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Daily Signals
New ‘living font’ raises awareness of the sixth mass extinction
Bar Ogilvy Portugal has created The Endangered Typeface campaign for Nature Portugal Association (ANP) and WWF, in partnership with Lisbon Zoo, to ...
Design
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Advertising & Branding
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Sustainability
Daily Signals
Stat: US advertising industry is failing to retain female talent
A new survey from industry group She Runs It found that women are steadily exiting the US advertising industry.
Society
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Advertising & Branding
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Design
Daily Signals
The Longest Ad illustrates daily struggles of long Covid
Created by The Leith Agency for UK charity Covid Aid, this outdoor advertising campaign exhibits the daily realities of long Covid sufferers by mea...
Health & Wellness
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Advertising & Branding
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Covid-19
Daily Signals
Visit Iceland mocks the metaverse to promote IRL trips
The nation's tourism board is drawing on the proliferation of the metaverse as part of its latest campaign.
Travel & Hospitality
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Media & Entertainment
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Advertising & Branding
Daily Signals
In character: Showroom uses fiction to sell wares
Weil am Rhein, Germany – Truth may be stranger than fiction, but fiction can be a powerful selling tool. Swiss furniture company Vitra is using fic...
Faction Marketing
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Personality Brands
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Fiction
Daily Signals
Sport & Leisure: Notable Seed stories from 2009
Sport & Leisure: Notable Seed stories from 2009
Symbiotic Branding
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Freelance
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Community
Viewpoints
Introducing Gen Beta
2025 marks the start of Generation Beta – but it’s the parenting styles, values and cultural outlooks of Millennials and Gen Z that will define thi...
Gen Beta
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Generations
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Parenting
Daily Signals
1001 Optometry launches The Hidden Eye Test Campaign for eyecare awareness
1001 Optometry, an Australian eyewear company, has unveiled a thought-provoking campaign, The Hidden Eye Test, developed in collaboration with VML ...
Advertising & Branding
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Fashion
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Health & Wellness
Daily Signals
Agency for Nature returns with five bold campaigns to reconnect youth with nature
After a first season in 2024, the Agency for Nature, a pop-up creative agency by Purpose Disruptors, has launched five new campaigns in its second ...
Sustainability
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Advertising & Branding
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Youth
Daily Signals
Oxfam's London pub charges based on your net worth
Oxfam is opening a pop-up pub, The Fair Pour, in London’s Holborn on 21 January 2025, where the price of a drink reflects your net worth.
Food & Drink
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Finance
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Sober Culture
Daily Signals
The Campaign: Saatchi & Saatchi launches Voting is Hot AF campaign to inspire young voters
Saatchi & Saatchi’s creative initiative, the Voting is Hot AF campaign, was aimed at motivating young people to participate in the general ele...
Design
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Advertising & Branding
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Youth
Daily Signals
Campaign calls for outdoor sports enthusiasts to prioritise sun safety
Neverland and the Melanoma Fund have introduced the Silhouettes campaign, shedding light on the critical need for sun protection during outdoo...
Health & Wellness
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Advertising & Branding
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Sports & Leisure
Daily Signals
Hong Kong Ballet’s 45th-anniversary transforms ballet for the masses
Hong Kong Ballet is celebrating its 45th anniversary with an innovative campaign by Design Army and Dean Alexander Productions.
Advertising & Branding
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Youth
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Sport & Leisure
Daily Signals
Apple’s new Shot on iPhone film celebrates Chinese Gen Z’s resilience
In celebration of the Lunar New Year, Apple’s seventh annual Shot on iPhone film, Little Garlic, takes a poignant look at the insecurities Gen Z fa...
Technology
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Advertising & Branding
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Society
Daily Signals
Stat: Business leaders plan to spend more on social media
A 2023 report by Sprout Social and Harris Poll has found that despite the turbulent economy and widespread budget cuts, 80% of business leaders are...
Media & Entertainment
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Finance
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Advertising & Branding
Daily Signals
Artist Shantell Martin re-imagines Comic Sans font
British artist Shantell Martin has created new font Shantell Sans, based on her signature felt-tip handwriting.
Design
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Advertising & Branding
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Society
Daily Signals
Correct the Internet denounces the shadow banning of women athletes online
A new campaign created by the DDB Group is shedding light on the little known bias affecting women online and hopes to change that by prompting vie...
Sports & Leisure
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Media & Entertainment
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Advertising & Branding
Daily Signals
Stat: How advertising is adding to Britons’ carbon footprint
Advertising climate network Purpose Disruptors’ latest report, published against the backdrop of COP27, looks at how adverts are adding to Britons’...
Design
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Advertising & Branding
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Sustainability
Daily Signals
Ikea’s heritage meatball gets an eco-update
Multinational furniture company Ikea’s latest meatball will not be served in its cafeterias, but rather in the gardens of its customers.
Sustainability
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Advertising & Branding
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Design
Daily Signals
Stat: Banning junk food ads reduces calorie intake
According to research conducted by PLOS Medicine, restricting fast food advertising on public transport reduces the average intake of high-fat, sal...
Advertising & Branding
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Society
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Health & Wellness
Daily Signals
TikTok induces FOMO with suspenseful campaign
The platform's latest campaign celebrates how viral videos spread offline and ignite cultural conversations, even among people who do not have the ...
Media & Entertainment
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Society
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Advertising & Branding
Big Ideas
Star Wars takes over Amazon Locker for 4 May
Disney has teamed up with Amazon to celebrate Star Wars day on 4 May.
Amazon
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Disney
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Symbiotic Branding
Daily Signals
WWF highlights underwater warming through thermal technology
During COP29 in Baku, WWF unveiled In Hot Water, a powerful stop-motion film spotlighting the devastating impact of rising ocean temperatures and m...
Sustainability
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Advertising & Branding
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Society
Daily Signals
Walmart celebrates Black fathers as superheroes in Father’s Day campaign
Walmart, in collaboration with culture-first advertising agency Contender, has unveiled the latest ad for its Black and Unlimited initiative.
Retail
:
Advertising & Branding
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Society
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