Bentley

Bentley Motors launches How do you Bentley? campaign for Gen B

News

Bentley Motors launches How do you Bentley? campaign for Gen B

Bentley Motors has unveiled its new brand campaign How do you Bentley?, developed by luxury custom agency IPG-X.

Luxury : Mobility : Travel

Saudi Arabia: Women Futures

Behaviours

Saudi Arabia: Women Futures

Delve into the dynamic world of luxury in Saudi Arabia, where empowered women are redefining consumption patterns, driving entrepreneurship and inf...

Saudi Arabia : Luxury : Vision 2030

Automotive design drives Bentley’s residences

News

Automotive design drives Bentley’s residences

Car retailer Bentley is opening its first branded residential tower in Miami, translating automotive design into a liveable environment.

Travel : Hospitality : Mobility

Luxury Cars On Demand

Micro Trends

Luxury Cars On Demand

High-end car manufacturers are adopting subscription-based services in order to offer levels of convenience that stretch beyond traditional forms o...

Automotive : Luxury : Digital

Micro Trends

Mood Retail

The act of browsing has been given a new twist as retailers tailor their offers to people’s personal moods.

Uniqlo : Mood : Bentley

News

Look deeper

UK – British car-maker Bentley is harnessing the power of emotion-recognition technology in its latest app.

Bentley : Inspirator App : Emotional Recognition Technology

2015 Geneva Motor Show Review

Big Ideas

2015 Geneva Motor Show Review

Although not the largest auto show, the 2015 Geneva Motor Show is arguably the world’s most diverse and influential, playing host to car-makers f...

Geneva Motorshow : Bentley : BMW

Design Miami/ 2014: Bentley unveils commission for new design initiative

News

Design Miami/ 2014: Bentley unveils commission for new design initiative

Miami – Bentley presented its new art and design initiative, Bentley Elements, at Design Miami/ with an installation by Italian conceptual artist...

Design Miami 2014 : Bentley : Design Miami/

Luxury Matrix 2014

Markets

Luxury Matrix 2014

LS:N Global plots the shifts in luxury in 2014 and identifies where key luxury brands sit in the five stages that define the luxury market.

The Luxury Matrix : DKNY : Moschino

Alf Nucifora: How the new technology millionaires spend their money

Viewpoints

Alf Nucifora: How the new technology millionaires spend their money

Alf Nucifora, chairman of The Luxury Marketing Council of San Francisco, explains how to understand luxury spending in the San Francisco Bay Area.

Silicon Valley : San Francisco : Bay Area

Approval Matrix: Bentley designs by experience

News

Approval Matrix: Bentley designs by experience

New York – For New York Design Week, Bentley created a pop-up where customers could design a car to match their personalities.

Bentley : New York Design Week : Personalisation

Luxury brands look to America in 2014

Big Ideas

Luxury brands look to America in 2014

Luxury brands look to America in 2014.

Luxury : Porsche : Bentley

Middle Eastern Luxurians

Markets

Middle Eastern Luxurians

The Arab Spring may have been the high-water mark for conspicuous consumption by Middle Eastern luxurians. The region’s luxury consumers have long ...

Middle East : Luxury Movement : Chanel

Geneva Motor Show preview

Big Ideas

Geneva Motor Show preview

Arguably the world’s most influential motor show opens this week in Geneva, and promises super high-end limited-edition sports cars from Ferrari an...

Nissan : Geneva Motor Show : SUV

Micro Trends

Autotels

Switched-on luxury car-makers are seeking more meaningful alliances with the hotel and leisure industries in a bid to connect with their customers ...

Cars : Hotels : Collaboration

Paris Motor Show 2012 Preview

Big Ideas

Paris Motor Show 2012 Preview

The Paris Motor Show is one of the industry’s key events and has the largest public attendance of any auto show in the world – 1,263,467 walked thr...

Cars : F-Type : Luxury SUV

Luxury auto brands expand into western China

Big Ideas

Luxury auto brands expand into western China

Luxury auto brands expand into western China

Chengdu : China : Cars

Car manufacturer aims at bulletproof vehicles

Big Ideas

Car manufacturer aims at bulletproof vehicles

Car manufacturer aims at bulletproof vehicles

Bentley : Security : Bulletproof

Vietnam’s Luxury Consumers

Markets

Vietnam’s Luxury Consumers

Vietnam has luxury consumers, but not as many as you might think.

Vietnam : Santai Spa : Hanoi

Beijing autoshow review 2012

Big Ideas

Beijing autoshow review 2012

In many ways, Beijing’s Auto China motor show personifies the automotive gold rush in China. After the 2012 expo closed earlier this month, a repor...

BMW : Beijing Autoshow : Show Review

Russian ideas of luxury vary by age and gender

Big Ideas

Russian ideas of luxury vary by age and gender

Russian ideas of luxury vary by age and gender

Luxury : Private Planes : Sociology

Geneva Motor Show Review

Big Ideas

Geneva Motor Show Review

A Philippe Starck-designed electric golf buggy, a massive, opinion-dividing SUV by Bentley and a slick luxury hybrid saloon interior using recycled...

Cars : VW Group : Philippe Starck

The best of 2010: The key auto Insights of the year

Big Ideas

The best of 2010: The key auto Insights of the year

The best of 2010: The key auto Insights of the year

China : Bentley : Rolls-Royce

Luxury car market gathers pace in China

Big Ideas

Luxury car market gathers pace in China

Luxury car market gathers pace in China

Cars : China : Bentley

Beijing Motorshow

Big Ideas

Beijing Motorshow

China finally overtook the US to become the biggest vehicle market in the world last year, so it is no surprise that the most important Chinese mot...

China : Cadillac : Beijing Motor Show

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