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Micro Trends
Virtual Reality Arcades
The key to virtual reality’s success may lie in the renaissance of the video game arcade.
Technology
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Media
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Design
Daily Signals
Alo Yoga bridges virtual and physical worlds with Roblox store activation
Alo Yoga has revamped its sanctuary on Roblox, introducing new fitness features and a ground-breaking NFC-powered in-store activation that connects...
Pop-culture & Media
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Fashion
:
Sports & Leisure
Daily Signals
Reddit co-founder Alexis Ohanian launches women's track event with record prize money
Icahn Stadium in New York has hosted the debut of Athlos, a women-only track and field meet backed by Reddit co-founder turned venture capitalist A...
Women’s Sports
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Female Athletes
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Sport
Daily Signals
Avavav puts the run in runway to debut new Adidas collaboration
Fashion label Avavav asked its models to run a mock race on the runway for its spring/summer 2025 fashion show in collaboration with Adidas at Mila...
Fashion
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Sports
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Avavav
Webinars
Sports and Leisure Futures 2024–2025 On-demand Webinar
By embracing new technologies, geographies and audiences, sport is becoming bigger than ever and offering valuable lessons on nurturing a new era o...
Webinar
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The Future Laboratory
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Foresight
Daily Signals
Above&Below’s AR artwork uncovers soil science
An artwork is immersing viewers in the unseen and largely unknown inner workings of soil at a microscopic level, with help from augmented reality.
Design
:
Food & Drink
:
Sustainability
Daily Signals
Stat: Market manipulation is rampant in the Bitcoin community
A study by media company Forbes suggests that the volume of fake trade in cryptocurrency Bitcoin is remarkable.
Finance
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Technology
:
Society
Daily Signals
A golf app taking a shot at younger players
Steering clear of the tropes that dominate the conventional golf sector, matchmaking service Goolf has refreshed its visual identity in step with t...
Sports & Leisure
:
Society
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Advertising & Branding
Daily Signals
Camper steps into avatar marketing
Spain – The shoe brand has created nine sci-fi-inspired characters for its autumn/winter 2018 campaign, with a mini-site that encourages consumers ...
Fashion
Daily Signals
Shopping spree
Global – OKgrl 2.0 features a 360-degree interactive fantasy shopping mall created for Nicopanda.
OKgrl
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Gen Viz
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Netstalgia
Big Ideas
Good fortunes
China – A new augmented reality Chinese New Year-themed game enables players to give and receive monetary gifts digitally.
Alipay
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Augmented Reality
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Hongbao
Daily Signals
Cute overload
Global – OKgrl is a new interactive platform for teenage girls that breaks all of the traditional rules of publishing.
OKgrl
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Fashion
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Netstalgia
Daily Signals
Layered look: Baccarat vase is deconstructed
Switzerland – Designers Aurélie Mathieu and Philippe Karrer have created Crystal Brick, a radical re-interpretation of the classic Baccarat vase.
Aluminium
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Memphis Group
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Philippe Karrer
Daily Signals
Adidas partners with Kaf by Kaf to launch collection rooted in Saudi heritage
Adidas has launched a Spring/Summer 2025 Sportswear Collection in partnership with Saudi label Kaf by Kaf.
Fashion
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Sports & Leisure
:
Luxury
Daily Signals
Stat: WNBA tops Morning Consult’s fastest-growing US brands list of 2024
The Women’s National Basketball Association (WNBA) has claimed the top spot as the fastest-growing brand in the US in Morning Consult’s Fastest Gro...
Sports & Leisure
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Society
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Advertising & Branding
Daily Signals
Netflix to open immersive entertainment venues in US malls
Netflix has unveiled plans for Netflix House, an immersive retail, food and entertainment destination inspired by some of its most popular series.
Retail
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Pop-culture & Media
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Society
Daily Signals
Stat: Influencer marketing brings greater ROI than traditional digital ads
Brands and agencies are shifting their marketing strategies towards creator-driven content, with a March 2024 Influencer Marketing Trends Report by...
Advertising
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Content Creator
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Influencers
Daily Signals
Mobile World Congress 2024 daily recap: 5G versus 6G
Should we be looking forward to 6G or focus on advancing 5G opinions? wondered panellists on stage at MWC 2024.
Technology
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Event
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Robotics
Daily Signals
The Lego Group collaborates with women's football stars
The Lego Group joined forces with renowned female football players Megan Rapinoe, Yuki Nagasato, Sam Kerr and Asisat Oshoala for its latest 899-pie...
Lego
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Toys
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Toy
Daily Signals
Stat: A pulse check on consumer behaviour in the mobile sector
Market research company data.ai has shared new insights on the mobile landscape, giving an overview of how mobile ads, retail and social media apps...
Stat
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Stats
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Statistic
Daily Signals
Space age school trip
US – Agency McCann New York has turned an ordinary school bus into a Mars Rover, taking students on a virtual tour of the red planet.
VR
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Our Mars
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STEM
Daily Signals
Drinking games: New wine range gets playful with branding
Drinking games: New wine range gets playful with branding
Gambling
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Wine
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Packaging
Big Ideas
The media-tels merging hospitality with tech
With the worlds of technology and travel increasingly colliding, media-infused hotels are enhancing services and providing next-gen entertainment.
Hospitality
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Travel
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Tourism
Micro Trends
Content Commerce
Consumers are watching and scrolling their way through a blended media landscape where streaming services, social media and gaming carry more seaml...
Retail
:
Pop-culture & Media
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Technology
Daily Signals
Stat: Pre-orders bolster UK department store spending
According to research by the Office for National Statistics (ONS), British consumers are preparing for the holiday season with a shift to online sp...
Retail
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Society
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Pre-order
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