LS:N Global

Macro Trends

Awakening Tech

Our digital and offline worlds are converging. We have become bedfellows with robots, we take advice from gadgets, we ask mega-systems ...

Sensor Technology : Data Surge : Internet Of Things

Markets

Teen Fashion Market

Brands are re-imagining teen fashion with engaging activations spanning physical retail and the metaverse as the sector undergoes a global resurgence.

Youth : Fashion : Retail

Viewpoints

Why a hybrid approach is the future of events

As some regions re-open, the virtual spaces that provided a lifeline for brands are going nowhere. Instead, get ready for a future of immersive, hy...

Events : Fashion : Marketing

Viewpoints

How Gen Z are reshaping the offline world

Young people have fashioned the digital world. Wilson Oryema, co-founder of Regenerative Futures, believes it’s time they revive offline systems too.

Youth : Sustainability : Civic Brands

Viewpoints

How brands can reach The Next Billion Users

Digital anthropologist Payal Arora explains why the online behaviour of people in China, India, Africa and across the Global South i...

Technology : India : Internet

Micro Trends

Generation D Recruitment

Brands are waking up to the fact that graduate fairs and recruitment websites are no longer relevant as platforms for recruiting Generation D talent.

Recruitment : Gen Viz : Workplace Futures

Design Directions

Philips Hue

All the colours of the rainbow can be seen from the comfort of your living room with this week’s launch of the first web-enabled LED home...

Open Source : Personlisation : Connected Home

Daily Signals

The Trend: Erotic-tainment

All signs have been pointing to the death of the adage ‘sex sells’. In October 2023, a study by UCLA found that people aged 13–24 want to see less ...

Pop-culture & Media : Society : Youth

Daily Signals

The Trend: AI Edu-play-tion

In our AI Edu-play-tion microtrend report, we talk to the innovators using generative artificial intelligence to re-imagine screen-free educational...

Technology : AI Education : Gen Alpha

Daily Signals

Heeyo’s AI playmate offers digital companionship for children

Heeyo, an AI chatbot, is set to become a digital companion for children around the world, offering interactive tutoring and emotional support.

AI : Technology : Youth

Daily Signals

Nike struggles to retain market share amid competition from challenger brands

Nike is bracing itself for a further revenue slump in 2025, as it faces intensifying competition from brands such as On and Hoka.

Retail : Sports & Leisure : Finance

Daily Signals

Foresight Friday: Simar Deol, foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, foresight analyst Simar D...

Foresight Friday

Daily Signals

Headspace XR lands on Meta Quest

Headspace XR, the immersive mental wellness platform, expands its reach to Meta Quest 2, 3 and Pro devices, offering fully immersive VR and mixed-r...

Technology : Wellness : VR

Daily Signals

Thai spa launches Blue Zone-inspired longevity retreat

Kamalaya, a holistic spa and wellness sanctuary on Koh Samui in Thailand, is launching a Blue Zone group wellness retreat for guests to discover th...

Travel : Hospitality : Longevity

Daily Signals

Prada Beauty unveils new Paradoxe pop-up store in Hainan

L’Oréal Travel Retail Asia Pacific and China Duty Free Group (CDFG) have come together to introduce the Prada Beauty Paradoxe pop-up store at Haina...

Beauty : Retail : Luxury

Daily Signals

Fluus introduces flushable period pads

Fluus, a portmanteau word for flush us, has developed a game-changing line of period products, entirely biodegradable and flushable after use.

[{"id":"63 : Women's Health

Daily Signals

Lego introduces characters with disabilities and complex emotions

As part of its Lego Friends universe, Lego has introduced a new set of characters with a wider variety of skin tones, cultural backgrounds, disabil...

Youth : Health & Wellness : Society

Daily Signals

This homeware platform elevates antiques and vintage craft

UK – ABASK is a new homeware platform specialising in curated antiques and crafted goods.

Luxury : Design : Retail

Daily Signals

Tennis gets an inclusive rebrand

In a bid to make tennis more accessible and inclusive, the Lawn Tennis Association (LTA) is launching a creative campaign to challenge preconceptio...

Youth : Sports & Lesuire : Advertising And Branding

Daily Signals

Sony’s headphones blend online and offline sound

In an innovative departure from noise cancelling technology, Sony’s new LinkBuds aim to integrate noise from the outside world rather than block it...

Technology : Media & Entertainment : Society

Daily Signals

Genderless underwear to get kids talking about bodies

Entering the childrenswear market for the first time, underwear brand Oddobody is launching a line for kids.

Fashion : Retail : Youth

Daily Signals

Selfridges and Pokémon meet in the metaverse

To celebrate the 25th anniversary of Pokémon, Selfridges has teamed up with clothing brand Charli Cohen to launch a unique digital shopping experie...

Retail : Media & Entertainment : Fashion

Daily Signals

This at-home health scanner tracks body changes

San Francisco – Naked Labs has launched a 3D body scanner that allows users to build a full health profile without leaving their home.

Health : Fitness

Daily Signals

Thought-starter: Is this digital mind gym the future of wellbeing?

Poppy Jamie, founder of wellbeing app Happy Not Perfect, discusses how a combination of neuroscience and technology can boost happiness.

Health : Wellness : Digital

Daily Signals

Sleep easy

UK – Ikea has launched a new campaign that aims to help consumers to get a better night’s sleep.

Ikea : Win At Sleeping : Sleep

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