LS:N Global

Big Ideas

Parasocial Relationships in 2030

A togetherness deficit and the age of distrust have made the presumed intimacy of parasocial relationships with celebrities programmable and moneti...

Daily Signals

Stat: Beauty industry faces slower growth amid shifting consumer landscape

The global beauty industry, valued at £325bn ($441bn, €382bn), is entering a period of slower growth and is projected to expand by 5% annually unti...

Beauty : Luxury : Economy

Daily Signals

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, foresight analyst Seyi Od...

Foresight Friday : Content Creation : Media

Big Ideas

FT Business of Luxury 2025: The New Shape of Global Luxury

Luxury is evolving through post-purchase care, storytelling in resale and digital product passports, all in service of building deeper connections ...

Luxury : Retail : Fashion

Daily Signals

Stat: AI accelerates discovery but not decisions, as shoppers still need to verify before buying

AI is becoming central to online shopping journeys, but most consumers still double-check its advice before making a purchase, according to new res...

Techonology : Retail : Artificial Intelligence

Markets

Everyday Cosplay

From closet cosplay to character-coded makeup, Gen Z are transforming entertainment into wearable narratives – using clothing and beauty to embed f...

Fashion : Beauty : Fantasy

Daily Signals

Nike changes Just Do It to Why Do It? in new campaign

Nike has re-imagined its iconic Just Do It slogan for today’s athletes with the launch of its latest campaign, Why Do It?

Visual : Nike : Campaign

Daily Signals

Polaroid champions an analogue way of living amid AI hype

Polaroid has launched The Camera for an Analog Life, a campaign designed to push back against screen fatigue and AI overload. The initiative celebr...

Technology : Design : Advertising

Daily Signals

Foresight Friday: Dede Mivehchi, foresight intern

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, foresight intern&nbs...

Digital Detox : The Great Concert Comeback : Live Music Economy

Daily Signals

Stat: Portugal tops list as Americans seek freedom abroad

In a recent survey of over 100,000 Americans considering emigration, Portugal has emerged as the top relocation destination.

Travel : Society : Wellness

Big Ideas

Viva Tech 2025: Five Sustainable Fashion Start-ups

From algorithmic upcycling to traceability tools, LS:N Global spotlights five fashion tech start-ups reshaping the future of sustainable production.

Fashion : Technology : Sustainability

Daily Signals

Monzo tackles financial literacy with The Book of Money

British online bank Monzo has launched The Book of Money in response to research showing that half of Britons (51%) feel they are not reaching thei...

Finance : Gen Z : Education

Daily Signals

Fairmont amplifies luxury with Devialet soundscapes

Fairmont Hotels & Resorts is elevating its global hospitality experience through a new partnership with French audio innovator Devialet.

Hospitality : Sound : Travel And Hospitality

Daily Signals

Stat: P.Louise live shopping breaks record on TikTok Shop

Make-up brand P.Louise has reinforced its dominance on TikTok Shop, breaking records with its Christmas Showcase Live and generating £2m ($2.7m, €2...

Beauty : Retail : TikTok

Daily Signals

Mastercard launches AI-powered stories for commuters

Mastercard has launched its Transit Tales campaign, which tailors classic stories to the length of commuters’ journeys.

Audiobooks : Australian : Commuters

Daily Signals

Stat: Captive audiences mean that cruise retail is a hotspot for impulse buying

Almost half of cruise ship guests make impulse purchases while onboard, according to research from Harding+.

Retail : Stat : Statistic

Daily Signals

Stat: Gen Z fuels surge of functional drink sales

The UK’s functional drinks market is booming, with Ocado Retail reporting a 54% year-on-year sales increase as Gen Z moves away from coff...

Food And Drink : Health And Wellness : Functional Beverages

Micro Trends

Soft Sports

Brands are leaning into a softer approach to sports that prioritises ritual, community and holistic wellbeing over performance culture.

Sports & Leisure : Society : Health & Wellness

Big Ideas

Viva Technology 2025: Decoding a Decisive Moment for Tech

At VivaTech 2025, AI took centre stage – but conversations about climate, care and connection revealed where the future of tech must lead: human-fi...

Technology : Artificial Intelligence : Retail

Daily Signals

Stat: Ageing pressures persist despite shifts in beauty language

Despite the rise of pro-ageing narratives in beauty marketing, new research from skincare retailer Face the Future finds that pressure to look...

Society : Ageing : Statistic

Daily Signals

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...

Beauty : The Synthocene Era : Virtual Beauty

Daily Signals

Swedish campaign encourages doctors to prescribe visits

Visit Sweden has launched The Swedish Prescription, making it ‘the first country in the world prescribed by doctors’.

Health : Travel : Tourism

Daily Signals

Stat: The fashion industry’s hottest climate risk is factory workers’ health

A September 2025 report by the Fashion Revolution movement reveals that the fashion industry is failing to measure dangerous factory temperatures, ...

Fashion : Sustainability : Stat

Daily Signals

New Zealand counts 695bn citizens to rally nature protection

New Zealand’s population has officially jumped to 695bn – if you count its birds, animals, plants and marine life – in part of a bold national camp...

Sustainability : Advertising : Design

Daily Signals

Stat: Light preventative personal care routines on the rise

Kenvue, owner of brands including Neutrogena, Aveeno and Listerine, has launched A New View of Care: The Power of Personal Care Routines, a global ...

Stat : Statistic : Health

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