LS:N Global

Daily Signals

Stat: Over-50s are frustrated by young advertisers

A majority (78%) of of consumers over 50 feel under-represented in advertising, with technology and gadget, fashion and entertainment brands being ...

Advertising : Ageing : Festival Of Marketing 2018

Daily Signals

Sprout Foods’ Alexa playlist will ease dinner time

In an effort to make dinner time easier for parents, infant nutrition company Sprout Foods has launched an Alexa skill that encourages young childr...

Technology : Voice Assistant : Food

Micro Trends

Curl Power

Curls are fast becoming a big focus for the beauty industry as brands increase their range of products for curly hair across the market and show ...

Curls : Inclusive Beauty Market : L'Oréal

Big Ideas

Starbucks refreshes customers via social network

Starbucks : Social Network : Rewards

Daily Signals

Busting a cap: Strongbow reveals RFID bottle top

Interactive : Beverages : Intuitive

Daily Signals

In for the ride: Amateur takes on Tour de France

Advertising : Marketing : Bicycling

Daily Signals

Making the cut: Nike Barbershop pops up in Paris

Advertising : Advertizing : Ads

Big Ideas

Digital marketing makes scents for Burberry

Perfume : Hong Kong : Webtailing

Daily Signals

Home movie: Day 8 draws together city work

Dunhill : Day 8 : Chris Dent

Big Ideas

Style-conscious women turn to quality and value

Luxury : Bain : Vogue

Daily Signals

Social networking on speed: LS:N Global hosts first network evening

Network Evening : Social Media Ideas : Social Network And Networkers

Daily Signals

The Big Idea: Brand Innovation Debrief: Selfridges

In 2023, Selfridges reported a 29% increase in revenue to £843.7m ($1.09bn, €985m) for the 52 weeks ending 28 January 2023, according to The Indust...

Retail : Selfridges : Hyperphysical Retail Experiences

Daily Signals

Elf Beauty launches Dupe That! campaign for positive impact

Elf Beauty is amplifying its purpose-driven mission with a bold new campaign, Dupe That!

Youth : Design : Society

Daily Signals

Christofle serves humour and elegance at French Open

French silversmith Christofle is injecting humour into its latest campaign to promote a limited-edition collection in partnership with the French O...

Luxury : Sport : Food & Drink

Daily Signals

Stat: Skincare is beauty’s largest category with half of the market

The special edition of The State of Fashion report dedicated to the new face of beauty by The Business of Fashion (BoF) and McKinsey & Co reveals t...

Beauty : Retail : Society

Daily Signals

The Campaign: Zalando proposes luxury on Gen Z’s terms

Youth marketing mostly took place on social media this year, with TikTok, Roblox and Instagram the vital channels for brands to reach young consumers.

Youth : Luxury : Fashion

Daily Signals

Seoul brings municipal government into the metaverse

The South Korean capital is set to be the first city with its own metaverse platform, launching in 2022.

Media And Entertainment : Technology : South Korea

Daily Signals

Stat: Expectations accelerate for customer service online

With more people having relied on e-commerce solutions as a result of the pandemic, a study by OpenText finds that there is now an even greater exp...

Technology : Retail : Society

Daily Signals

Stat: UK travellers recreate culinary tourism at home

Following a travel drought, international cuisine is front and centre in the minds of wanderlust-hit British consumers. A UK study by OnePoll on be...

Travel & Hospitality : Food & Drink : Society

Daily Signals

SEEN’s skintelligent shampoo won’t clog pores

The new haircare brand developed by Dr Iris Rubin, a Harvard-trained dermatologist, is designed to be non-irritating or pore-clogging for skin.

Beauty : Health And Wellness : Haircare

Daily Signals

Premium mezcal inspired by Mexican architecture

Mezcal brand OAX Original has unveiled its limited-edition debut collection, stored inside ceramic bottles that differ from traditional spirits pac...

Drink : Spirits : Mezcal

Daily Signals

A footwear collection celebrating Slack

Lifestyle brand Cole Haan has partnered with business communication platform Slack to launch a footwear collection developed entirely remotely.

Fashion : Design : Technology

Daily Signals

Voice vouchers speak to a new retail direction

Voice Vouchers is tapping into the rise of voice tech with bespoke vouchers from household names.

Retail : Technology : Vouchers

Daily Signals

Amid Covid-19, Lush offers in-store hand-washing

Lush is inviting people into its stores to wash their hands and prevent the spread of the coronavirus.

Retail : Society : Health

Daily Signals

Burberry brings carbon insetting to London Fashion Week

Burberry is focusing its environmental efforts on being carbon-neutral, having begun an initiative with its autumn/winter 2020 runway show.

Fashion : Carbon Neutral : Fashion Week

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