LS:N Global

Design Directions

Lcafe

A new marketing café offers brands the chance to have new products sampled in the hope of new sales, customer feedback, and the chance for word of ...

Tracking : Lcafe : Toyko Sample Labs

Micro Trends

Conscious Fur

As the real versus fake fur debate continues, eco-innovators are disrupting fashion production with fur alternatives that are desirable and sustain...

Fashion : Sustainability : Synthetic Leather

Design Directions

Harvey Nichols Loyalty App

Ad agency Adam&Eve uses CCTV footage of shoplifters for the new Harvey Nichols campaign, showing that luxury communications do not need to be stu...

Harvey Nichols : Shoplifters : Rewards Programme

Big Ideas

The Future of Drinks: Imbibe Live 2023

Sustainability, health and the quest for a perfect summer spritz were the defining themes at 2023’s Imbibe Live, the UK’s leading drinks trade show.

Drink : Hospitality : Alcoholic Beverages

Viewpoints

Towards Ecology-first Economics

Dutch professor Kees Klomp on society’s economic delusion and how we can reconfigure the system to create a better future.

Society : Sustainability : Economics

Micro Trends

Anti-ostentation Attitudes

From influencer conduct to social media platforms, more considerate luxury marketing is emerging online in which brands are exploring new role models.

Luxury : Marketing : Society

Viewpoints

Ivy Ross on neuroaesthetics proving the value of design

Google’s vice-president of hardware design discusses how different interiors affect our wellbeing

Milan Salone Internazionale Del Mobile 2019

Big Ideas

Martine Jarlgaard on blockchain technology and the future of sustainable fashion

The fashion designer discusses how the fashion industry can use technology to redefine its definition of success to include sustainability, ethics ...

Fashion : Apparel : Sustainability

Markets

Africa’s mobile banking revolution

In developing countries, more than one billion people who own a mobile phone lack a bank account, according to Groupe Spéciale Mobile Association (...

Groupe Spéciale Mobile Association : Africa : Burrus Research Associates

Design Directions

Anagrama: branding

Food : New Luxury Millennials : Graphic Design

Viewpoints

Sissel Tolaas : Who nose?

Smell collector Sissel Tolaas talks about multi-sensory branding.

Sissel Tolaas : Multi-sensory Branding : Sensory

Markets

Mobile Money

Retailers can also look forward to using everything from QR codes to e-vouchers and smart billboards to drive profits as the global mobile money tr...

QR Codes : KPMG : Mobile Money

Daily Signals

Pantry staples bringing Burmese cuisine to global foodies

Burmese restaurant Burma Burma is introducing a range of pantry essentials to connect global cooks with its specially developed flavours.

Branding : Food : India

Daily Signals

Verizon launches tools for amateur live-streamers

US – Network provider Verizon is empowering creators with the launch of its all-in-one event production platform, BlueJeans Studio.

Accredited Influencers : Livestream Market : Creator Economy

Daily Signals

These conceptual billboards challenge unsustainable ads

Design Agency Point of Reference is using digital mock-ups of out-of-home (OOH) advertising campaigns to draw attention to the damaging impact of t...

Advertising & Branding : Sustainability : Design

Daily Signals

These vivid textiles weave in climate data

Design studio Raw Color is capturing complex climate data through colourful knitted textiles.

Sustainability : Design : Fashion

Daily Signals

Pastel branding softens this chronic pain platform

Responding to the need for more empathetic and approachable chronic pain support, Leva is pioneering personalised care management through an access...

Health And Wellness : Branding : Technology

Daily Signals

BMW courts urban teens with e-motorbike concept

Targeting fledgling motorcyclists, the automotive brand has unveiled plans to create an e-motorbike suitable for beginners.

Mobility : Youth : Sustainability

Big Ideas

Five design responses to the climate crisis

Brands are using design mechanisms to communicate about environmental issues in a bid to increase awareness and action from consumers.

Design : Eco Design And Sustainability : Sustainability

Daily Signals

Carefull lets families protect loved ones’ finances

Fintech company Carefull is launching a platform to support care-givers in managing the finances of ageing relatives.

Finance : FinTech : Society

Big Ideas

How Coal Drops Yard captures a sense of place

Chris Chapman, head of art at Droga5 London, on creating the visual identity for Coal Drops Yard, a new retail concept in London’s King’s Cross tha...

Retail : Placemaking : Branding

Viewpoints

Can conspicuous conshumanism create a better future?

Why it’s time for brands to step up and help consumers show off their humane worth, rather than monetary worth, through the products and services t...

Retail : Fashion : Sustainability

Viewpoints

Could tech brands do more to combat phone addiction?

Global technology companies and app creators might be addressing technology addiction, but are they doing enough?

Digital : Technology : Smartphones

Viewpoints

Why are we teaching humans how to code and machines how to learn?

An overemphasis on teaching children technical proficiency could undermine their future skill sets.

Education : Technology : Youth

Daily Signals

Future Forecast 2017: Retail and Luxury

As the year comes to an end, LS:N Global looks at the nascent trends and behaviour patterns that will be shaping the luxury and retail sectors over...

Future Forecast : 2017 Trends : Retail

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