'Branding'

Rurban vintage: Menswear branding in the bag

Signals & Stats

Rurban vintage: Menswear branding in the bag

Rurban vintage: Menswear branding in the bag
Menswear : STAG :  Caleb Owen Everitt
Fantastic food: Branding a fictional bakery

Signals & Stats

Fantastic food: Branding a fictional bakery

Fantastic food: Branding a fictional bakery
Fictional Characters : Bakery Art : Edible Toys
Sweet talking: Mexican honey Branding & Packaging rebranded

Signals & Stats

Sweet talking: Mexican honey Branding & Packaging rebranded

Sweet talking: Mexican honey Branding & Packaging rebranded
Packaging : Label Design : Brand Design
Stat: Young adults in China are buying more wine

Signals & Stats

Stat: Young adults in China are buying more wine

Chinese Millennials and Gen Z have a new-found taste for wine, consequently reshaping the local wine market by wielding their considerable purchasi...
Society : Food & Drink : Youth
Comfort Cuvées

Micro Trends

Comfort Cuvées

Forward-thinking vintners are swapping esotericism for accessible pairings, sustainable packaging and a ‘deluxified’ approach to wine, ushering in ...
Youth : Food & Drink : Society
Ikea re-imagines iconic blue bag as a portable pillow

Signals & Stats

Ikea re-imagines iconic blue bag as a portable pillow

Swedish furniture giant Ikea has re-imagined its iconic blue Frakta bag with the launch of the limited-edition Resten bag in Singapore.
Health : Wellness : Design
Tesco’s latest campaign celebrates the iconic meal deal

Signals & Stats

Tesco’s latest campaign celebrates the iconic meal deal

Tesco is spotlighting its beloved meal deal with a fresh campaign celebrating an upgraded version of the popular lunchtime offering.
Food & Drink : Society : Retail
Cadbury unveils nostalgic memory bar boxes for dementia patients

Signals & Stats

Cadbury unveils nostalgic memory bar boxes for dementia patients

Cadbury and Alzheimer’s Research UK (AR UK) have partnered with VCCP London to distribute 4,000 Memory Bar Chocolate Boxes to individuals with deme...
Food & Drink : Design : Health & Wellness
Stat: Over-60s have largest positive impact on US wine sales

Signals & Stats

Stat: Over-60s have largest positive impact on US wine sales

As the US wine industry braces for recession, Silicon Valley Bank has released its annual report, which expects sales volumes to stabilise in 2023 ...
Stat : Stats : Statistic
Playmobil celebrates 50 years with life-sized artistic interpretations

Signals & Stats

Playmobil celebrates 50 years with life-sized artistic interpretations

To mark its 50th anniversary, toy manufacturer Playmobil has commissioned 10 artists to re-imagine its iconic figurines in a striking new way.
Design : Pop-culture & Media : Society
 Café culture: Branding for Nigeria’s coffee shop chain

Signals & Stats

Café culture: Branding for Nigeria’s coffee shop chain

Lagos – Umutu Coffee Company is bringing the concept of a coffee house to Nigeria and asked Mexican design agency Anagrama to create branding ...
Stamped Goods : Anagrama : Coffee
Dall-E co-creates branding for climate influencer Isodope

Signals & Stats

Dall-E co-creates branding for climate influencer Isodope

Pro-nuclear energy influencer Isodope enlisted creative agency &Walsh and Dall-E to design its visual identity.
Design : Media & Entertainment : Technology
Boomers seek a new age of youthful branding

Big Ideas

Boomers seek a new age of youthful branding

Boomers seek a new age of youthful branding
Youth : Youthful : Age
Cannes Lions 2019: Branding means more than surface decoration

Signals & Stats

Cannes Lions 2019: Branding means more than surface decoration

An assortment of the world’s most respected experts explored how brands must build purpose to remain relevant in uncertain times.
Activism : Civic Brands
It’s a wrap: Dell unveils compostable Branding & Packaging

Signals & Stats

It’s a wrap: Dell unveils compostable Branding & Packaging

It’s a wrap: Dell unveils compostable Branding & Packaging
Hardware : Computer : Desktop
Ragged Edge develops humanised branding for AI platform Kili

Signals & Stats

Ragged Edge develops humanised branding for AI platform Kili

Artificial intelligence is friend, not foe. This is the message that AI training company Kili hopes to convey with its warm and human-like refreshe...
AI : Design : Technology
Main ingredient: Spanish cosmetics Branding & Packaging has bite

Signals & Stats

Main ingredient: Spanish cosmetics Branding & Packaging has bite

Main ingredient: Spanish cosmetics Branding & Packaging has bite
Scrawled Script : Emblematic : Stamped Goods
Ocado’s Shopping List Stories campaign finds emotional value in the weekly shop

Signals & Stats

Ocado’s Shopping List Stories campaign finds emotional value in the weekly shop

Ocado is reframing grocery shopping as an emotional experience with Shopping List Stories, a new campaign by Uncommon Creative Studio.
Food And Drink : Supermarket : Branding And Advertising
Visual treat: Lierac adds colour-coded Branding & Packaging

Signals & Stats

Visual treat: Lierac adds colour-coded Branding & Packaging

Visual treat: Lierac adds colour-coded Branding & Packaging
Packaging : Prescription : Lierac
Luxe Pack aims to enhance Branding & Packaging expertise in China

Big Ideas

Luxe Pack aims to enhance Branding & Packaging expertise in China

Luxe Pack aims to enhance Branding & Packaging expertise in China
Shanghai Luxe Pack : Packaging : Conference
Tagg is a social branding app for Gen Z workers

Signals & Stats

Tagg is a social branding app for Gen Z workers

The platform is responding to the online behaviours of Generation Z, offering young people a social media app with in-built career opportunities.
Messaging : Gen Zalpha : Messaging App
Luxe Pack 2012- Top five Branding & Packaging trends

Big Ideas

Luxe Pack 2012- Top five Branding & Packaging trends

Monaco — Hyper-reality, noir perfumes, back-to-front packaging, night lighting and thoughtful sustainability were all key trends at Luxe Pack 2012.
Transparency : Trends : Maison Martin Margiela
Peace offering: New type of beauty Branding & Packaging

Signals & Stats

Peace offering: New type of beauty Branding & Packaging

Peace offering: New type of beauty Branding & Packaging
Textpression : Graphics : Typrface
Provenance Branding & Packaging: Every box tells a story

Signals & Stats

Provenance Branding & Packaging: Every box tells a story

Provenance Branding & Packaging: Every box tells a story
Provenance : Jog : Packaging Futures
Consumers willing to spend more on eco-Branding & Packaging

Big Ideas

Consumers willing to spend more on eco-Branding & Packaging

Consumers willing to spend more on eco-Branding & Packaging
India : Ipsos InnoQuest : Re-usable
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