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Micro Trends
Crypto-tels
In a bid to bolster loyalty, appeal to a new demographic and extend market opportunity, hoteliers are diversifying their operations to engage with ...
Hotels
:
Travel & Hospitality
:
NFTs
Daily Signals
Love Island ditches fast fashion for eBay
The reality tv show is promoting more sustainable fashion habits through its decision to work with second-hand marketplace eBay, showing a major de...
Fashion
:
Media & Entertainment
:
Society
Daily Signals
A guerilla newspaper exploring social justice
Brand-building house Practice has unveiled an editorial project exploring social justice in collaboration with online anti-racism community Outer W...
Society
:
Design
:
Media
Daily Signals
Poolsuite is crowdfunding a luxury manor
Poolsuite, the team behind summer-themed radio station Poolsuite FM, is further merging the worlds of Web3 and leisure by launching a Manor DAO.
Media
:
Travel & Hospitality
:
Finance
Daily Signals
CES 2022: Withings’ latest scale enables smarter body analysis
In a bid to improve consumers’ personal weight management, the electronics brand is launching a smart scale that shows how fat is distributed throu...
Technology
:
Health And Wellness
:
Fitness
Daily Signals
Stat: Eco-attitudes pervade global households
Research by Kantar and Europanel has found that a growing percentage of global households are highly concerned about the environment.
Statistic
:
Sustainability
:
Retail
Daily Signals
Nike celebrates trying and failing at sports
The sports brand is encouraging people to embrace failure and find joy in discovering new sports.
Fashion
:
Fortitude In Failure
:
Sport
Big Ideas
The rise of retail’s third-space storefronts
Brands are commodifying outdoor space to create retail destinations that blend into the urban fabric while fostering play, exploration and community.
Retail
:
Architecture
:
Design
Micro Trends
Cyclical Fitness
Fitness brands are empowering women to harness their hormonal cycles as a way of optimising exercise routines and enhancing overall wellbeing.
Health And Fitness
:
Women's Health
:
Health And Wellness
Markets
Baby Boomer Travel Market
Highly independent and driven by a hunger for knowledge, the over-55s are becoming a crucial target market for travel brands.
Travel
:
Baby Boomers
:
Hospitality
Daily Signals
Universal Standard unveils a community clubhouse
The concept fashion store moonlights as a free events space for the local community.
Fashion
:
Retail
:
Community
Markets
Millennial Family Travel Market
As more and more Millennials enter parenthood, they are not giving up on their thirst for travel or their desire for sustainable experiences.
Travel
:
Hospitality
:
Family
Big Ideas
Biome Blending
Recent studies indicate that we might soon be able to adopt other people’s microbiotic identities.
Wellness
:
Identity
:
Optimisation
Viewpoints
Is disconnecting your customers the best way to grab their attention?
Why offering consumers an easy way out of their click holes will make them take notice of your brand.
Digital
:
Marketing
:
Media
Viewpoints
Proxy Parents
What are the consequences of raising children under the aegis of artificial intelligence?
Mattell
:
Artificial Intelligence
:
Alexa
Daily Signals
Conscious clothing
UK – Material World is a new campaign by Selfridges that aims to promote sustainable fashion.
Selfridges
:
Material World
:
Sustainability
Daily Signals
Pop-up luxury
Seattle – Luxury fashion house Hermès is increasing its reach with a new retail space in department store Nordstrom.
Hermès
:
Nordstrom
:
Pop-up
Daily Signals
The people’s party
New York – Tommy Hilfiger seamlessly made the transition between high-end and mainstream markets with its fashion festival.
Tommy Hilfiger
:
Direct-to-Consumer
:
New York Fashion Week 2016
Daily Signals
Not another diet drink
UK – Start-up Elderbrook is to launch a healthier alternative to alcohol that appeals to grown-ups.
Elderbrook
:
Food Futures
:
Sugar-free
Daily Signals
Square deal
New York – Sony has launched an interactive retail space to highlight its new technologies and future products.
Sony
:
Destination Retail
:
Retail Futures
Daily Signals
Easy listening
New York – The new Sonos flagship store challenges retail conventions by encouraging customers to put their feet up.
Sonos
:
Flagship
:
Design
Daily Signals
The dark arts
London – Art Night is a new annual nocturnal art festival that gives visitors access to parts of the capital that are usually off limits.
Revelation Brands
:
Art Night
:
ICA
Daily Signals
Nature’s nectar
New York – New men’s fragrance brand Abbott is inspired by destinations close to its founders’ hearts.
Abbott
:
Fragrance
:
Travel
Big Ideas
See and shop
US – Mobile app Project September bridges the gap between social media and e-commerce.
Project September
:
Mobile Commerce
:
Social Media
Viewpoints
Nicole Srock Stanley: Curating a destination
The creative director of Bikini Berlin explains why retail spaces constantly need to evolve and interact with their customers.
Bikini Berlin
:
World Retail Congress 2016
:
Destination Retail
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