LS:N Global

News

Dove boosts diversity in other brands’ adverts

Beauty brand Dove is calling on global brands to improve diversity in their advertising – by offering to cover modelling costs.

Media : Beauty : Diversity

News

Colgate targets Gen Z with beautified oral care

Dental care brand Colgate is tapping into the interests of Generation Z with its new sub-brand CO.

Gen Z : Beauty : Wellness

News

Gentle Monster unites brands in a retail experiment

Eyewear brand Gentle Monster has created an avant-garde multi-brand retail space, pointing to a new direction for department store design.

Retail : Luxury : Fashion

News

Thought-starter: How can your brand enter the gaming world?

As the physical and digital worlds continue to blur, brands have an opportunity to innovate within the video games sector, says Josh Walker.

Retail : Fashion : Leisure

News

Net-A-Porter lends expertise to emerging talent

Global – Luxury e-commerce platform Net-A-Porter has announced the launch of a new initiative designed to nurture and develop emerging fashion ...

Fashion

Big Ideas

Brandwatch

Global – Greenpeace’s Detox Catwalk calls on fashion brands to tackle the toxic chemicals that they produce.

Greenpeace : Sustainability : Detox Catwalk

News

US brands create Tampon Tax Back Coalition

In a collective push for menstrual equity, eight women-founded menstrual hygiene brands have formed the Tampon Tax Back Coalition to advocate for t...

Finance : Health & Wellness : Society

News

Stat: US families aren’t getting what they need from travel brands

Intelligence firm Morning Consult's latest research has revealed that the perception of travel brands as family-friendly is low.

Society : Travel & Hospitality : Youth

News

This beauty brand elevates voices of the unheard

ONE/SIZE was created by influencer Patrick Starr in response to make-up shaming.

Beauty : Cosmetics : Influencers

News

Unilever rethinks kids messaging

Unilever is rethinking the way it markets food and drink to children, as part of a bid to help parents, carers and kids make better choices.

Food : Drink : Health

News

Thought-starter: What does Facebook’s music licensing mean for brands?

While Facebook’s new music licences mean more creativity for users of its platforms, Alex Brammer, a lawyer at a UK record label, says brands must ...

Media : Facebook : Music

Big Ideas

Slowness gains momentum in a world tired of moving too fast

The World Institute of Slowness is a new approach to brand leadership that aims to ensure long-term growth by treating consumers as people first.

The World Institute Of Slowness : Slow Thinking : Re-enlightenment Rising

Big Ideas

Microsoft seeks new image by emulating start-ups

Microsoft : Start-up : Social Networking

Viewpoints

Naresh Ramchandani : New brand storytelling

Pentagram partner Naresh Ramchandani talks about new brand storytelling.

Pentagram : Naresh Ramchandani : Storytelling

Viewpoints

The next luxury market? It’s the virtual world

Unmatereality is a Singapore-based studio digitising and gamifying luxury fashion. Its founder Andy Ku discusses his plans for the era of v-commerce.

Luxury : Fashion : Technology

Big Ideas

Private labels become mainstream in US

Generic Brands : Own Brands : SymphonyIRI Group

Big Ideas

Luxury brands look back in time

Brand Heritage : Heritage : Dior

News

Show and tell: Visual wiki dictionary launches with video definitions

Visual Dictionary : Wiki-dictionary : Open-source

News

Video king: The magic of collaboration between brands and YouTube

London – At our Youthquake II Network Evening, held at The Future Laboratory HQ last week, LS:N Global reporter Rowland Manthorpe spoke to James Ma...

Youthquake : Online Video : YouTube

Big Ideas

China overtakes US in demand for luxury watches

Japan : Watches : Rolex

Micro Trends

Meet Your Maker

In the luxury world, technology should resolutely not be a replacement for service. Instead, it should enhance it. Now luxury brands are developing...

Heritage : Modern : IPad

Big Ideas

Limited tweet response sends brands a message

Twitter : Social Media : Sysomos

News

Gurls Talk’s new look celebrates 10 years of empowering young women

Community-led organisation Gurls Talk has enlisted Mestiza Estudio to help create a visual refresh.

Health : Wellbeing : Design

News

Stat: Gen Z disrupt the purchase funnel model by putting trust first

According to the latest Edelman Trust Barometer, Gen Z aren’t following any of the regular steps listed in the sales funnel theory that starts with...

Finance : Advertising : Stat

News

Web3 beauty brand Kiki co-creates products with its customers

Kiki is a new Web3-enabled beauty brand that invites consumers to co-create its products.

Beauty : Media & Entertainment : Technology

'branding' Sort By Relevance Most Recent

'branding'
Sort By

Relevance

Most Recent