LS:N Global

Daily Signals

Stella McCartney goes beyond CSR, Alibaba caters for senior citizens

The Standard Hotel makes the most of Instagram, Samsung brings the importance of sleep to the fore, more women are choosing to become mothers.

Fashion : Hospitality : Travel

Daily Signals

Kenzo takes a playful approach to global warming and other stories

In today’s daily digest: Kenzo, Hotel Chocolat, TSB, Molecure pharmacy, cross-sector product shrinkage and the importance of emotional dining

Fashion : Drink : Finance

Big Ideas

Decoded Fashion London 2016: Show Review

The fashion industry is increasingly championing revelation, curation and social retail in order to win long-term customer loyalty.

Decoded Fashion London : Revelation Brands : Gen Viz

Design Directions

Sea Hero Quest

Sea Hero Quest is a mobile game that is helping to speed up research into dementia.

Deutsche Telekom : Glitchers : Gaming

Design Directions

The Nature of Motion

Nike’s Salone Internazionale del Mobile exhibition made a strong case for why a sportswear brand could feature at a furniture show.

Nike : Salone Del Mobile : Milan Salone Del Mobile 2016

Markets

Beauty diagnostics 2.0

Beauty diagnostic tools are increasingly used in services and apps, indicating the category’s potential for growth as consumers seek out tailored a...

Diagnostics : Wearables : Personalised

Big Ideas

Cannes Lions Review Part 1

During the nine-day exchange of ideas and inspiration, the advertising and creative industries grappled with the power of Brandstanding and techno...

Cannes Lions 2015 : Brandstanding : Droga5

Viewpoints

Transforming pollution into greener diamonds

Future luxury goods could lie in unexpected places, says Aether Diamonds, a company turning pollution into glittering stones.

Luxury : Sustainability : Manufacturing

Micro Trends

Accredited Influencers

No longer associated with self-obsession and superficiality, the influencer model is becoming a career that is not only legitimate but has real soc...

Youth : Media And Entertainment : Technology

Big Ideas

Neil Grimmer on how to make personalised nutrition accessible

The founder of Habit believes brands must not cut costs at the scientific testing stage, but instead should drive down prices through economies of ...

Food : Health : Nutrition

Big Ideas

What’s next for fermented food and drink?

With consumer interest in fermented food and drink growing exponentially, we identify five new product opportunities for those looking to enter th...

Food And Drink : Hospitality : Health And Wellness

Big Ideas

Tamar Daniel on taking a holistic approach to womenswear

The founder and CEO of Tuxe discusses how brands can bypass gimmicks to empower women.

Fashion : Apparel : Female Futures

Daily Signals

Future Forecast: Fashion in 2018

Consumers will embrace avatar influencers as never before, while identity politics will make designers rethink their customer base.

Fashion : Retail : Luxury

Big Ideas

Cosmoprof Worldwide Bologna 2017: Part 2

From anti-pollution product lines to highly sensitive formulas, brands are relieving rising anxieties about the damage to the skin caused by enviro...

Cosmoprof : Beauty : Anti-pollution

Markets

Shock of the New Chic: Dealing with New Complexity in the Business of Luxury

The world’s consumers are in love with luxury, spending $1.8 trillion (€1.3 trillion, £1.1 trillion) in 2013 on luxury goods and services. Yet th...

Boston Consulting Group : Ipsos : China

Big Ideas

Consumer Twitterati on the rise

Oprah : Twitter : Starbucks

Markets

Global Luxury Market: Part 2

As an aspiration and notion, luxury has never been so accessible.

Modern Luxury : Global : New Emerging Affluents

Behaviours

Emerging Youth: China

Gen Z are the first generation in China’s history to demand work-life balance, access to global culture through the internet and patriotic luxury g...

China : Youth : Gen Zalpha

Daily Signals

De Beers’ lab-grown stones empower personalisation

The luxury jewellery brand is democratising access to lab-grown diamonds through its fashion brand Lightbox, offering loose stones in various colou...

Luxury : Sustainability : Technology

Daily Signals

Here Design repackages rum as a sustainable drink

The design studio has worked with Devon rum distillery Two Drifters to show how branding can communicate environmental criteria in the alcohol cate...

Food : Drink : Sustainability

Daily Signals

Beer brand Żubr protects Poland’s national parks

With the topic of environmentalism remaining a controversial issue in Poland, Żubr is stepping in to invest in the country’s largest national park.

Food : Drink : Sustainability

Viewpoints

Now is the time for brands in China to champion sustainability

The spread of Covid-19 in China has afforded business vital breathing space to get their future-facing, local sustainability strategies right.

Sustainability : Society : China

Viewpoints

Why have luxurians become Doomsday fanatics?

The rich are spending billions of dollars preparing for disaster. Why aren’t they using their wealth to make the planet disaster-proof?

Luxury : Hospitality : Far Futures

Viewpoints

Why retail programming will outshine product

A new template is emerging for a successful shopping experience, and it has little to do with the products offered, writes Emily Hamilton, director...

Retail : Fashion : Customer Experience

Viewpoints

Do women change when they become mothers?

Beth Bentley, global vice-president of strategy at Virtue Worldwide, contemplates why brands changed the way they spoke to her once she became a mo...

Female Futures : Motherhood : Advertising

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