LS:N Global

Big Ideas

Amazon constructs a permanent homeless shelter

Seattle – The e-commerce giant is demonstrating its commitment to philanthropic endeavours.

Culture : Architecture : Digital

Big Ideas

Playful projection

US – The Internet of Things has acquired a recognisable persona with the new Barbie Hello Hologram.

Barbie : Generation D : Internet Of Things

Daily Signals

Warming up

New York – Snapbac is a range of sports apparel designed for the crucial moments before and after a workout.

Snapbac : Wellness : Precovery

Big Ideas

Stay in touch

Tokyo – Sony’s Anywhere VR experience enables participants to use their smartphone in virtual reality (VR).

Sony : Phygital : Anywhere VR

Daily Signals

Hear no evil

Global – A new campaign by Adidas urges viewers to ignore social media chatter to unlock their full potential.

Trolling : Social Media : Adidas

Daily Signals

Mind games

Global – Nike has added brain training exercises to its existing Nike Soccer app to help prepare the next generation of footballers.

Nike : The Optimised Self : Pro Genius

Big Ideas

Goodbye seasons

Global – Fashion labels Vetements and Tom Ford have joined Burberry in rejecting seasonal catwalks to meet consumer demand for instant gratification.

Vetements : Burberry : Tom Ford

Daily Signals

Preview: New Sport Heroes

Global – Disconnected from the world of elite sports, consumers want to see the blood, sweat and tears of the game at the grassroots level.

We Deal In Real : Last : Create Your Own

Daily Signals

Beta boutique

London – The Dandy Lab is a boutique as excited by technology as it is by the latest in British menswear.

The Dandy Lab : Laboratory : Spitalfields

Big Ideas

Lab-grown rhino horns redefine the meaning of natural

Biotech start-up Pembient has set out to supplant the illegal trade in rhinoceros horns by creating an identical product grown in a lab using rhi...

Pembient : Biotechnology : The Age Of The Long Near

Daily Signals

Endless Possibilias: Short film that lets viewers decide the outcome

New York – Possibilia is the latest film from award-winning directorial duo Daniel Scheinert and Daniel Kwan that gives control to the viewers.

Daniels : Possibilia : Film

Big Ideas

Batter up for iBeacons at Major League Baseball

Apple iBeacons are showing up at more public events, as Major League Baseball adopts them this season.

Beacon : Iphones : Major League Baseball

Big Ideas

Mobile media trump tv and computers for Millennials

Advertising : Global Mobile Media Consumption : Phones

Daily Signals

The best of 2011: The top three fashion Seeds of the year

Soundscapes : Seeds Of The Year : Now Commerce

Viewpoints

Why a hybrid approach is the future of events

As some regions re-open, the virtual spaces that provided a lifeline for brands are going nowhere. Instead, get ready for a future of immersive, hy...

Events : Fashion : Marketing

Viewpoints

How Gen Z are reshaping the offline world

Young people have fashioned the digital world. Wilson Oryema, co-founder of Regenerative Futures, believes it’s time they revive offline systems too.

Youth : Sustainability : Civic Brands

Viewpoints

How brands can reach The Next Billion Users

Digital anthropologist Payal Arora explains why the online behaviour of people in China, India, Africa and across the Global South i...

Technology : India : Internet

Micro Trends

Generation D Recruitment

Brands are waking up to the fact that graduate fairs and recruitment websites are no longer relevant as platforms for recruiting Generation D talent.

Recruitment : Gen Viz : Workplace Futures

Design Directions

Philips Hue

All the colours of the rainbow can be seen from the comfort of your living room with this week’s launch of the first web-enabled LED home...

Open Source : Personlisation : Connected Home

Markets

Teen Fashion Market

Brands are re-imagining teen fashion with engaging activations spanning physical retail and the metaverse as the sector undergoes a global resurgence.

Youth : Fashion : Retail

Daily Signals

The Fashion Innovation Agency debuts 3D garment volumetric capture service

The Fashion Innovation Agency at London College of Fashion has launched Reskinning Reality, the UK’s first 3D garment volumetric capture service ai...

Fashion : Technology : Virtual Fashion

Daily Signals

TikTok creator Brandon Edelman re-imagines brand trips with Bran Trip

TikTok creator Brandon Edelman (@bran_flakezz) has launched the first-ever Bran Trip – a fan-focused spin on the traditional influencer brand trip.

Pop Culture : Brand Trips : Influencer Culture

Daily Signals

Netflix opens new restaurant residency in Las Vegas

Netflix is expanding its entertainment empire into immersive dining with Netflix Bites Vegas, a year-long residency at MGM Grand in Las Vegas.

Food & Drink : Pop-culture & Media : Retail

Daily Signals

Wild Thingz challenges the sweets market with bold new rebranding

Wild Thingz, formerly known as Just Wholefoods, has undergone a full rebranding in a bid to shake up the organic sweets category with a rebellious ...

Food & Drink : Design : Kids

Daily Signals

Mytheresa and Flamingo Estate open collaborative pop-up in the Hamptons

Luxury fashion retailer Mytheresa and lifestyle and food brand Flamingo Estate have opened the Summer Railroad Racetrack pop-up in East Hampton.

Retail : Luxury : Pop Up Store

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