Humanity is on a quest. It is not a quest for perfection, but for optimisation – to be the optimal versions of ourselves, the most effective and the most efficient that we can be. For The Optimised Self, there is no end of the journey, no perfect self – but there is continual improvement. The quest for optimisation is also a quest to become more human. It is about hoping to have it all, and then some.
We only have 24 hours in each day, so why not take a smart drug to help make our days more efficient, or seek out technology that enables us to harness the full potential of our brain?
Click through the sections on this page to see how The Optimised Self trend has been manifest since 2015.