'gaming'

Embedded Marketing

Macro Trends

Embedded Marketing

As consumers have more opportunity to avoid advertising, brands are reinventing product placement, enriching media content by embedding their brand...
Marketing : Branding : Branded Entertainment
Cartoon Ornamentation

Design Directions

Cartoon Ornamentation

LS:N Global has detailed the rise of Faction Marketing, in which consumers suspend their disbelief and engage with the fantastical, the surreal and...
Cosmetics : Sibling : Comic Strip
Online shopping

Markets

Online shopping

Now the novelty of online shopping is over, consumers are expecting an ever more compelling digital retail experience. A new report by Future:Poll ...
Online Shopping : Digital Retail : Highlands
Immersive Living Spaces

Viewpoints

Immersive Living Spaces

Design innovation consultant Matthew Cockerill talks to LS:N Global about how augmented and mixed reality will be at the core of the future of the ...
Mixed Reality : Smart Homes : Augmented Reality
Future Airport Commerce

Viewpoints

Future Airport Commerce

A new report by Kinetic Consultancy explores how digital enhancements and new concept developments can improve the airport customer journey.
Airports : Commerce : Retail
Psychophysical Identities

Micro Trends

Psychophysical Identities

A new wave of designers are exploring how familiar physical feelings can be translated into visual sensations and mood-lifting branding.
Design : Culture : Branding
Money Market: Baby Boomers

Markets

Money Market: Baby Boomers

Turning their backs on the term ‘elderly’, Baby Boomers are working until later in life than previous generations and re-inventing retirement on th...
FinTech : Global : Baby Boomers
Prada weaves a futuristic vision and the NHS's new AI doctors

News

Prada weaves a futuristic vision and the NHS's new AI doctors

Prada’s Nylon Farm celebrates its heritage, UCLH partners with the Alan Turing Institute to bring AI to hospitals, Porter magazine dedicates whole ...
Technology
Room Service Revitalised

Micro Trends

Room Service Revitalised

To win over today’s travellers and compete with Airbnb, hotels are re-assessing the functionality, flavours and frills of their room se...
Hospitality : Travel : Food
Instagram Beauty Market

Markets

Instagram Beauty Market

By providing a place for consumers to discover new under-the-radar products, Instagram has become a thriving environment for cult beauty brands.
Beauty : Digital : Social Media
Le Labo launches essential skincare range and other stories

News

Le Labo launches essential skincare range and other stories

In today’s daily digest: Jigsaw confronts immigration issue, Dubai launches cryptocurrency, the growing wellness homes sector and other stories.
Beauty : Fashion : Finance
Saw film addresses incongruity in blood donor rules and other top stories

News

Saw film addresses incongruity in blood donor rules and other top stories

In today’s daily digest: Canon VR offers 360-degree viewing, Visit Oslo promotes tranquil tourism, the value in gin and other stories.
Media : Retail : Wellness
RCA and CSM Work in Progress Shows 2017

Big Ideas

RCA and CSM Work in Progress Shows 2017

At the Work in Progress shows at the Royal College of Art and Central Saint Martins, design graduates examined post-truth politics, filter bubbles ...
Material Futures MA : The Dislocated World : Royal College Of Art
Lisbon Web Summit

Big Ideas

Lisbon Web Summit

Moving to the Portuguese capital from Dublin this year, the event had nearly doubled in size to host more than 53,000 attendees and focused on far-...
Web Summit 2016 : Lisbon : Digital Media
DVTK: Interactive Design

Design Directions

DVTK: Interactive Design

Kim Boutin and David Broner are DVTK, a London-based design studio known for creating experimental and playful online brand experiences.
DVTK : Kenzo : Interactivity
Connected Cars

Markets

Connected Cars

The technology in cars and computers is merging, but driverless vehicles, remain some way off.
BMW : Driverless Cars : Audi
Bread & Butter and Seek Berlin spring/summer 2015 review

Big Ideas

Bread & Butter and Seek Berlin spring/summer 2015 review

The Berlin streetwear shows were notable for the presence of heritage brands keen to elevate themselves into the premium category. 
Bread & Butter : Seek : Berlin
Tokyo Motor Show 2013 Review

Big Ideas

Tokyo Motor Show 2013 Review

Electric unicycles, steerable wheel-less pods controlled by driver body movement and interiors upholstered in Japanese selvedge denim were just som...
Cars : Gordon Murray Design : Daihatsu
Creative Lab

Design Directions

Creative Lab

Ever since working with Andy Warhol in the 1980s, vodka brand Absolut has understood the importance of collaboration. But in the Brandtocratic era,...
Berlin : Flexible Architecture : MADE
Consumer Attitudes Audit

Big Ideas

Consumer Attitudes Audit

The flat screen TV reigns supreme as the technology UK householders believe they need to live comfortably, according to our latest Consumer Attitud...
Recession : Bad Manners : Flat Screen TV
The New Normal Update

Markets

The New Normal Update

The New Normal Briton has two children and thinks of himself as working or lower middle class. He goes on a foreign holiday at least once a year, e...
Mondeo Man : Fiesta Folk : Womenomics
Athena Woman

Communities

Athena Woman

Career success and increased spending power are giving rise to a new breed of highly educated, affluent and entrepreneurial woman. These women exud...
Community : Fang Yuan : Courtney Sklar
Five Luxury Leisure Pop-Ups

Big Ideas

Five Luxury Leisure Pop-Ups

As the personal luxury goods market rebounds and consumers continue to seek out experiences across travel, leisure and dining, luxury brands are di...
Luxury : Travel & Hospitality : Retail
London Design Festival 2023: Designing for Longevity

Big Ideas

London Design Festival 2023: Designing for Longevity

Three key themes emerged during London Design Festival 2023, each centring around the concept of designing for longevity.
Design : Health & Wellness : Technology
Milan Design Week daily recap: Brera displays multi-functional wind turbines and a live mobility game

News

Milan Design Week daily recap: Brera displays multi-functional wind turbines and a live mobility game

On day three of Milan Design Week, The Future Laboratory explored the sought-after Brera Design District – housing everything from hyperphysical fl...
Design
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