Body of work

Pharrell Williams has teamed up with creative agency Five Hundred to create the website, which is heavily geared towards audience participation.

Fans are invited to post what they are ‘into’ along with a photo of themselves, which are added to an ever-growing interactive noticeboard. Visitors can click each card to reveal more information about the project and related content from the artist’s portfolio.

Fan favourites include Williams’ collaborations with Takashi Murakami, Adidas Originals, G-Star and Chanel.