LS:N Global

Daily Signals

Stat: Pandemic boosts sales of audiobooks and ebooks

According to data collated by The Association of American Publishers and media company Axios, the pandemic has boosted sales in the US audiobooks i...

Stat : Statistic : Media & Entertainment

Daily Signals

Stat: Consumers are sceptical about marketing data usage

Many consumers still feel an element of scepticism about data policies and the ways in which marketers use their information.

Advertising : Technology : Marketing

Daily Signals

Refillables boost ABC’s sustainability credentials

Premium haircare brand Authentic Beauty Concept is introducing product refill stations at selected hair salons across Europe.

Beauty : Hair : Sustainability

Daily Signals

Juniper Unlimited offers disability-inclusive fashion

Activist Sinéad Burke’s adaptive clothing marketplace Juniper Unlimited houses brands that target people with disabilities, aiming to inspire a lar...

Fashion : Retail : Design

Daily Signals

Quorn adds carbon labelling to its products

Meat-free food brand Quorn has introduced carbon footprint data to 60% of its products as part of a push to promote better understanding of the env...

Food : Drink : Packaging

Daily Signals

Stat: Indian consumers are unsure how to follow a protein-rich diet

New research has concluded that some 85% of Indian consumers are not able to correctly identify the key sources of protein.

Food : Protein : India

Daily Signals

Stat: It’s not just teenagers shopping on Instagram

Instagram Shopping is an increasingly powerful selling tool for brands, according to a new study by GlobalData.

Youth : Gen Z : Retail

Daily Signals

Bru’s Social Plates aim to curb ‘foodstagramming’

Mineral water brand Bru is urging diners to be more mindful with its series of specially designed dinner plates.

Media : Culture : Instagram

Daily Signals

A fitness campaign that doesn’t focus on weight loss

Non-profit organisation ParticipAction has launched a national campaign that highlights the myriad lifestyle benefits of getting active.

Wellness : Fitness : Health

Daily Signals

Stat: Over-50s are frustrated by young advertisers

A majority (78%) of of consumers over 50 feel under-represented in advertising, with technology and gadget, fashion and entertainment brands being ...

Advertising : Ageing : Festival Of Marketing 2018

Daily Signals

Sprout Foods’ Alexa playlist will ease dinner time

In an effort to make dinner time easier for parents, infant nutrition company Sprout Foods has launched an Alexa skill that encourages young childr...

Technology : Voice Assistant : Food

Micro Trends

Curl Power

Curls are fast becoming a big focus for the beauty industry as brands increase their range of products for curly hair across the market and show ...

Curls : Inclusive Beauty Market : L'Oréal

Big Ideas

Starbucks refreshes customers via social network

Starbucks : Social Network : Rewards

Daily Signals

Busting a cap: Strongbow reveals RFID bottle top

Interactive : Beverages : Intuitive

Daily Signals

In for the ride: Amateur takes on Tour de France

Advertising : Marketing : Bicycling

Daily Signals

Making the cut: Nike Barbershop pops up in Paris

Advertising : Advertizing : Ads

Big Ideas

Digital marketing makes scents for Burberry

YouTube : Russia : Burberry

Daily Signals

Home movie: Day 8 draws together city work

Dunhill : Day 8 : Chris Dent

Big Ideas

Style-conscious women turn to quality and value

Luxury : Bain : Vogue

Daily Signals

Social networking on speed: LS:N Global hosts first network evening

Network Evening : Social Media Ideas : Social Network And Networkers

Daily Signals

The Big Idea: Brand Innovation Debrief: Selfridges

In 2023, Selfridges reported a 29% increase in revenue to £843.7m ($1.09bn, €985m) for the 52 weeks ending 28 January 2023, according to The Indust...

Retail : Selfridges : Hyperphysical Retail Experiences

Daily Signals

Elf Beauty launches Dupe That! campaign for positive impact

Elf Beauty is amplifying its purpose-driven mission with a bold new campaign, Dupe That!

Youth : Design : Society

Daily Signals

Christofle serves humour and elegance at French Open

French silversmith Christofle is injecting humour into its latest campaign to promote a limited-edition collection in partnership with the French O...

Luxury : Sport : Food & Drink

Daily Signals

Stat: Skincare is beauty’s largest category with half of the market

The special edition of The State of Fashion report dedicated to the new face of beauty by The Business of Fashion (BoF) and McKinsey & Co reveals t...

Beauty : Retail : Society

Daily Signals

The Campaign: Zalando proposes luxury on Gen Z’s terms

Youth marketing mostly took place on social media this year, with TikTok, Roblox and Instagram the vital channels for brands to reach young consumers.

Youth : Luxury : Fashion

'branding' Sort By Relevance Most Recent

'branding'
Sort By

Relevance

Most Recent