LS:N Global

News

Pack of Lies is a platform that tackles greenwashing

Sustainable skincare brand Maiiro has launched a campaign to eliminate greenwashing and tackle plastic pollution in the beauty industry.

Beauty : Sustainability : Transparency

News

Bic disrupts grooming with gender-neutral razors

The brand has launched a new direct-to-consumer line designed to be used by men and women.

Beauty : Shaving : Advertising

News

Swoon sets out to redefine sweetener

The brand has launched a new liquid sugar substitute naturally sweetened with monk fruit.

Food : Drink : Health

News

YouTube launches AR for trying on make-up

Viewers can now try on cosmetics virtually while following along with YouTube beauty vloggers.

Beauty : Technology : Augmented Reality

News

Burger King’s new meals aren’t just for when you’re happy

The fast food chain has released a series of meals with the intention of raising awareness that no one is happy all the time.

Advertising : Food : Wellness

News

Retailers pledge to scrap paper receipts

The Beat the Receipt campaign is partnering with leading UK retailers to reduce the waste and environmental impact of paper receipts.

Retail : Sustainability : Climate Change

News

Instagram introduces in-app checkout

The new feature allows Instagram users to shop and manage purchases from participating brands without leaving the app.

Retail : Digital : Fashion

News

Thought-starter: How Generation Z is set to disrupt the travel sector

Sam Blenkinsopp, co-founder of youth-driven travel collective Trippin, explains why brands must shape a new narrative around Generation Z tourism.

Youth : Travel : Gen Z

News

Thought-starter: How can data centres be more sustainable?

As brands and governments become more aware of technology’s impact on the planet, junior creative researcher Livvy Houghton explores how they are t...

Data : Digital : Infrastructure

News

Glossier’s flagship store isn’t about shopping

The permanent retail space is populated by ‘offline editors’ who encourage customers to use the store as a place to experiment with beauty.

Retail : Beauty : Interiors

News

Drop culture hits the fragrance market

Perfumer Joya is implementing a quick-strike strategy, with weekly launches and high-profile collaborations.

Beauty : Wellness : Fragrance

News

Thought-starter: Why are period products still so inaccessible?

In an era when women’s equality is high on the agenda, it is astonishing that so many are still struggling to access these basic hygiene products, ...

Wellbeing : Health : Female Futures

News

Reebok releases a shape-shifting sports bra

The PureMove Bra responds to the wearer’s kinetic movement to give women more support when exercising.

Fashion : Fitness : Product Design

Big Ideas

Muji announces plans to open a hotel in 2019

Tokyo – The hotel will be situated above a new flagship Muji store.

Hospitality : Retail : Travel

News

Milan Salone 2017: Top five collections

Designers and brands at this year’s show focused on showcasing innovative materials and their future applications rather than presenting individual...

Milan Salone 2017 : Product Design : Envisions

Big Ideas

Safety first

Boston – Safr is a new ride-share service focused on women’s safety and empowerment.

Sharing Economy : Civic Brands : Transport

News

Modesty movement

Dubai – The Modist is a new global online destination for luxury modest fashion.

The Modist : Luxury : Modest Wear Market

Big Ideas

A good vintage

Oregon – Alit’s transparent pricing model aims to educate consumers about the brand’s supply chain and the wine-making process.

Alit : Radical Transparency : Wine Market

News

Poetry in motion

Global – Past Forward is a film noir that explores the creative convergence between dreams and reality.

The E-motional Economy : Past Forward : Prada

News

Real spirit

Russia – A Leonardo DiCaprio lookalike stars in a user-generated video for vodka brand Five Lakes.

Advertising : Vodka : Fakes

Big Ideas

Brexit fallout

UK – Consumer confidence has plummeted in the wake of the EU referendum, according to new figures.

GfK : Consumer Confidence : European Union

Viewpoints

David Munczinski: Brickwork

Why retailers need more horizontal integration between physical and digital stores.

Brickwork : World Retail Congress 2016 : Omnichannel

Big Ideas

Marriott media

US – Marriott is as much a media business as it is a hotelier, according to David Beebe, vice-president of global creative and content marketing.

Marriott International : M Live : Native Advertising

Viewpoints

Niccoló Barattieri di San Pietro: New luxury tastes

Luxury consumers can no longer be pigeonholed explains Niccoló Barattieri di San Pietro, CEO of London-based property developers Northacre.

Northacre : Property Development : New Luxury Consumers

Big Ideas

Retail apps challenge

Global – A new report from Forrester Consulting reveals how retailers face a challenge in persuading consumers about the benefits of retail apps.

Forrester Consulting : Retail Apps : RetailMeNot

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