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Daily Signals
Sweat fest
UK – Lululemon is to hold its own one-day festival dedicated to both physical and mental development.
The Optimised Self
:
Lululemon
:
Festival
Big Ideas
Cannes Lions International Festival of Creativity 2016: Part 1
The French Riviera was the backdrop for the annual meeting of minds from the global advertising industry, who examined new forms of digital creativ...
Advertising
:
Branded Content
:
Virtual Reality
Big Ideas
Saucy secret
US – One Hop Kitchen is a new food brand that offers insect-based versions of family favourite pasta sauces.
Insect Protein
:
Nutrition
:
Sustainable
Daily Signals
Body of work
Global – Pharrell Williams has launched a redesign of his website, which invites fans to share what they love most about the artist.
Pharrell Williams
:
Five Hundred
:
Design
Big Ideas
Second skin
US – Researchers at MIT have developed a second skin that could replace make-up.
Olivo Labs
:
Second Skin
:
Cosmetics
Big Ideas
Top of the pods
Global – MTV News has launched a series of podcasts aimed at young audiences.
MTV News
:
Gen Viz
:
Podcasts
Big Ideas
Smooth operator
North America – Women’s lifestyle brand PopSugar wants to be the iTunes of fashion and accessories.
POPSUGAR
:
Seamless Transactions
:
ShopStyle Checkout
Daily Signals
Arts ’n’ commerce
London – Retailer Uniqlo has announced the relaunch of its global flagship store with a film celebrating contemporary dance in the capital.
Uniqlo
:
Explorium Retail
:
Retail Futures
Daily Signals
Performance fare
US – Sports drink brand Gatorade has revealed plans to become the leading provider of sports fuel products and information.
Gatorade
:
Food Futures
:
Fitness
Big Ideas
The right tone
Global – Adorn uses an in-built sensor to match and dispense the right tone of foundation from more than 75,000 shades.
Adorn
:
Foundation
:
Cosmetics
Daily Signals
Fit for purpose
Global – Nike ACG has collaborated with lifestyle magazine Novembre on an interactive lookbook.
Nike ACG
:
Netstalgia
:
Novembre
Daily Signals
Distilled experiments
London – Gin distillery Sipsmith is delivering its most unusual experiments in flavours straight to your door.
Sipsmith
:
Subscription Retail
:
Sipsmith Sipping Service
Big Ideas
United front
UK – Burberry is the latest luxury retailer to end diffusion lines by consolidating its Prorsum, Brit and London ranges into one Burberry label.
Burberry
:
Christopher Bailey
:
Diffusion Line
Daily Signals
Robo rooms
New York – Asmbld’s reconfigurable spaces concept suggests a new approach to interior architecture.
Architecture
:
Asmbld
:
Adaptive
Daily Signals
Are you ready?
US – Wrangler Jeans is hanging up the cowboy hat and telling it like it is in its Born Ready campaign.
Wrangler
:
Marketing
:
Born Ready
Daily Signals
Social street art
Moscow – Nike has made its fans unwitting street art stars in a bid to drive Instagram engagement.
Nike Russia
:
Nike Women's
:
Nike Women's Street Attack
Daily Signals
Forgotten fax
Los Angeles – Musicians YACHT have found a novel use for the humble fax machine, breathing new life into old technology.
YACHT
:
Fax Machine
:
I Thought The Future Would Be Cooler
Daily Signals
Brew fuel
Auckland – Drinks brand DB Export has created a biofuel made from a by-product of beer. DB Export Brewtroleum is world’s first beer-derived ...
Brewtroleum
:
DB Export
:
Whole System Thinking
Big Ideas
In-vitro beauty
Clichy, France – L’Oréal plans to automate the production of 3D-printed skin for testing new cosmetics formulas.
L'Oréal
:
Organovo
:
Bioprinting
Daily Signals
Tweet to win
New York – NARS recently launched a tweet to win competition with a twist.
NARS
:
Social Media
:
Creative Phy-gital
Big Ideas
Drive Safe
Toronto – Uber has launched a novel way for late-night revellers to hail a cab.
Uber
:
Uber Safe
:
Breathalyser
Big Ideas
Car-sharing
Global – Car ownership is less valued as a status symbol among European and US Millennials, according to a new report from international marketin...
Car Ownership
:
Millennials
:
Prophet
Daily Signals
India’s Frooti rebranding
India – Frooti, one of India’s oldest juice brands, has undergone a major rebranding for the first time in 30 years, taking a fresh perspective on ...
Frooti
:
Sagmeister & Walsh
:
Juice Drink
Big Ideas
Non-alcoholic beer market on the rise in Europe
Europeans are buying more non-alcoholic beer, according to a new study by Mintel.
Alcoholic Market
:
Non-alcoholic Beer
:
Spain
Daily Signals
Living quarters: Louis Vuitton creates pop-up apartment in Hong Kong
Hong Kong – Hidden inside an exclusive members’ club, the French fashion house has created L’Appartement Hong Kong.
L’apartment Hong Kong
:
Louis Vuitton
:
Andre Fu
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