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Behaviours
Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Markets
Gen Z’s Mall Revival
For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.
Markets
The Bromeopathy Market
Bromeopathy is entering the mainstream as the wellness industry caters for a new wave of men seeking science-backed products and supplements to fuel their masculinity.
Markets
Gen Z in Indonesia
With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.
Markets
The Sexuwellness Men’s Market
Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.
Markets
Cortisol Control
Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with viral content promoting cortisol-focused solutions.
Markets
The Sexuwellness Women’s Market
The women’s sexual wellness market is undergoing a revolution, fuelled by technology, personalised products and shifting consumer demographics. Mee...
Sexual Health
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Sexual Education
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Digital Intimacy
Big Ideas
Breakthrough Biohacks
What are the next buzzword ingredients and treatments linked to longevity lifestyles? We highlight the pathways and biohacks maximising longevity a...
Health
:
Wellness
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Longevity
Big Ideas
Three Key Takeaways From NRF 2025: Retail’s Big Show
Retail leaders unpacked the next wave of consumer behaviour, brand building and ownership models during NRF 2025: Retail’s Big Show. Here’s everyth...
Retail
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Fashion
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Global Events
Markets
Streaming’s Next Frontier
From live sports to interactive gaming, streaming platforms are evolving beyond binge-watching to capture audiences – and keep them subscribed.
Movie Streaming
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Netflix
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TV Streaming
Big Ideas
CES 2025: Six Trends to Watch
From labour-free homes to Shoppertainment and AI agents, LS:N Global unpacks the key trends from CES 2025.
Technology
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AI
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Health And Wellness
Markets
Cultural Capital
As Gen Z reshape the financial world with irreverence and creativity, fintech is transforming into a playground of memes, gamified investments and ...
FinTech
:
Gen Z
:
Fintok
Big Ideas
Brand Innovation Debrief: Miu Miu
Miuccia Prada’s sister brand has come of age, offering valuable insights on thriving amid a luxury slowdown by harnessing virality, championing cul...
Miu Miu
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Prada Group
:
Luxury
Big Ideas
Kidult Craze
Driven by nostalgia and a desire for stress relief, adults are gravitating towards playful, non-digital items such as plush toys, collectables and ...
Pop Culture
:
Nostalgia
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Hello Kitty
Big Ideas
Four Beauty Brands Harnessing the Power of Sports Fandom
As the beauty industry taps into sports culture, brands are capitalising on athletes’ influence to innovate and inspire, scoring big with fans worl...
Beauty
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Sports
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Leisure
Markets
Flavour Frenzy Market
Swicy pairings, unconventional butter and controversial collaborations are redefining the future of flavour.
Food
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Drink
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Flavour Trends
Big Ideas
Destination Debrief: Perth
As Western Australia’s coastal city of Perth becomes a top destination for international and domestic tourists, growth is being fuelled by a revita...
Travel
:
Hospitality
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Australia
Big Ideas
Brand Innovation Debrief: Represent
From Horwich to Hollywood, British luxury menswear brand Represent is on a mission to redefine the menswear category through community, culture and...
Fashion
:
Menswear
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Retail
Big Ideas
Future Five 2025: Sustainability
We emphasise the need for brands to up the ante in their climate activism, creating tangible positive change in the fashion and luxury industries r...
Sustainability
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Travel & Hospitality
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Society
Big Ideas
Future Five 2025: Longevity
With global spending on wellness spiralling upwards, we spotlight the need to eradicate the historic gender health gap while addressing trends such...
Health
:
Wellness
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Science
Big Ideas
Future Five 2025: Gaming
As the gaming community extends beyond the stereotypical image of the white, male gamer, we consider the industry’s diversity challenges and highli...
Gaming
:
Pop-culture & Media
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Techology
Big Ideas
Six Pet Market Trends to Watch in 2025
From AI-powered devices to cultivated protein and microbiome health, the humanisation of pet care is reaching new heights of personalisation and op...
Pet
:
Pet Market Trends 2025
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AI-powered Pet Accessories
Big Ideas
Future Five 2025: Future Spaces
We explore how wellbeing, sustainability and technology will all be key in creating adaptable, people-centric and future-proof spaces that allow co...
Design
:
Future Spaces
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Architecture
Big Ideas
Future Five 2025: Artificial Intelligence
As AI continues to dominate tech innovation, it becomes essential to consider how our inevitable partnership will shape the future.
AI
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Technology
:
Society
Big Ideas
Four Sexuwellness Travel Destinations Prioritising Pleasure
Heating up the sexual wellness travel market, the rise of seductive stays reflects a growing trend for travellers seeking a reclamation of their se...
Wellness
:
Hospitality
:
Travel
Big Ideas
Web Summit 2024: Seven Trends to Watch
From the future of influencer marketing to Edge AI and the influence of Swifties, LS:N Global distils the key ideas from Web Summit 2024.
Pop-culture & Media
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Technology
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Advertising & Branding
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