'Branding'

Beer brand Żubr protects Poland’s national parks

Daily Signals

Beer brand Żubr protects Poland’s national parks

With the topic of environmentalism remaining a controversial issue in Poland, Żubr is stepping in to invest in the country’s largest national park.
Food : Drink : Sustainability
Now is the time for brands in China to champion sustainability

Viewpoints

Now is the time for brands in China to champion sustainability

The spread of Covid-19 in China has afforded business vital breathing space to get their future-facing, local sustainability strategies right.
Sustainability : Society : China
Why have luxurians become Doomsday fanatics?

Viewpoints

Why have luxurians become Doomsday fanatics?

The rich are spending billions of dollars preparing for disaster. Why aren’t they using their wealth to make the planet disaster-proof?
Luxury : Hospitality : Far Futures
Why retail programming will outshine product

Viewpoints

Why retail programming will outshine product

A new template is emerging for a successful shopping experience, and it has little to do with the products offered, writes Emily Hamilton, director...
Retail : Fashion : Customer Experience
Do women change when they become mothers?

Viewpoints

Do women change when they become mothers?

Beth Bentley, global vice-president of strategy at Virtue Worldwide, contemplates why brands changed the way they spoke to her once she became a mo...
Female Futures : Motherhood : Advertising
What the fuck have M****NNIALS ever done for us?

Viewpoints

What the fuck have M****NNIALS ever done for us?

Why this much-maligned generation deserves our appreciation, not our disdain.
Millenials : Tech : Innovation
Will our future cities be pollution free?

Viewpoints

Will our future cities be pollution free?

The technology needed to create carbon-neutral cities already exists, but its implementation requires political willpower.
Technology : Architecture : Design
Trend Briefing 2017

Daily Signals

Trend Briefing 2017

London – LS:N Global introduced three key trends that will shape future consumer behaviour to a packed hall of delegates at the Barbican’s Milton...
Civic Brands : The Focus Filter : Neo-kinship
Blast from the past

Daily Signals

Blast from the past

London – US jeweller Tiffany & Co has joined forces with experimental retailer Dover Street Market to return the jeweller’s retired designs to the...
Tiffany & Co : Dover Street Market : Jewellery
Paris Motorshow 2012 Review

Big Ideas

Paris Motorshow 2012 Review

The auto industry is facing tough times again, especially in Europe. Sales fell in almost all mainstream European car markets in September – except...
Automotive : Jaguar : Review
Instant Inspiration Retail

Micro Trends

Instant Inspiration Retail

‘It’s facilitating the purchase at the point of inspiration,’ explains communications consultant Pamela Seidman, former vice-president of brand mar...
Website : E-tail : Click To Buy
Footprint Futures

Micro Trends

Footprint Futures

In the 00s, people learned the importance of reducing their carbon footprints. We are now seeing a fuller picture of the environmental and social i...
Carbon Footprint : Environment : Sustainability
Eric Whitacre : Collaborative creativity

Viewpoints

Eric Whitacre : Collaborative creativity

Classic composer Eric Whitacre talks about collaborative creativity.
Eric Whitacre : Music : Technology
Creax

Design Directions

Creax

As brands steer through today’s and tomorrow’s choppy economic waters, and finance directors look to cut unnecessary ballast, one of the cost centr...
Innovation : Problem Solving : Copying
Alphalux

Macro Trends

Alphalux

In the wake of an economic downturn, the luxury industry has experienced a shock from falling sales and consumer confidence. Moving forward, it mus...
Heritage : Austerity : Brand Quietness
Beer sales flatten as emerging economies contract

Big Ideas

Beer sales flatten as emerging economies contract

Beer sales flatten as emerging economies contract
Alcohol : Beer : Vodka
Gen Z in Indonesia

Markets

Gen Z in Indonesia

With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to i...
Youth : Generation Z : Indonesia
Mexican Luxurians

Communities

Mexican Luxurians

From supporting local designers to connecting with the region’s rich artisanal culture, this tribe of consumers approach luxury wit...
Mexican Luxurians : Mexico : Luxury
Uncoupled Living

Macro Trends

Uncoupled Living

Being in a couple is becoming a less prevalent way to structure society, as more adults embrace the single life.
Family : Culture : Lifestyle
Future Five 2025: Gaming

Big Ideas

Future Five 2025: Gaming

As the gaming community extends beyond the stereotypical image of the white, male gamer, we consider the industry’s diversity challenges and highli...
Gaming : Pop-culture & Media : Techology
Moving African Fashion Forward

Viewpoints

Moving African Fashion Forward

Fashion business consultant Ramata Diallo sits down with LS:N Global to unpack what’s new and next for the African fashion industry.
Africa : Fashion : Retail
Future Forecast 2024: Fashion

Micro Trends

Future Forecast 2024: Fashion

Consumer demand for a sustainable fashion industry is peaking, pushing companies to find innovations in technology, garment care and more.
Fashion : Future Forecast : Reports
Autumn/Winter 2023: The Download

Big Ideas

Autumn/Winter 2023: The Download

From a diversity downturn to a theatrical-versus-commercial polarity, these are the key takeaways from fashion month for autumn/winter 2023.
Fashion : Luxury : Events
Dior reopens magical New York flagship store

Daily Signals

Dior reopens magical New York flagship store

Dior has reopened its Madison Avenue flagship with an expanded four-floor footprint, just a block from its first Manhattan store, which opened in 1...
Retail : Design : Dior
Foresight Friday: Olivia Houghton, insights and engagement director

Daily Signals

Foresight Friday: Olivia Houghton, insights and engagement director

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...
Beauty : Health : Technology
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