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Maybelline promotes new mascara with the world’s largest AR mirror

Maybelline New York is embracing augmented reality advertising and using a building-scale AR mirror to promote its new Falsies Surreal mascara in U...

Big Ideas

Photo-verification start-up provides peace of mind

US – Some 93% of Americans suspect images they view online have been edited, according to a survey commissioned by Truepic.

Digital : Technology : Media

Big Ideas

Ad un-blocker

UK – Netflix’s campaign for its Black Mirror series has been designed to capture the attention of people using ad-blockers.

Privacy : Netflix : Black Mirror

News

Through the looking glass

London – Critical thinking-focused designer Keiichi Matsuda has released his terrifying vision of a world immersed in augmented reality.

Hyper-reality : Keiichi Matsuda : Fractal

Big Ideas

Pot-chain transparency

Oregon, US – Phylos Bioscience has created an interactive 3D map that represents the relationship between different genetic strains of cannabis.

Cannabis : Phylos Bioscience : Jessi Baker

News

Computer crèche

US – Fisher-Price has produced a video speculating on the relationship between parenting and play in 2025.

Continuum : The Future Of Parenting : Parenthood

Big Ideas

Watch this space

Los Angeles – A new smartwatch from Disney Research that detects and identifies objects touched by the wearer signals a further step towards a...

Disney Resarch : Smartwatch : Connected Devices

Big Ideas

Lighting the way

Global – The humble LED lightbulb could hold the future to a ubiquitous and more secure internet, says li-fi technology pioneer pureLiFi.

PureLiFi : Light Fidelity : Connectivity

Big Ideas

The internet will be as pervasive as electricity in 2025, says study

By 2025, the internet will be as much an integral part of society as electricity, according to a new report from the Pew Research Internet Pro...

The Internet Of Things : Pew Research Internet Project

Big Ideas

Quantified community rises on the Hudson

The Hudson Yards complex on Manhattan’s West Side will become the first ‘quantified community’ in the US.

Hudson Yards : New York : Quantified Community

Big Ideas

Personalised Burberry show focuses on Made to Order

Personalised : Burberry : Technology

News

Digital playground: Interactive mobile store

Milton Keynes : Orange : Mobile

Big Ideas

Wisdom 2.0 Review: Part 1

At a time of great success for the technology industry, the expanding digital sphere has also provoked anxiety, contemplation and a search for ne...

Wisdom 2.0 : Mindfulness : Meditation

Big Ideas

Toby Triebel on how to build a human-centric investment platform

Wealthsimple’s CEO in Europe on making investing appealing to a new generation.

Finance : FinTech : Branding

Micro Trends

Digitised Favelas

A symbol of economic inequality in Brazil, the favelas are becoming the focus of technology projects that aim to minimise stigma and boost opportun...

Technology : Brazil : Favelas

Big Ideas

Space investors

New York – Space is the new frontier for venture capitalists who are pouring funding into space start-ups.Funding for space start-ups is higher&nbs...

Frontier Technology : Start-up : The Immortal Brand

Big Ideas

New online service offers helps with life’s difficult decisions

A website launched this month aims to improve personal decision-making.

Cloverpop App : Decision Making : Erik Larson

News

Screen test: App gives cinemagoers extra content

Netherlands – A new Dutch film, App, will encourage cinemagoers to use their smartphones to download an app while watching for an enhanced cinemati...

Iphone : App : Android

Big Ideas

Montblanc creates new line of luxury smartwatches

Luxury Swiss watchmaker Montblanc has released the TimeWalker Urban Speed e-Strap, its first entry into the burgeoning smartwatch market.

Withings : Montblanc : Timewalker

Big Ideas

European start-up offers doctors’ consultations via an app

Polish start-up Telemedi.co offers round-the-clock remote consultations with doctors.

Intuitive Futures : Medical Care : Health

Viewpoints

Myf Ryan and Jenny Griffiths: Social network-driven mobile shopping

Myf Ryan, Westfield marketing director, and SnapFashion founder Jenny Griffiths on the next generation of mobile shopping.

On/Off Retail : SnapFashion : Social Shopping

News

Diageo launches AI-powered FlavorPrintConnect whisky-tasting

Diageo has introduced FlavorPrintConnect, an innovative platform powering the premium drinks manufacturer’s Single Malt Special Releases 2024 Tasti...

Technology : Food & Drink : Retail

News

Stat: Halal beauty continues to accelerate

Halal beauty, a category that refers to products made with ingredients permissible under Islamic principles, is growing in popularity.

Beauty : Retail : Society

Big Ideas

Building the future of content

US – AOL’s new live video studio is designed to revolutionise the way in which the media company creates branded content.

AOL : BUILD : Branded Content

Big Ideas

Unwise investments

Global – PayPal’s latest user agreement no longer protects consumers who buy products through crowdfunding websites.

PayPal : Crowdfunding : Kickstarter

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