LS:N Global

Big Ideas

Target recruits creator generation in Best Year Ever campaign

Target’s new Best Year Ever YouTube campaign, aimed at young people going to college, boisterously entertains and engages on a social, two-way leve...

YouTube : Target : Best Year Ever

Daily Signals

Personal touch: New York hotel embraces Factional hospitality

Archer, a new luxury hotel in Midtown Manhattan, has created a Factional hospitality environment in which the eponymous enigmatic host can be ...

Faction Marketing : Hotel : Personality Brands

Micro Trends

Scare Marketing

Brands are turning to fearful themes in advertising and marketing campaigns,showing that they can lead people safely through the Polarity Paradox.

Sonja Lyubomirsky : FMCG : Unilever

Big Ideas

UK Post Office presents pop-up for Christmas

Pop-up Store : The Tomorrow Store : Gift

Daily Signals

Ones to watch: Tsovet pays homage to workers

Newport Beach, California – American watch brand Tsovet has released the first issue of Chronicle, a print magazine that profiles men ‘who make exc...

Craft : Tsovet : Motorcycles

Big Ideas

Brands show 20s cred for The Great Gatsby release

New York – Luxury brands in the US are dusting off the archives and burnishing their Roaring 20s credentials in the run-up to the May release of Ba...

The Great Gatsby : 1920s : Jewellery

Big Ideas

Tesco has egg-cellent news for Easter shoppers

London – UK supermarket chain Tesco has launched a virtual Easter egg hunt throughout the country using Google Street View.

Tesco : Easter : Google Street View

Micro Trends

Sub-system Apps

Apple, Amazon, Google and Facebook are the online mega-systems through which we will live, shop, interact and access information. Not all brands ar...

App : HTML : Functionality

Design Directions

Type Modern

As reported in our Anarconomy Decade macro trend, an increasingly rebellious spirit is creating a society ripe for transformation. At its core is a...

Typography : Nostalgic : Authentic

Big Ideas

Tesco fashions new move into town planning

Tesco : High Street : Town Planning

Big Ideas

Indian luxury market to reach $15bn

India : Luxury : AT Kearney

Big Ideas

Ready-to-drink cocktails continue to quench thirst of Homedulgent consumers

Diageo : Cocktails : Ready-to-drink

Big Ideas

Consumers prefer a nostalgic dinner

Comfort Food : Sainsbury's : Asda

Markets

The Future of Luxury Service

Luxury brands have always sought to differentiate themselves through service and, as the global luxury market starts to cool, understanding the kin...

China : Brazil : W Hotels

Macro Trends

The Synthocene Era: Trend Tracker

This trend tracker will take you through the near-term implications of The Synthocene Era, spotlighting tangible opportunities for your business.

AI : Technology : The Synthocene Era

Micro Trends

Prestige Pets

As dog ownership booms and birth rates decline, fashion brands are getting involved in the lucrative luxury pet economy.

Luxury : Fashion : Society

Micro Trends

Savoury Sips

To combat a market saturated with sweet, pinkified spirits and wines, drinks brands are experimenting with savoury and herbaceous flavour profiles.

Drinks : Alcohol : Food

Big Ideas

SPF’s Skintellectual Future

Brands are pioneering new methods to future-proof skin through hybrid products that combine sun protection properties with skincare benefits.

Beauty : Skincare : Suncare

Big Ideas

The brands making the dairy aisle more sustainable

Demand for dairy alternatives is here to stay. As consumers seek balance between sustainability, health and taste, plant-based innovation is booming.

Plant-based : Sustainability : Non-dairy

Big Ideas

Pre-loved premium

Luxury brands and retailers are introducing buy-back and resale schemes to increase customer retention, boost market sentiment and inspire circular...

Luxury : Retail : Recommerce

Micro Trends

Sustainable Data Centres

As brands and governments become more aware of technology’s impact on the planet, they are transforming their data centres into climate-positive hubs.

Digital : Infrastructure : Data

Micro Trends

Extreme Therapies

As consumers continue to look for new ways to optimise their fitness routines, boutique gyms are introducing previously inaccessible technologies t...

Health And Wellness : Gyms : Fitness

Markets

Chinese Duty-free Retail Market

Chinese tourists’ passion for duty-free shopping is making Asia-Pacific the engine of growth for the travel-retail sector.

Retail : Travel : Luxury

Daily Signals

FYP-A makes activist kidswear while Keeps prescribes personalised hair loss treatments

Amazon Echo Look teams up with Condé Nast, Som conveniently promotes sleep, technology affects people’s attitudes to shoplifting.

Fashion : Wellness : Retail

Daily Signals

Today's top stories including, REDS electric car offers a multi-functional interior space

In today's daily digest: ScreenShop offers visually-led shopping, a new nightclub experience at Design Miami, The Assemblage combines co-working wi...

Automobile : Retail : Hospitality

'Branding' Sort By Relevance Most Recent

'Branding'
Sort By

Relevance

Most Recent