Frontpage
Signals & Stats
Daily Signals
Statistics
Behaviours
Communities
Generations
Boomers
Gen X
Millennials
Gen Z
Gen Alpha
Trends
Macro Trends
Micro Trends
Design Directions
Sectors
Global Events
Beauty
Design
Fashion
Food & Drink
Health & Wellness
Luxury
Pop Culture & Media
Retail
Technology
Travel & Hospitality
Topics
The Synthocene Era
Artificial Intelligence
Cost of Living Crisis
Future Spaces
Gaming
Home and Family
Identities
Longevity
Metaverse
Mobility
Sustainability
Tomorrow’s Leadership
Work States
Viewpoints
Viewpoints
Futures 100
Webinars
Podcasts
Academy
Foresight Masterclass S1
Foresight Masterclass S2
Networking Masterclass
Reports
login
All Time
Past day
Past week
Past month
Past 3 months
Past 6 months
Past year
Past 2 years
Advertising & Branding
Architecture
Beauty
Design
Drink
Fashion
Finance
Food
Health & Wellness
Luxury
Media & Entertainment
Mobility
Packaging
Retail
Scenario
Society
Sport & Leisure
Sustainability
Technology
Travel & Hospitality
Youth
Africa
Asia
Aus/Nz
Eastern Europe
Western Europe
Global
Middle East
North America
Nordics
South America
Generation Beta (Born 2024+)
Generation Alpha (born 2013–2025)
Generation Z (born 1997–2012)
Millennials (born 1981–1996)
Generation X (born 1965–1980)
Generation Jones (born 1955–1965)
Baby Boomers (born 1946–1964)
All
Signals & Stats
- Daily Signals
- Statistics
Behaviours
- Big Ideas
- Communities
- Generations
- Markets
Trends
- Macro Trends
- Micro Trends
- Design Directions
Academy
- Foresight Masterclass Series 1
- Foresight Masterclass Series 2
- Strategic Networking Masterclass
Viewpoints
- Viewpoints
- Futures 100
- Webinars
- Podcasts
'Branding'
Sort By
Relevance
Most Recent
Viewpoints
Brand politics
2016 will be remembered as the year when political norms were turned on their head, but should brands join the debate or remain politically neutral?
Brandstanding
:
Backlash Brands
:
Ben & Jerry's
Big Ideas
Chanel tops luxury brands on Pinterest
Chanel tops luxury brands on Pinterest
Pinterest
:
Chanel
:
Curulate
Big Ideas
Two heads, and many more, are better than one
Two heads, and many more, are better than one
New York
:
Social Media Week
:
Victors & Spoils
Big Ideas
iPhone moms present new challenge to brands
iPhone moms present new challenge to brands
Smartphones
:
Iphone
:
Women
Viewpoints
Should we welcome a future in which every store front reads ‘Powered by Amazon’?
What does the new Tuft & Needle store's wholesale adoption of the e-commerce giant’s technology mean for retail?
Retail
:
Food And Drink
:
Homewares
Viewpoints
Why lab-grown diamonds are the future of luxury jewellery
As luxury consumers become more interested in the provenance of their purchases, Alan Frampton, director of ethical brand Cred Jewellery, says it’s...
Diamonds
:
Luxury
:
Sustainability
Daily Signals
Brain Dead's Brooks Brothers California capsule collection re-invents Americana
Streetwear brand Brain Dead and legacy American luxury brand Brooks Brothers have collaborated on an unexpected capsule collection, Brooks Brothers...
Fashion
:
Luxury
:
Design
Daily Signals
Stat: American Gen Z love influencer brands like no other group
In an exclusive report released in December 2023, Morning Consult suggests that Gen Z adults are the most likely to buy from a brand founded by an ...
Retail
:
Pop Culture & Media
:
Society
Daily Signals
Thought-starter: Why are luxury brands investing in podcasts?
Luxury brands and retailers are turning to audio formats as a new touchpoint for discovery, education and brand-led experiences.
Luxury
:
Media
:
Advertising
Daily Signals
Backlash Culture
Global – Backlash Culure is a call to arms for companies to take a more combative stance against the consumer zeitgeist.
Backlash Culture
:
S/S 16 Trend Briefing
:
Positive Friction
Viewpoints
Stephanie Phair : Designer discount fashion
The Outnet managing director Stephanie Phair talks about designer discount fashion.
The Outnet
:
Stephanie Phair
:
Discount Luxury
Viewpoints
James Ogilvy : Lessons in Luxury
Luxury Briefing founder James Ogilvy talks lessons in luxury.
Digital Media
:
James Ogilvy
:
Brand Personality
Big Ideas
Hasna Kourda on how AI will drive more mindful purchasing
The co-founder of the Save Your Wardrobe app explains why digitising our wardrobes will streamline consumption and help brands to hyper-personalise...
Fashion
:
Artificial Intelligence
:
Retail
Big Ideas
Social networking is changing how brands engage with consumers
Social networking is changing how brands engage with consumers
Social Networks
:
Blogs
:
Marketing
Viewpoints
Brexit: Partisan Brands
While it's unavoidable for modern brands to take a political position, best leave the placards at home.
Brexit
:
Brandstanding
:
New Bricolage Living
Daily Signals
Instacart gamifies grocery shopping with Caper Cart upgrades
Leading grocery technology company Instacart has launched gamified quests, location-based coupons and aisle-aware advertising formats on its smart ...
Retail
:
Technology
:
Society
Daily Signals
Stat: Beauty retail sales hit record high in China
China’s beauty market is booming, with the National Bureau of Statistics reporting that retail sales of cosmetics from January to May 2024 totalled...
Beauty
:
Retail
:
Society
Daily Signals
Krug and Indagare launch champagne-focused culinary tours
Champagne house Krug and luxury travel agency Indagare have partnered to launch a series of culinary experiences highlighting the best chefs and re...
Champagne
:
Food
:
Drink
Daily Signals
Mercedes-Benz leaps into luxury real estate in Dubai
Mercedes-Benz is expanding its ambitions from the road to the home. The automotive brand will launch Mercedes-Benz Places, its first real estate ve...
Luxury
:
Architecture
:
Mobility
Daily Signals
The Trend: Guilded Luxury
This year, we have witnessed shifting dynamics between luxury brands and their clients, giving rise to what The Future Laboratory calls Guilded Lux...
Luxury
:
Travel
:
Hospitality
Daily Signals
A sneaker brand for Barcelona’s street vendors
Street vendor co-operative Top Manta is supporting local communities with its sustainable and socially driven footwear brand Ande Dem.
Retail
:
Fashion
:
Streetwear
Daily Signals
Ace of Air’s eco-packaging taps into circular beauty
Ace of Air is a new beauty and wellness brand offering an entirely circular model to tackle the industry’s waste issues.
Health And Wellness
:
Beauty
:
Sustainability
Daily Signals
Fortify+’s sanitised skincare protects against bacteria
Skincare brand Fortify+ has unveiled a line of products that it claims sanitise skin and meet consumers’ heightened hygiene concerns.
Beauty
:
Health And Wellness
:
Skincare
Daily Signals
Stat: Consumers prioritise wellness across all sectors
It is important to consumers that brands focus on wellness, according to research by Ogilvy, with 73% of consumers considering it an essential stra...
Health And Wellness
:
Retail
:
Stat
Daily Signals
Verishop is a one-stop affordable luxury platform
A new e-commerce platform is tapping into the retail opportunity presented by Generation Z and Millennial luxurians on the hunt for niche yet acces...
Luxury
:
Retail
:
Fashion
Loading...
VIEW MORE
You have
3 free News articles
remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN