LS:N Global

Big Ideas

Boomers and seniors feel overlooked by technology brands

Baby Boomers have revealed that they feel patronised by technology companies, according to a recent study

Micro Trends

Stranger Liaisons

The arrival of social media has meant we have more ‘friends’ than ever. But although we are happy to connect with people we have never met online, ...

The Sharded Self : Millennials : JOMO

Big Ideas

New online marketplace celebrates local producers in the US

Online marketplace MadeClose aims to celebrate American manufacturers in the US.

MadeClose : Online Marketplace : Made In USA

Big Ideas

Yoox joins forces with WeChat for m-commerce push

Shopping for luxury brands online has become more personal thanks to a new global partnership between Yoox Group and instant messaging service We...

Yoox : WeChat : Social Commerce

Big Ideas

Target recruits creator generation in Best Year Ever campaign

Target’s new Best Year Ever YouTube campaign, aimed at young people going to college, boisterously entertains and engages on a social, two-way leve...

YouTube : Target : Best Year Ever

Daily Signals

Personal touch: New York hotel embraces Factional hospitality

Archer, a new luxury hotel in Midtown Manhattan, has created a Factional hospitality environment in which the eponymous enigmatic host can be ...

Faction Marketing : Hotel : Personality Brands

Micro Trends

Scare Marketing

Brands are turning to fearful themes in advertising and marketing campaigns,showing that they can lead people safely through the Polarity Paradox.

Sonja Lyubomirsky : FMCG : Unilever

Big Ideas

UK Post Office presents pop-up for Christmas

Pop-up Store : The Tomorrow Store : Gift

Daily Signals

Ones to watch: Tsovet pays homage to workers

Newport Beach, California – American watch brand Tsovet has released the first issue of Chronicle, a print magazine that profiles men ‘who make exc...

Craft : Tsovet : Motorcycles

Big Ideas

Brands show 20s cred for The Great Gatsby release

New York – Luxury brands in the US are dusting off the archives and burnishing their Roaring 20s credentials in the run-up to the May release of Ba...

The Great Gatsby : 1920s : Jewellery

Big Ideas

Tesco has egg-cellent news for Easter shoppers

London – UK supermarket chain Tesco has launched a virtual Easter egg hunt throughout the country using Google Street View.

Tesco : Easter : Google Street View

Micro Trends

Sub-system Apps

Apple, Amazon, Google and Facebook are the online mega-systems through which we will live, shop, interact and access information. Not all brands ar...

App : HTML : Functionality

Design Directions

Type Modern

As reported in our Anarconomy Decade macro trend, an increasingly rebellious spirit is creating a society ripe for transformation. At its core is a...

Typography : Nostalgic : Authentic

Big Ideas

Tesco fashions new move into town planning

Tesco : High Street : Town Planning

Big Ideas

Indian luxury market to reach $15bn

India : Luxury : AT Kearney

Big Ideas

Ready-to-drink cocktails continue to quench thirst of Homedulgent consumers

Diageo : Cocktails : Ready-to-drink

Big Ideas

Consumers prefer a nostalgic dinner

Comfort Food : Sainsbury's : Asda

Big Ideas

Brand Innovation Debrief: Aman

Aman stands at the pinnacle of ultra-luxury, marrying other-worldly natural beauty, bespoke hospitality and unrivalled rare experiences perfe...

Luxury : Travel : Hospitality

Markets

State of Luxury: India

A booming middle class of premium aspirers and the consistent increase of UHNWIs’ wealth strongly establish India as no longer an emerging destinat...

Luxury : India : Indian Luxury Market

Podcasts

Podcast: Ibrahim Ibrahim on Future Ready Retail

The Future Laboratory co-founder Martin Raymond speaks with futurist, retail strategist and designer, Ibrahim Ibrahim, to discuss the future of ble...

Podcast : Society : Back To The F**kture

Daily Signals

Underdays shuns women’s sexy lingerie tropes

Challenging the outdated lingerie market, the undergarment brand prioritises comfort and functionality in its designs.

Fashion : Health & Wellness : Society

Viewpoints

Climate change is real and a women’s rights issue

Why the gender divide in the climate change debate is preventing meaningful progress.

Sustainability : Automotive : Climate Change

Big Ideas

Cosmoprof Worldwide Bologna 2015: Preview

The 48th Cosmoprof Worldwide Bologna show opens on 20 March, and this year the exhibition will have an even more international edge, as well as a r...

Cosmoprof : Cosmopack : Bologna

Viewpoints

Michael Fox: Welcome to the on-demand revolution

Manufacturing on demand will be the new normal, says Michael Fox, CEO and co-founder of Shoes of Prey.

Shoes Of Prey : World Retail Congress : Whole-chain Thinking

Micro Trends

Grey Matters

Nearly five years ago, a handful of young women who frequented Bleach hair salon in Dalston decided to colour their hair a particular shade of ‘o...

Grey : Hair : Style

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