LS:N Global

Big Ideas

It ain't where you're at, if you're Hispanic American

It ain’t where you’re at, if you’re Hispanic American

Big Ideas

Consumers increasingly switching to online video

Online Video : YouTube : France

Big Ideas

The future of online retail for 2010 and beyond

Online Retail : Verdict : Webloyalty

Big Ideas

Consumers won’t budge on free-range

TNS : Organic : Free-range

Micro Trends

Courtship Crisis

As online dating becomes the norm, consumers are looking for services to augment their failing courtship skills.

Tinder : Neo-Kinship : Social Anxiety

Macro Trends

Feedback Frontiers

As communications with consumers become more circular and conversational, brands are treating every micro-interaction as a valuable opportunity to ...

Retail : E-commerce : Digital

Daily Signals

Sanctuary Spa addresses the self-care gap

Recognising that conventional notions of self-care can be unrealistic for busy lifestyles, the beauty brand’s latest campaign empowers women to see...

Health And Wellness : Society : Self-care

Viewpoints

TikTok is the future of global marketing

Influencer marketing expert Alessandro Bogliari examines how TikTok can be used for self-expression, values-based marketing and political conversat...

Youth : Media : Technology

Viewpoints

Should data define brand storytelling?

From charity campaigns to the creation of tv shows, Mike Buonaiuto, executive director of Shape History, considers the impact of algorithms on crea...

Branding : Advertising : Technology

Viewpoints

Can’t we just let the vagina be?

If brands must create beauty products for below the belt, they should at least brand them honestly.

Beauty : Wellness : Branding

Big Ideas

Cannes Lions 2015 Preview

From 19 to 27 June 2015, the glamorous French Riviera will play host to the advertising industry’s finest as they gather for a nine-day celebration...

Cannes Lions : Cannes Lions International Festival Of Creativity : Cannes 2015

Daily Signals

Christmas wishes: A digital list for Generation I

Generation I, the youngest wave of digital natives, will probably be the first to discover that there is no Santa Claus by searching for him online...

Digital Natives : Interactive : Kids

Daily Signals

Oasis of calm: Design reduces aggression in hospitals

London – Design is not just about a pretty chair and a nice colour scheme; it can be a solution to serious problems, a mood-enhancer and a way to s...

Design : Frustration : Stress Reduction

Big Ideas

Website gives consumers a Taste of Four Seasons

Four Seasons : Hotel : Website

Daily Signals

Play dough: New device mixes bread with gaming

Toys : Gaming : Generation D

Big Ideas

Innovative new luxury models in the Turbulent Teens

The Connaught : Network Evening : Luxury Futures

Markets

Social Commerce: Part 2

Generation Z has been described as the first ‘visual generation’, putting networks such as Instagram in pole position. This is reflected in the i...

Social Commerce : Generation Z : Social Media

Design Directions

Graphic Activism

Activism narratives are being reframed through the lens of one-world, future-positive mindsets, fuelled by online conversation and nostalgic aesthe...

Society : Design : Fashion

Big Ideas

Inspiration per square foot

The success of bricks-and-mortar retail is no longer determined by sales per square foot but the benefits of creating inspirational spaces that ena...

Storefront Salvation : Retail

Markets

The Future of Service: Part 2

Empowered in-store staff, new loyalty offerings and humanising technology will radically transform the future of service.

Future Of Service : Customer Service : Retail Futures Report 2017

Big Ideas

Mobile World Congress

The Mobile World Congress (MWC) in Barcelona is the most important mobile phone trade show in the world. This year, the key trends were Near-Field ...

LG : Conference : Near Field Communication

Big Ideas

Key luxury themes from Walpole Summit 2019

From the political influences shaping luxury to China’s unstoppable rise and the opportunities in overlooked regions, we delve into the key themes ...

Luxury : Retail : Youth

Big Ideas

Luxe Pack Monaco 2016: Overview

Changing definitions of luxury and new emerging digital applications have forced manufacturers to re-assess what is important to consumers.

Luxe Pack : Packaging : Whole-system Thinking

Viewpoints

Why internal culture is crucial for business success

Businesses are swapping productivity and peak performance for a culture of connection, belonging and resilience as key metrics of their success.

Workplace : Society : Evolving Demographics

Viewpoints

Dear business leaders: black people are tired

As company leaders, remember your humanity, suspend your disbelief and work to become anti-racist, writes Nyasha Pitt, chair of Coventry Pride’s ...

Society : Black Lives Matter : Workplace

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