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Big Ideas
Four ways travel brands can become pandemic-proof
With the tourism industry on pause for the foreseeable future, explore four strategies to help travel and hospitality brands survive the Covid-19...
Travel
:
Hospitality
:
Covid-19
Micro Trends
Recreation Skincare
As interest in the great outdoors surges, beauty brands are recognising the need to upgrade the look and ingredients of their personal care products.
Health & Wellness
:
Beauty
:
Skincare
Markets
Childrenswear Market
The childrenswear market is booming, with the rise of Millennial parenting affecting everything from the aesthetic to the acceptance of a more luxu...
Fashion
:
Youth
:
Digital
Big Ideas
Youth Marketing Strategy summit 2014
Strategists and marketers gathered at the 2014 Youth Marketing Strategy summit in London to find out what young people want and think.
YouTube
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Millennials
:
Twitter
Markets
Beauty retail: Department stores
UK – Premium beauty brands are driving a fresh wave of UK beauty hall launches, as department stores back a prestige brand mix for blogger-driven b...
Harvey Nichols
:
Beauty Bazaar
:
WWD
Design Directions
Uniqlo
As the recession continues to an unforeseen end, one retailer has continued to grow and boast of successful results despite waning consumer demand ...
Recession
:
Mass Consumption
:
Slow
Macro Trends
Anti-authenticity Marketing
Tales of authenticity and heritage are leaving a bad taste in consumers’ mouths as brands mercilessly misappropriate these values and divest them...
Beyond Borders
:
Authenticity
:
Heritage
Daily Signals
World Retail Congress 2025: Why trust is retail’s strongest currency
The first day of World Retail Congress 2025 in London revolved around the theme Faster, Bolder, Smarter.
Retail
:
Global Events
:
World Retail Congress
Daily Signals
IFE 2025: What’s hot (and cold) in drinks
IFE 2025, the UK’s leading food and drink trade show, kicked off in London on 17 March 2025, featuring more than 1,500 suppliers on the exhibitor f...
Events
:
Food & Drink
:
Technology
Daily Signals
Foresight Friday: Seyi Oduwole, foresight analyst
Every Friday, we wrap up the topics, issues, ideas and viral moments everyone’s been discussing. This week, foresight analyst Seyi Oduwole discusse...
Foresight Friday
:
Fashion
:
Fashion Month
Daily Signals
World Retail Congress 2024 daily recap: Olympic fever, emotioneering and engaging Gen Z
World Retail Congress 2024 opened in Paris on 16 April, focusing on the theme of High-Performance Retail.
Retail
:
Beauty
:
Youth
Daily Signals
Loewe celebrates Chinese New Year with exclusive jade collection
Luxury fashion brand Loewe has unveiled an exquisite collection of five jade pendants to mark the upcoming Lunar New Year on 10 February.
Luxury
:
Fashion
:
Design
Big Ideas
Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming
Influencers, strategists and businesses gathered at the world’s largest tech conference in search of solutions to cut through the noise in a satura...
Technology
:
Influencer Marketing
:
Gaming
Daily Signals
Louis Vuitton introduces exclusive £33,500 Treasure Trunk NFTs
Louis Vuitton is bringing its 1854 travel trunk to the digital world with the launch of its new exclusive NFT: the VIA Treasure Trunk.
NFT
:
Luxury
:
Fashion
Daily Signals
Stat: Generation Z begin to prioritise metaverse style over real life
Young people are heavily invested in digital fashion: in the US, two in five members of Gen Z now say they care more about how they express themsel...
Youth
:
Media & Entertainment
:
Fashion
Daily Signals
An NFT community for mezcal fans
Recognising the power of community-building, mezcal brand Ojo de Dios is introducing a non-fungible token (NFT) membership programme that unlocks a...
Food & Drink
:
Technology
:
Media & Entertainment
Daily Signals
Prada reworks its show for Chinese customers
Following the luxury brand’s original Milan shows, Prada has reworked its men’s and women’s autumn 2022 collection showcases to appeal to Chinese ...
Luxury
:
Sustainability
:
Fashion
Daily Signals
Stat: Love Island moves the dial on pre-loved fashion
While reality tv show Love Island has historically been known for promoting fast fashion, this year’s collaboration with second-hand marketplace eB...
Fashion
:
Media & Entertainment
:
Sustainability
Daily Signals
The Big Idea: Food and drink is decarbonising diets
In recent years, consumers have become increasingly aware of the impact their individual food and drink consumption can have on the environment.
Food
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Drink
:
Technology
Viewpoints
Gucci’s Robert Triefus on redefining luxury
Gucci’s executive vice-president of brand and customer engagement discusses the inter-Covid lessons for luxury – and what The Five States of Luxury...
Luxury
:
Retail
:
Fashion
Daily Signals
The Trend: Omnilux Lifestyles
In a year when access to luxury, customer experience and attainment took on new forms, our macrotrend Omnilux Lifestyles revealed why the luxury ex...
Luxury
:
Hospitality
:
Travel
Daily Signals
Consumers embrace reusable water bottles
The latest figures from a report by Transparency Market Research suggest that reusable water bottles are not just a fad.
Sustainability
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Plastics
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Culture
Viewpoints
What happens when brands retain control of their products?
Apple’s recent battery scandal hints at broader discrepancy between brands’ and consumers’ concept of ownership.
Technology
:
Automotive
:
Digital
Viewpoints
How can we make coffee culture sustainable?
Consumers often overlook the unsustainability of their coffee consumption, but new brand-led initiatives are driving greater awareness.
Sustainability
:
Drinks
:
Coffee
Big Ideas
Turning pollution into protein
As the amount of carbon dioxide in the atmosphere increases, it is having a detrimental effect on the nutritional value of food around the globe...
Food & Drink
:
Wellness
:
Superfoods
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