Holland & Barrett stocks up on cannabidiol
Wood that is stronger than steel, CBD’s new high, influencer marketing is less influential and other stories.
Wellness
:
Digital
:
Youth
Daily Signals
Sleek cosmetics empower make-up enthusiasts and other stories
Friday’s top stories including Space10 looks at the future of urbanisation, Sweaty Betty opens social fitness hub and consumers seek budget groceri...
Beauty
:
Fashion
:
Retail
Markets
Global Retail Market 2017: Part 1
The year 2017 will be a tipping point. Machine learning, artificially intelligent (AI) chatbots and virtual reality experiences are just some of th...
Machine Learning
:
Artificial Intelligence
:
Chatbots
Design Directions
#TOMMYNOW
Tommy Hilfiger's latest fashion event ditched runway convention to create a carnival of couture.
Destination Retail
:
New York Fashion Week
:
Tommy Hilfiger
Loading...
VIEW MORE
You have
3 free News articles
remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN