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Mobile World Congress 2024 daily recap: 5G versus 6G
Should we be looking forward to 6G or focus on advancing 5G opinions? wondered panellists on stage at MWC 2024.
Technology
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Event
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Robotics
News
The Lego Group collaborates with women's football stars
The Lego Group joined forces with renowned female football players Megan Rapinoe, Yuki Nagasato, Sam Kerr and Asisat Oshoala for its latest 899-pie...
Lego
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Toys
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Toy
News
Stat: A pulse check on consumer behaviour in the mobile sector
Market research company data.ai has shared new insights on the mobile landscape, giving an overview of how mobile ads, retail and social media apps...
Stat
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Stats
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Statistic
News
Space age school trip
US – Agency McCann New York has turned an ordinary school bus into a Mars Rover, taking students on a virtual tour of the red planet.
VR
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Our Mars
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STEM
News
Drinking games: New wine range gets playful with branding
Drinking games: New wine range gets playful with branding
Gambling
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Wine
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Packaging
Big Ideas
The media-tels merging hospitality with tech
With the worlds of technology and travel increasingly colliding, media-infused hotels are enhancing services and providing next-gen entertainment.
Hospitality
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Travel
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Tourism
News
Phygital theme park start-up HyperSpace is revitalising retail spaces
Saudi Arabia has invested millions in digital theme park start-up HyperSpace, in the Gulf Kingdom’s latest attempt to reduce reliance on oil profit...
Entertaintment
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Technology
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Youth
News
Diesel unveils playful Find the D campaign inspired by Where’s Waldo?
Diesel has re-imagined the classic Where’s Waldo? game with a high fashion twist. Find the D invites fans to spot the brand’s items in the artfully...
Fashion
:
Advertising & Branding
:
Luxury
Big Ideas
Hangry for more
Australia – The Snickers Hungerithm tracks anger expressed online to determine the price of Snickers bars in 7-Eleven stores.
Snickers
:
E-motional Economy
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Data Design
Viewpoints
Sam Hill: Living augmented lives
Experiential design agency PAN Studio co-founder Sam Hill discusses augmented lives and personalities.
PAN Studios
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Sam Hill
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Awakening Tech
Big Ideas
Smart television will think outside the box
Smart television will think outside the box
Wii
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Microsoft
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Tv
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Interactive programmes: TV gets sociable
Interactive programmes: TV gets sociable
Social Television
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Interactive Programmes
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Internet TV
Micro Trends
Content Commerce
Consumers are watching and scrolling their way through a blended media landscape where streaming services, social media and gaming carry more seaml...
Retail
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Pop-culture & Media
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Technology
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Stat: Pre-orders bolster UK department store spending
According to research by the Office for National Statistics (ONS), British consumers are preparing for the holiday season with a shift to online sp...
Retail
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Society
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Pre-order
News
Stat: Young Brits are taking up traditional pastimes
A study by Mintel has shown that many Britons have been engaging in traditional pastimes including knitting and board games, with 31% of women and ...
Society
:
Gen Z
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Craft
News
Bru’s Social Plates aim to curb ‘foodstagramming’
Mineral water brand Bru is urging diners to be more mindful with its series of specially designed dinner plates.
Media
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Culture
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Instagram
News
Puma designs an augmented reality shoe
The sportswear brand has launched an augmented reality shoe called LQD Cell Origin AR, which incorporates QR codes into its design.
Fashion
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Technology
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Programmable Realities
News
A blockchain platform for sports fandom
USA – Unblockable is a new platform that enables fans to buy, exchange and sell digital tokens that are tied to pro-athletes.
Technology
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Blockchain
:
Sports
News
High-minded advertising: Adidas and Abramović film explores team spirit
New York – Adidas has worked with artist Marina Abramović on a recreation of her iconic 1978 performance piece, Work Relation, to celebrate the spi...
Adidas
:
New York
:
World Cup 2014
Viewpoints
Yesim Kunter : Play to connect
Futurologist and play expert Yesim Kunter talks about using play to inform business.
Yesim Kunter
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Play
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Business
Big Ideas
App aims to rekindle the wonders of air Travel & Hospitality
App aims to rekindle the wonders of air Travel & Hospitality
App
:
Air Travel
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Flights
News
String theory: New toy nurtures the imagination
Madrid – Spanish designer Sergio Guijarro has collaborated with Miriam Tochijara to create a new game concept that enables children to create their...
Games
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Toys
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Play
News
Friendly rivalry: Video signals shift in attitudes
Friendly rivalry: Video signals shift in attitudes
Video Games
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Rivalry
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Hot Chip
News
Pre-school physics: App makes animation easy
Pre-school physics: App makes animation easy
Apps
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IPad
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Linden Lab
News
Just log it: Nike+ unveils in-home training
Just log it: Nike+ unveils in-home training
Interactive
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Intuitive Futures
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