LS:N Global

Daily Signals

Bru’s Social Plates aim to curb ‘foodstagramming’

Mineral water brand Bru is urging diners to be more mindful with its series of specially designed dinner plates.

Media : Culture : Instagram

Daily Signals

A fitness campaign that doesn’t focus on weight loss

Non-profit organisation ParticipAction has launched a national campaign that highlights the myriad lifestyle benefits of getting active.

Wellness : Fitness : Health

Daily Signals

Stat: Over-50s are frustrated by young advertisers

A majority (78%) of of consumers over 50 feel under-represented in advertising, with technology and gadget, fashion and entertainment brands being ...

Advertising : Ageing : Festival Of Marketing 2018

Daily Signals

Sprout Foods’ Alexa playlist will ease dinner time

In an effort to make dinner time easier for parents, infant nutrition company Sprout Foods has launched an Alexa skill that encourages young childr...

Technology : Voice Assistant : Food

Micro Trends

Curl Power

Curls are fast becoming a big focus for the beauty industry as brands increase their range of products for curly hair across the market and show ...

Curls : Inclusive Beauty Market : L'Oréal

Big Ideas

Starbucks refreshes customers via social network

Starbucks : Social Network : Rewards

Daily Signals

Busting a cap: Strongbow reveals RFID bottle top

Interactive : Beverages : Intuitive

Daily Signals

In for the ride: Amateur takes on Tour de France

Advertising : Marketing : Bicycling

Daily Signals

Making the cut: Nike Barbershop pops up in Paris

Advertising : Advertizing : Ads

Big Ideas

Digital marketing makes scents for Burberry

Perfume : Digital Advertising : Webtailing

Daily Signals

Home movie: Day 8 draws together city work

Dunhill : Day 8 : Chris Dent

Big Ideas

Style-conscious women turn to quality and value

Luxury : Bain : Vogue

Daily Signals

Social networking on speed: LS:N Global hosts first network evening

Network Evening : Social Media Ideas : Social Network And Networkers

Daily Signals

Stat: Contrary to market trends, Emirates Airline reports booming demand for vegan meals

Emirates Airline is adding new options to its ‘vegan vault’ of in-flight meals, after noting a 40% surge in demand for plant-based options.

Food : Sustainability : Mobility

Daily Signals

The Polish luxury market is booming

According to economic journal Rzeczpospolita, Polish spending on luxury goods is growing twice as fast as its GDP. Although watches, alcohol and co...

Luxury : Luxury Goods : Poland

Daily Signals

Talk the talk: How to market to Millennials

London – At our Youthquake II Network Evening, held at The Future Laboratory HQ last week, LS:N Global reporter Rowland Manthorpe spoke to Emily Cr...

Marketing : Youthquake : Youth Culture

Viewpoints

Kiyan Foroughi: One-to-one commerce

Kiyan Foroughi on how Boticca's one-to-one commerce model is cutting out the middle man.

Bottica : Kiyan Foroughi : Personalisation

Daily Signals

Quiet message: Selfridges ads focus on aesthetics

Selfridges : No Noise Campaign : Logo Free

Daily Signals

The Big Idea: Brand Innovation Debrief: Selfridges

In 2023, Selfridges reported a 29% increase in revenue to £843.7m ($1.09bn, €985m) for the 52 weeks ending 28 January 2023, according to The Indust...

Retail : Selfridges : Hyperphysical Retail Experiences

Daily Signals

Elf Beauty launches Dupe That! campaign for positive impact

Elf Beauty is amplifying its purpose-driven mission with a bold new campaign, Dupe That!

Youth : Design : Society

Daily Signals

Christofle serves humour and elegance at French Open

French silversmith Christofle is injecting humour into its latest campaign to promote a limited-edition collection in partnership with the French O...

Luxury : Sport : Food & Drink

Daily Signals

Stat: Skincare is beauty’s largest category with half of the market

The special edition of The State of Fashion report dedicated to the new face of beauty by The Business of Fashion (BoF) and McKinsey & Co reveals t...

Beauty : Retail : Society

Daily Signals

The Campaign: Zalando proposes luxury on Gen Z’s terms

Youth marketing mostly took place on social media this year, with TikTok, Roblox and Instagram the vital channels for brands to reach young consumers.

Youth : Luxury : Fashion

Daily Signals

Seoul brings municipal government into the metaverse

The South Korean capital is set to be the first city with its own metaverse platform, launching in 2022.

Media And Entertainment : Technology : South Korea

Daily Signals

Stat: Expectations accelerate for customer service online

With more people having relied on e-commerce solutions as a result of the pandemic, a study by OpenText finds that there is now an even greater exp...

Technology : Retail : Society

'Branding' Sort By Relevance Most Recent

'Branding'
Sort By

Relevance

Most Recent