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Big Ideas
US smartphone users offer a rich opportunity
US smartphone users offer a rich opportunity
Shopping
:
Mobile
:
Online
Big Ideas
The most Insight-ful beauty stories of 2009
The most Insight-ful beauty stories of 2009
Cosmeceuticals
:
IBISWorld
:
Avon
Big Ideas
Thanks to consumers, tech sales looking up
Thanks to consumers, tech sales looking up
Dell
:
PCs
:
Consumer Electronics
Design Directions
Digital Dialogues
A new visual language is helping to demystify algorithms and AI-driven systems by communicating them as visible and tangible entities. As a result,...
Branding
:
Packaging
:
Design Direction
News
The Campaign: Camdom is the world’s first digital condom for safer intimacy
This Sexual Health Awareness Month (September 2024), condom brand Billy Boy and creative agency Innocean Berlin unveiled Camdom, an app that acts a...
Technology
:
Camdom App
:
Digital Condom
News
Prada launches Miranda July hotline for autumn 2024 campaign
Prada’s autumn 2024 campaign, Now That We’re Here, features an interactive hotline created by Miranda July, the author of the recent best-seller, A...
Pop Culture
:
Luxury
:
Media
News
The Royal Mint pioneers e-waste gold extraction
The Royal Mint has launched a Precious Metals Recovery factory in south Wales to extract gold from disused technology.
Gold
:
Sustainability
:
Technology
News
Spoor's AI technology protects birds from wind turbines
Spoor, an Oslo-based start-up, employs AI to safeguard birds from the dangers of wind turbines.
AI
:
Technology
:
Biodiversity
News
Sweetgreen stock skyrockets 37% as new steak dishes added
The stock of salad chain Sweetgreen surged by 37% following impressive first-quarter earnings and the nationwide introduction of steak to its roste...
Food
:
Drink
:
Society
News
GameScent uplifts the gaming experience with Smell-O-Vision console
GameScent, a cutting-edge device developed by a team with extensive consumer electronics and gaming expertise, is set to transform the gaming exper...
Gaming
:
Technology
:
Scent
News
Stat: Renewables produced enough clean energy to power every UK home in 2023
According to research collected from the Energy and Climate Intelligence Unit’s (ECIU) Power Tracker, in 2023 power generated from renewable energy...
Sustainability
:
Society
:
Technology
News
The Trend: Quiet Mode
In our microtrend report Quiet Mode, we discuss consumers looking to turn down the volume on post-Covid expectations from family, friends, work, so...
Youth
:
Technology
:
Society
News
Bumble for Friends rolls out AI-generated ice-breakers
Bumble For Friends – the platonic alternative to the Bumble dating app – has introduced AI-generated ice-breakers to take the pressure off initiati...
Companionship
:
Technology
:
App
News
Forbes introduces AI search engine to grow reader engagement
Business magazine Forbes has launched a beta version of a generative AI search platform named ‘Adelaide’ that will provide personalised searches fo...
Technology
:
Pop Culture & Media
:
AI
News
Hitachi turns to the metaverse for next-generation workforce training
Multinational electronics giant Hitachi is using the metaverse to enable skilled manufacturing workers to run demonstrations on real-world equipment.
Technology
:
Metaverse
:
Craft
News
The Big Idea: How retail is becoming a phygital playground
With bricks-and-mortar retail facing new challenges amid Covid-19, retailers looked to innovate with new experiences that invite shoppers to intera...
Retail
:
Phygital
:
Fashion
News
This TikTok dance challenge teaches first aid
The #PLSchallenge is a new TikTok dance challenge inspired by first aid measures.
Media
:
Technology
:
Society
News
Diageo unveils a paper-based whisky bottle
Diageo has launched a plastic-free, paper-based whisky bottle made from sustainably sourced wood.
Drink
:
Design
:
Sustainability
News
Facebook introduces new company branding
The social media company has designed new branding to distinguish the Facebook company from the Facebook app.
Media
:
Technology
:
Branding
News
Thought-starter: Does gaming present an opportunity for travel brands?
Travel and hospitality brands are levelling-up their services to embrace the thrills, sights and sounds of competitive gaming.
Food
News
H&M augments the runway experience
The Swedish retailer's collaboration, H&M x Moschino, uses augmented reality (AR) to immerse viewers in the collection.
Fashion
:
Media
:
Augmented Reality
News
Modern ballet
Amsterdam – Ballet is being brought to the masses with a new virtual reality (VR) experience designed to break down elitism.
Virtual Reality
:
Awakening Tech
:
Google Cardboard
Big Ideas
Fruitful enterprise
Monterrey, Mexico – Eat Limmo is a start-up that is tackling food waste by sourcing ingredients made from seeds and peelings.
Eat Limmo
:
Waste
:
Fruits
News
D&AD Judging Week 2016: Thoughts on entertainment
London – LS:N Global spoke to a selection of D&AD judges on how branded content, virtual reality and the digital world are changing entertainment.
Futuretainment
:
Branded Content
:
D&AD Judging Week
Big Ideas
Serious streaming
Global – Periscope has joined forces with GoPro cameras to let people live stream their adventures in high definition.
Periscope
:
Live Streaming
:
Social Media
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