'Branding'

Grand design for a Chinese hotel experience

Big Ideas

Grand design for a Chinese hotel experience

Grand design for a Chinese hotel experience
InterContinental : China : Hotel
Eastern Europe shapes the future of luxury

Big Ideas

Eastern Europe shapes the future of luxury

Eastern Europe shapes the future of luxury
Bain : Emerging Markets : BRICs
For brands socialising with fans, Facebook proves a handy resource

Big Ideas

For brands socialising with fans, Facebook proves a handy resource

For brands socialising with fans, Facebook proves a handy resource
Facebook : WWD : Social Media
SXSW 2024: Designing Superbrands

Big Ideas

SXSW 2024: Designing Superbrands

From Mattel to Looney Tunes and Apple, superbrands used the SXSW 2024 stage to reveal the best insights from their future-proofed design and brandi...
Design : Brand Strategy : SXSW
Total bodycare blurs the lines of wellness

Viewpoints

Total bodycare blurs the lines of wellness

Sean Moran, the founder of EauLab, shares his vision for a 360-degree wellness brand that delivers physical, mental and emotional health via hydrat...
Wellness : Drink : Self-care
Are deep fakes the future of personalised advertising?

Viewpoints

Are deep fakes the future of personalised advertising?

AI is enabling a new form of hyper-personal influencer marketing. MSc Strategic Fashion Management graduates Helen Wang and Joanna Lanceley explain...
Advertising : Retail : AI
CES 2025 daily recap: High-tech luxury, smart textiles and wellbeing wear

Daily Signals

CES 2025 daily recap: High-tech luxury, smart textiles and wellbeing wear

Day two of CES 2025 saw panels unpack the opportunities in technology for the luxury sector as part of the event's new fashion and beauty conferenc...
Technology : Luxury : Retail
Sporty & Rich and The Carlyle unveil limited-edition collection

Daily Signals

Sporty & Rich and The Carlyle unveil limited-edition collection

Sporty & Rich, the wellness-inspired lifestyle brand, has partnered with The Carlyle, a Rosewood hotel, to launch a limited-edition collection ...
Fashion : Travel & Hospitality : Luxury
Jordan unveils cultural hub for Parisian youth for the Olympics

Daily Signals

Jordan unveils cultural hub for Parisian youth for the Olympics

Youssouf Fofana, founder of Maison Château Rouge and United Youth International, is taking on the role of Jordan Brand’s creative director for the ...
Retail : Sports & Leisure : Youth
Flings gives the toaster pastry a grown-up makeover

Daily Signals

Flings gives the toaster pastry a grown-up makeover

Flings seeks to capture the essence of classic toaster pastry treats while meeting the nutritional demands of adults and health-conscious consumers.
Food & Drink : Snacking : Nostalgia
Stat: Luxury brands are leading Web3 adoption

Daily Signals

Stat: Luxury brands are leading Web3 adoption

A study of non-fungible token (NFT) launches across several industries has found that luxury brands are spearheading the adoption of Web3 assets.
Luxury : Technology : NFT
Micro-communities

Big Ideas

Micro-communities

Global – Influencers are becoming divided into established stars and emerging micro-influencers, according to research by Octoly and Onalytica.
Beauty : Influencer Marketing : Micro-influencers​
Specialist takeover

Big Ideas

Specialist takeover

Stamford, US – A new report by Consumer Edge Research shows that traditional beauty retailers are losing market share to specialist chains and e-co...
Speciality Retail : Sephora : Ulta
Tastemaker

Daily Signals

Tastemaker

London – Shaun Jones, futures business director at branding agency Pearlfisher, spoke about innovations in packaging design, at last week's Fo...
Shaun Jones : Food Futures : Packaging
Millennials the more confident generation when it comes to wine

Big Ideas

Millennials the more confident generation when it comes to wine

Millennials are more confident than older generations about their knowledge of wine, according to a new report.
Wine : Sparkling Wine : Uncorked Wine
Stat: Private-label groceries thrive during the pandemic

Daily Signals

Stat: Private-label groceries thrive during the pandemic

Many consumers’ shopping habits are changing as they choose private-label goods over their preferred brands.
Retail : Stat : Statistic
This receipt reveals fashion’s environmental costs

Daily Signals

This receipt reveals fashion’s environmental costs

Swedish clothing brand Asket is allowing consumers to better understand the environmental impact of their clothing purchases through its new Impact...
Fashion : Retail : Sustainability
BECO invites businesses to steal its staff

Daily Signals

BECO invites businesses to steal its staff

To raise awareness of the disability employment gap, the social enterprise is highlighting the employability of its inclusive workforce.
Workplace : Inclusivity : Society
Fabscrap is a thrift shop for recycled fabrics

Daily Signals

Fabscrap is a thrift shop for recycled fabrics

The retailer is making secondary materials accessible to New York’s budding designers and eco-conscious fashion brands.
Fashion : Circular : Waste
The Space: Glossier’s flagship store

Daily Signals

The Space: Glossier’s flagship store

With the success of bricks-and-mortar retail no longer determined by sales per square foot, the digital first beauty brand Glossier has created an ...
Beauty : Interiors : Experience
Instant brand messaging

Big Ideas

Instant brand messaging

Stockholm – Tictail introduces a direct messaging service to enable brands to communicate instantly with their customers.
Frictionless Service : Messaging Apps : Personal Appsistants
CT Food offers diners snap advice on cooking

Big Ideas

CT Food offers diners snap advice on cooking

CT Food offers diners snap advice on cooking
CT Food : Instagram : Asian
Get a life: App gets you in the spirit to party

Daily Signals

Get a life: App gets you in the spirit to party

Get a life: App gets you in the spirit to party
Ultimat : Facebook : Social Life Audit
Boots give back: Timberland launches ethical, eco-friendly range

Daily Signals

Boots give back: Timberland launches ethical, eco-friendly range

Boots give back: Timberland launches ethical, eco-friendly range
New Hampshire : Timberland : Charity
Stat: Dune report evaluates the profitability of fashion NFTs

Daily Signals

Stat: Dune report evaluates the profitability of fashion NFTs

As a flood of fashion brands jumped on the non-fungible token (NFT) bandwagon in 2022, blockchain analytics platform Dune investigated how well the...
Stat : Stats : Statistic
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