'Branding'

L’Oréal taps TikTok for direct beauty sales

Daily Signals

L’Oréal taps TikTok for direct beauty sales

Cosmetics company L’Oréal is partnering with social media platform TikTok to capitalise on emerging beauty trends on the app.
Technology : Media And Entertainment : Beauty
Olay co-creates accessible beauty packaging

Daily Signals

Olay co-creates accessible beauty packaging

Designed by and for members of the disabled community, beauty brand Olay’s Easy Open Lid helps people with a range of conditions to open its products.
Beauty : Packaging : Accessibility
Stat: Low-income Americans rely on smartphone-only internet

Daily Signals

Stat: Low-income Americans rely on smartphone-only internet

According to a survey by Pew Research Center, this reality has caused particular concern during the pandemic, with many citizens having had to work...
Technology : Society : Finance
Stat: Consumers want more transparent hygiene claims

Daily Signals

Stat: Consumers want more transparent hygiene claims

As heightened hygiene concerns prevail in the inter-Covid period, consumers are seeking greater transparency on the efficacy of products such as an...
Health & Wellness : Packaging : Society
Airbnb and Muji collaborate on essential amenities

Daily Signals

Airbnb and Muji collaborate on essential amenities

With travel set to surge in the inter-Covid period, the home rental platform and lifestyle brand are partnering to support hosts in providing budge...
Travel : Luxury : Inter-covid
Givaudan’s innovation lab creates fragrances in four weeks

Daily Signals

Givaudan’s innovation lab creates fragrances in four weeks

Scent manufacturer Givaudan has teamed up with retailer Tmall to create an innovation laboratory boosting fragrance creation opportunities in China.
Beauty : Fragrance : Retail
Venus wants women to speak up about pubic hair

Daily Signals

Venus wants women to speak up about pubic hair

Personal care brand Gillette Venus is inviting women to reject censored language around pubic hair.
Health : Wellness : Advertising
So Perf offers tummy-friendly treats for children

Daily Signals

So Perf offers tummy-friendly treats for children

The snack brand is catering for the need for healthier children's snacks that prioritise gut health.
Food : Kids : Snacks
D&G moves to monthly see-now buy-now catwalks

Daily Signals

D&G moves to monthly see-now buy-now catwalks

Luxury fashion brand Dolce & Gabbana is experimenting with alternative fashion presentations, launching a see-now-buy-now monthly digital catwalk.
Fashion : Digital Fashon : Covid-19
Adidas re-invents footwear with tech-driven textiles

Daily Signals

Adidas re-invents footwear with tech-driven textiles

The sports brand has unveiled Strung, a new textile and manufacturing process that uses data and robotics to change how footwear is created.
Retail : Technology : Fashion
Ceramics designed to last a lifetime

Daily Signals

Ceramics designed to last a lifetime

The Raami dining collection by Iittala is designed without new raw materials and is intended to last for decades.
Retail : Design : Future Home
Amazon augments the luxury e-commerce experience

Daily Signals

Amazon augments the luxury e-commerce experience

The retail giant is launching its Luxury Stores experience as part of the mobile app, marking a first for the platform in the high-end space.
Luxury : Retail : Fashion
Christopher Raeburn’s new collection is entirely circular

Daily Signals

Christopher Raeburn’s new collection is entirely circular

The designer is not creating any new garments for London Fashion Week’s digital event.
Fashion : Retail : London Fashion Week
Prose employs hairdressers as content creators

Daily Signals

Prose employs hairdressers as content creators

The haircare brand is building a creative community with the help of out-of-work hairstylists.
Beauty : Technology : Community
Pandora’s pledge for a recycled jewellery future

Daily Signals

Pandora’s pledge for a recycled jewellery future

Jewellery brand Pandora is pledging to use only recycled silver and gold to make its future jewellery collections.
Retail : Jewellery Products : Sustainability
Crown Affair brushes up haircare routines

Daily Signals

Crown Affair brushes up haircare routines

The new haircare and beauty label doubles as a platform offering a range of products and advice around the ritual of female hair brushing.
Beauty : Wellness : Hair Care
Adidas rewards customers for reselling fashion

Daily Signals

Adidas rewards customers for reselling fashion

Infinite Play invites consumers to trade-in unwanted clothing and shoes in return for benefits.
Fashion : Sustainability : Youth
Burger King says goodbye to plastic toys

Daily Signals

Burger King says goodbye to plastic toys

Fast food chain Burger King is melting down the plastic toys given away with its children’s meals as it works to step up its sustainable activity.
Food : Advertising : Sustainability
Tech-enabled chocolate that empowers cocoa farmers

Daily Signals

Tech-enabled chocolate that empowers cocoa farmers

The Other Bar is an experimental organic chocolate brand using technology to support cocoa farmers and producers.
Food : Ethical : Technology
 Pack of Lies is a platform that tackles greenwashing

Daily Signals

Pack of Lies is a platform that tackles greenwashing

Sustainable skincare brand Maiiro has launched a campaign to eliminate greenwashing and tackle plastic pollution in the beauty industry.
Beauty : Sustainability : Transparency
Bic disrupts grooming with gender-neutral razors

Daily Signals

Bic disrupts grooming with gender-neutral razors

The brand has launched a new direct-to-consumer line designed to be used by men and women.
Beauty : Shaving : Advertising
Swoon sets out to redefine sweetener

Daily Signals

Swoon sets out to redefine sweetener

The brand has launched a new liquid sugar substitute naturally sweetened with monk fruit.
Food : Drink : Health
YouTube launches AR for trying on make-up

Daily Signals

YouTube launches AR for trying on make-up

Viewers can now try on cosmetics virtually while following along with YouTube beauty vloggers.
Beauty : Technology : Augmented Reality
Burger King’s new meals aren’t just for when you’re happy

Daily Signals

Burger King’s new meals aren’t just for when you’re happy

The fast food chain has released a series of meals with the intention of raising awareness that no one is happy all the time.
Advertising : Food : Wellness
Retailers pledge to scrap paper receipts

Daily Signals

Retailers pledge to scrap paper receipts

The Beat the Receipt campaign is partnering with leading UK retailers to reduce the waste and environmental impact of paper receipts.
Retail : Sustainability : Climate Change
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