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Thought-starter: Why is society so obsessed with visual culture?
Daniel Sabio, aka The Glad Scientist, has built a career as a VR musician. Now, he’s creating virtual experiences for people with visual impairments.
Technology
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Media
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Entertainment
Design Directions
Première Pièce
Google has built an escape game in which players have to apply its apps in creative ways to find clues and escape against the clock.
Google France
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Prémiére Piece
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Creative Phy-gital
News
Phygital playground
France – Google France and We Are Social have collaborated to create an interactive escape game experience.
Google
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Google France
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We Are Social
Big Ideas
Brain training game attracts 35m consumers
Brain training game attracts 35m consumers
Games
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Neuroscience
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Brain
News
Ikea pioneers virtual employment on Roblox
Ikea is pioneering metaverse recruitment with the launch of The Co-Worker Game, as part of its upcoming Ikea on Roblox virtual universe.
Retail
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Workplace
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Society
News
Roblox launches a £28m fund for creators
Placing its innovation firmly in the hands of the creator economy, Roblox has launched its own £27.7m ($35m, €32.4m) fund.
Technology
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Pop-culture & Media
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Youth
News
Digital selfies: The face of the Winter Olympics
Sochi, Russia – The XXII Olympic Winter Games are now over, and although many will remember the event for its controversies, London-based artist As...
MegaFaces
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Asif Khan
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Data
News
Apple’s Mac for Students campaign showcases university creativity and content creation
Apple’s latest campaign, Mac for Students, highlights the creativity and innovation of Japan’s university extracurricular groups, known as ‘circles’.
Youth
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Sports & Leisure
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Technology
News
Sony and Honda co-create a car that doubles as an entertainment hub
Afeela, a new joint venture by Sony and Honda, is shaking up the automotive space by envisaging the car of tomorrow, labelled as a ‘moving entertai...
Mobility
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Media & Entertainment
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Technology
News
CES 2022: A vest that recreates physical sensations in the metaverse
Adding a new layer of absorption in the digital realm, the OWO Vest uses haptic feedback to allow players to feel the sensations encountered during...
CES
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CES 2022
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Metaverse
Big Ideas
Bronies bite back
US – Indie developer Mane 6 has defied Hasbro by creating a game based on characters from the cult cartoon series My Little Pony.
My Little Pony
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Hasbro
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Mane 6
Big Ideas
Digi-Tactile Disney
US – The Walt Disney Company has announced plans to merge its toy and video game units into one department, reflecting the increasing overlap betwe...
Walt Disney
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Digi-tactile
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Generation I
News
Intuit Dome’s Halo Board is set to revolutionise the fan experience
Los Angeles basketball team the LA Clippers are unveiling a final sneak peek into their new £1.55bn ($2bn, €1.84bn) venue, the Intuit Dome.
Sport
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Technology
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Entertaintment
Big Ideas
Cannes Lions 2014: Jury shares their favourite Cyber gems
The Cannes Lions Cyber jury discusses some of the outstanding entries this year that didn't win the Grand Prix.
Cannes Lions 2014
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Advertising
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Cyber
News
Ralph Lauren is selling luxe Bitmojis on Snapchat
The partnership aims to attract younger customers by providing a mix-and-match branded wardrobe for their digital avatars.
Fashion
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Retail
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Digital Fashion
News
Off the map: Mercedes’ Marie needs your help
Off the map: Mercedes’ Marie needs your help
Mercedes-Benz
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Gamification
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Marketing
News
MSCHF’s viral big red boots take phygital fashion a step further
MSCHF, the Brooklyn-based art collective known for its short-lived viral drops, is bringing cartoonish fashion into reality with the launch of its ...
Fashion
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Retail
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AR Fashion
Viewpoints
In lockdown, experiential retail is screwed. Or is it?
With the physical world shutting down, it’s even more imperative that online retailers turn transactional web interactions into experiences.
Retail
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Customer Experience
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Technology
News
Xbox’s Rough Guide to exploring virtual worlds
Xbox has launched a book in partnership with Rough Guides – the first edition by the company to be dedicated to virtual worlds.
Media
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Entertainment
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Travel
Big Ideas
Film short for Centrum shows how Flat Agers are on the ball
Advertising agency Leo Burnett has tested just how ageless The Flat Age Society is in a film short in which a team of basketball players aged 46 ...
Boomers
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Basketball
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Campaign
News
Thought-starter: Could physical objects enhance digital spaces?
Designers are swapping fiddly haptic interfaces for basic material props to enhance the poetry and meaning of virtual experiences, writes Peter M...
Digital
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Technology
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Virtual Reality
News
Game cube: Sifteo unveils hands-on experience
Game cube: Sifteo unveils hands-on experience
Sifteo
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Cube
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Interactive
Micro Trends
Climate Newsrooms
Global news organisations are launching dedicated climate crisis verticals, as the media recognises its role in being part of positive environmenta...
Media
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Society
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Climate Crisis
News
Stat: Audience figures for eSports set to surge
The number of spectators watching competitive video gaming is predicted to increase significantly, according to recent projections.
Leisure
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ESports
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Media
News
Playing the market: A guide to the trading maze
Playing the market: A guide to the trading maze
Finance
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Advertizement
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Gamify
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