LS:N Global

News

Google cracks down on climate change misinformation

The technology giant is stepping up to tackle the spread of false information surrounding the climate crisis.

Sustainability : Media And Entertainment : Advertising & Branding

Viewpoints

Can Western brands break into China's Singles Day?

With China's recent Singles Day winning over $30bn in sales, can Western brands maximise on this unstoppable shopping event? James Hebbert, managin...

Retail : Fashion : Luxury

Micro Trends

Mimicry Marketing

Marketers are mimicking digital behaviour in a bid to capture the attention of those online viewers who see ads as a nuisance to be skipped – or ev...

YouTube : Pre-roll Advertising : D&AD

News

Long-term thinking: The Age of the Long Near Preview Network Evening

London – LS:N Global members gathered at The Future Laboratory last night for a sneak preview of our forthcoming Trend Briefing topic, The Age of t...

Network Evening : LS:N Global Event : The Future Laboratory

Big Ideas

Ikea profiles morning habits of global consumers

Ikea delves into the homes of global consumers to uncover polarised morning habits.

Ikea : London : New York

Micro Trends

Smart Food Storage

Intelligent storage solutions and innovations in food safety detection are helping consumers to reduce waste and track food’s edibility with confi...

Food : Technology : Food Safety

Markets

Childrenswear Market

The childrenswear market is booming, with the rise of Millennial parenting affecting everything from the aesthetic to the acceptance of a more luxu...

Fashion : Youth : Digital

Micro Trends

Future Forecast 2025: Pop Culture & Media

From immersive experiences to creator-driven content and innovative storytelling, pop culture and media innovators are reshaping how audiences enga...

Pop Culture & Media : Immersive Experience : Creator Economy

News

Stat: UK consumers unmoved by branded NFTs

While brands across sectors have been rushing to create non-fungible tokens (NFTs), many consumers are not yet convinced by branded NFTs.

Stat : Statistic : Stats

Micro Trends

Data-driven Escapes

Designing expertly tailored experiences for travellers, media and technology brands are harnessing their consumer insights to power the tourism sec...

Travel : Travel And Hospitality : Technology

News

The Big Idea: The digital future of Fashion Weeks

Accelerated by Covid-19 and growing climate concerns, fashion's digital future is seeing innovations in livestreamed runways and virtual showrooms.

Fashion : Luxury : Retail

Viewpoints

Are self-driving cars on a collision course with humanity?

In the aftermath of the first fatality involving an autonomous vehicle, The Future Laboratory co-founder Martin Raymond argues that human interfere...

Automobile : Technology : Far Futures

Viewpoints

Why can’t brands pack in their plastic obsession?

Theresa May's announcement of a 25-year war on plastic show how far brands are from tackling the issue.

Packaging : Branding : Food And Drink

News

Identity crisis

Montreal – DELETE is an interactive exhibition designed to teach 8–12-year-olds about the vulnerability of their personal data.

DELETE : Generation I : The Sharded Self

News

Preview: Land’s End

London – The first virtual reality game by the makers of Monument Valley offers a glimpse into the future of VR.

Virtual Reality : Ustwo : Land's End

News

At home with Sonos

London – Sound system brand Sonos has built a home-from-home café and event space in London’s creative district.

Sonos : Shoreditch : Home From Home

Big Ideas

Setting up shop

Washington – The work-life divide becomes even more blurred with residential co-working space WeLive.

Washington DC : WeLive : WeWork

Big Ideas

Light therapy

San Francisco – Technology start-up Novalogy has released Ayo, a wearable device that uses light to regulate a user’s energy levels.

Novalogy : Ayo : Chronobiology

News

Model of luxury: Q3 is in a class of its own

Automotive : Audi Q3 : SUV

Big Ideas

Brand Innovation Debrief: Sephora

With the opening of its largest flagship store in Manhattan in 2017 and a host of new initiatives, Sephora shows how to get beauty retail right.

Beauty : Retail : Youth

Big Ideas

FutureFest 2016: Review

This year’s show explored why brands are shifting towards purpose, empowerment, experimentation and transparency.

FutureFest : E-motional Economy : Convenience Culture

Big Ideas

FutureFest 2015

For its second edition, Nesta’s FutureFest explored the future of food, thrills and money.

Cryptocurrencies : Morgaine Gaye : Thrill Laboratory

Viewpoints

Why age is the new diversity issue

Ageism is the next frontier for diversity, so it’s time for brands to get informed about its nuances, writes Sarah Douglas, director of The Liminal...

Diversity : Ageism : The Flat-Agers

Micro Trends

New Biodisruptors

Silicon Valley investors are pouring money into biotechnology as the sector moves beyond medicine into consumer and lifestyle applications.

Biotech : Startups : Indie.Bio

Big Ideas

CES 2015: Toyota makes patents available to bring about the hydrogen society

Toyota has opened up thousands of patents relating to hydrogen fuel cell technology.

Toyota : Hydrogen Fuel Cell : Auto Futures

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