Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

London Design Festival 2014: Ones To Watch

Big Ideas

London Design Festival 2014: Ones To Watch

With the focus on experimental processes and innovative materials, London Design Festival is one of the best events for spotting emerging talent....
Furniture : Kim Thome : Leah Jensen
Ad-free social network catches on with consumers

Big Ideas

Ad-free social network catches on with consumers

Ello is a minimalist, ad-free social network that is attracting thousands of requests for its invitation-only beta site.
The Dawn Of The Mega-systems : Social Networking : Facebook
Almost one-third of Millennials worldwide are cynical about brand marketing

Big Ideas

Almost one-third of Millennials worldwide are cynical about brand marketing

Almost one-third of Millennials are sceptical about the way in which brands target them with marketing, according to a new global study commis...
Millennials : Attitudes : Recession
World Retail Congress 2014: Amazon tops Retail Proposition Index

Big Ideas

World Retail Congress 2014: Amazon tops Retail Proposition Index

Bricks-and-mortar retailers are learning lessons from Amazon, according to the fifth annual Retail Proposition Index, unveiled at the World Retail ...
Amazon : Retail Proposition Index : World Retail Congress
Italian resort builds the world’s deepest swimming pool

Big Ideas

Italian resort builds the world’s deepest swimming pool

The 40-metre deep Y-40 Deep Joy is filled with thermal spa water and can accommodate scuba divers.
Y-40 The Deep Joy : Hotel Millepini Terne : Wowtels
World Retail Congress 2014: Singapore leads in digital readiness

Big Ideas

World Retail Congress 2014: Singapore leads in digital readiness

Singapore and Sweden are the most digitally developed countries in the world, according to a new study unveiled at the 2014 World Retail Congress.
World Retail Congress 2014 : MasterCard : Digital Growth
New digital science game emphasises deep learning and sophisticated game play

Big Ideas

New digital science game emphasises deep learning and sophisticated game play

California start-up Galxyz is rethinking the online science learning game for Generation I. 
Galxyz : Education : Gaming
Brazilian fashion brand brings the Facebook ‘like’ to printed page

Big Ideas

Brazilian fashion brand brings the Facebook ‘like’ to printed page

Brazilian fast fashion brand C&A has launched a new interactive advertising campaign that enables consumers to ‘like’ products on Facebook throug...
Brazil : C&A : Advertising
Facebook tests new feature that deletes content after a set time

Big Ideas

Facebook tests new feature that deletes content after a set time

Facebook is testing a new feature that lets users schedule content to be deleted after a certain time.
Facebook : SnapChat : Ephermeral
More than half of UK consumers research online before shopping

Big Ideas

More than half of UK consumers research online before shopping

More than half of British consumers now check the internet before heading to the shops, according to a new survey from Nielsen.
Nielsen : E-commerce : Retail
Cars and computers among fastest-growing e-commerce products

Big Ideas

Cars and computers among fastest-growing e-commerce products

Sales of motoring-related items are surging online, but clothes, hotel bookings and airline tickets continue to dominate e-commerce, according to a...
Auto : Online Retail : E-commerce
World Retail Congress 2014 Preview

Big Ideas

World Retail Congress 2014 Preview

Understanding the Millennial consumer and finding a fresh voice in retail will be two of the main themes at this year’s World Retail Congress (WRC)...
World Retail Congress : Paris : World Retail Congress 2014
More young Americans have read a book in past year than those over 30

Big Ideas

More young Americans have read a book in past year than those over 30

More US Millennials have read a book in the past year than older Americans, according to a new study from Pew Research Center.
Books : Reading : Print Media
London Design Festival 2014: 10 of the Best

Big Ideas

London Design Festival 2014: 10 of the Best

Incorporating new design districts and installations in public spaces, the 12th edition of London Design Festival featured a range of n...
LDF 2014 : Victoria And Albert Museum : Brompton Design District
New study shows more than half of UK gamers are women

Big Ideas

New study shows more than half of UK gamers are women

Female gamers now account for 52% of the UK’s gaming audience, a new study of British gaming habits has found.
Gamification : The Athena Woman : Athena Woman
Financial institutions fail to resonate with Millennial consumers

Big Ideas

Financial institutions fail to resonate with Millennial consumers

The financial services sector is failing to win the hearts and minds of Millennials, according to a new study.
Finance : Banking : Millennials
New app offers curated maps of city hotspots with recommendations

Big Ideas

New app offers curated maps of city hotspots with recommendations

Location discovery app Favd has launched a series of curated maps timed to coincide with major fashion weeks.
Favd : Location App : Travel App
New bio-reactive packaging could replace sell-by dates

Big Ideas

New bio-reactive packaging could replace sell-by dates

Bump Mark is a bio-reactive patch on food packaging that lets consumers feel when their perishables have expired.
Access For All : Food Packaging : Bump Mark
New York Fashion Week spring/summer 2015: Retail and innovation

Big Ideas

New York Fashion Week spring/summer 2015: Retail and innovation

New York Fashion Week is about more than just the catwalk. LS:N Global looks at the week’s innovation highlights beyond the runways.
NYFW : New York Fashion Week : Gareth Pugh
New online service offers helps with life’s difficult decisions

Big Ideas

New online service offers helps with life’s difficult decisions

A website launched this month aims to improve personal decision-making. 
Cloverpop App : Decision Making : Erik Larson
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