'Branding'

Mobile devices to go green

Big Ideas

Mobile devices to go green

Mobile devices to go green
Hampshire : Green : Mobile
Customer car: GM consumer queries go to the top, via the web

Daily Signals

Customer car: GM consumer queries go to the top, via the web

Customer car: GM consumer queries go to the top, via the web
General Motors : Video : Customer Service
By any other name: Magazine drops contributor bylines

Daily Signals

By any other name: Magazine drops contributor bylines

By any other name: Magazine drops contributor bylines
Monika : Magazine : Anonymous Writers
Rock hard: Craft meets technology in crystal-inspired sculptures

Daily Signals

Rock hard: Craft meets technology in crystal-inspired sculptures

Rock hard: Craft meets technology in crystal-inspired sculptures
Technology And Craft : Crystal : Swarovski Crystal Palace
A whole new ballgame: Baseball cards enter augmented reality

Daily Signals

A whole new ballgame: Baseball cards enter augmented reality

A whole new ballgame: Baseball cards enter augmented reality
Augmented Reality : Engaging Consumers : 3-D Avatar
It’s a cinch: Premium denim boutique opens

Daily Signals

It’s a cinch: Premium denim boutique opens

It’s a cinch: Premium denim boutique opens
Limited Edition : High End : Vintage
Internet ubiquity: An online chance for all

Daily Signals

Internet ubiquity: An online chance for all

Internet ubiquity: An online chance for all
Internet : Telecommunications : Satellite
Make it matter: Putting brands into willing hands

Daily Signals

Make it matter: Putting brands into willing hands

Make it matter: Putting brands into willing hands
Direct Mail : Advertising : Subscribe
Faction Marketing

Macro Trends

Faction Marketing

Desensitised to authenticity, and spoiled by the know-everything, see-everything transparency culture of the web, consumers are once more suspendin...
Fact : Fiction : Fake
The New Creatorverse

Micro Trends

The New Creatorverse

Content creators are evolving into multimedia powerhouses, building immersive IP eco-systems, retail ventures and employee-driven content to secure...
Influencer : Creator Economy : Content Creators
Future Forecast 2025: Food & Drink

Micro Trends

Future Forecast 2025: Food & Drink

From beanless coffee and fashion-forward fast food to nutrient-packed snacks and spicy-sweet flavour fusions, food and drink innovators are redefin...
Food : Health & Wellness : Drink
Five Beauty Retailers Deploying EQ-Commerce Strategies

Big Ideas

Five Beauty Retailers Deploying EQ-Commerce Strategies

Beauty brands are investing in store experiences that deliver tailored services and bespoke interactions, where each touchpoint informs consumer pr...
EQ : E-commerce : Commerce
Wild Swimming Market

Markets

Wild Swimming Market

As wild swimming gains popularity, brands are seizing the opportunity to make it more approachable – from wellbeing advice to retail innovations.
Sports & Leisure : Nature : Education
Eco-motional Fashion

Micro Trends

Eco-motional Fashion

As climate anxieties abound, a new wave of change-makers are paving the way for a more positive, human-centric approach to sustainable and ethical ...
Fashion : Sustainability : Sustainability Futures
Imagination Travel

Markets

Imagination Travel

The virtual travel market of our post-pandemic future will swap clunky technology and headsets for the power of human imagination.
Travel : Tourism : Hospitality
Romance Travel Reignited

Markets

Romance Travel Reignited

Romantic escapes are undergoing a systemic shift to cater for more fluid relationships, a modern desire for intimacy and heightened levels of self-...
Travel : Hospitality : Society
Craft Coffee Market

Markets

Craft Coffee Market

The rise in coffee connoisseurship is creating new opportunities in a competitive market, with brands exploring emerging markets, new product categ...
Food And Drink : Coffee : Hospitality
Women’s Streetwear Market

Markets

Women’s Streetwear Market

While streetwear has traditionally been an alienating market for young women, change is under way, with brands beginning to recognise the growth po...
Youth : Fashion : Apparel
Cosmoprof Worldwide Bologna 2016: Part 2

Big Ideas

Cosmoprof Worldwide Bologna 2016: Part 2

From ancient ingredients to DNA solutions, discover the breakthrough brands to watch and the latest innovations in skincare, colour cosmetics and h...
Cosmoprof : Skincare : Ayurveda
Brazil’s New Emerging Affluents

Communities

Brazil’s New Emerging Affluents

Hard-working, fun-loving, mall-shopping and quality-conscious, Brazil’s New Emerging Affluents are getting the most out of their economy’...
Brazil : São Paulo : Facebook
Teens: China

Markets

Teens: China

There are about 200m teenage Chinese, according to the most recent Chinese national census – although that number is set to fall. The number of Chi...
China : Deloitte : H&M
Scent Retail Futures

Micro Trends

Scent Retail Futures

Luxury fragrance retail is turning to AI and immersive experiences to provide bricks-and-mortar customers with curated and personalised scent disco...
Perfume : Fragrance : Retail
Six Tech Brands Developing DIY Repairable Devices

Big Ideas

Six Tech Brands Developing DIY Repairable Devices

Spurred on by growing right-to-repair movements, tech brands are slowly meeting consumers’ long-standing demands for DIY repairable devices.
Mobile Phones : Sustainability : DIY
Web Summit 2021: The Future of Tech is Post-Purpose

Big Ideas

Web Summit 2021: The Future of Tech is Post-Purpose

We’ve just lived through our most online period in history. Here’s what Web Summit predicts will come next, from brand obsession to metaverse scept...
Technology : Media : Digital
Athletic Tourism Market

Markets

Athletic Tourism Market

Combatting sedentary lifestyles, travel industry leaders are making a play for active travellers by placing sports and fitness at the heart of thei...
Travel : Hospitality : Hotel
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