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Upcycling space debris into future products
Almere – With almost 30,000 objects larger than 10cm currently floating around the earth, Dutch artist and innovator Daan Roosegaarde has created S...
Design
News
Thought-starter: Why CBD cocktails will become the new bar staple
With alcohol losing favour among consumers, cannabis-infused drinks are set to offer an alternative for those still seeking some form of intoxication.
Drinks
:
Cannabis
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Culture
Big Ideas
How gaming will define the future of customer service
The £81.7bn ($108.9bn, €91.7bn) gaming industry will transform customer service, from the way consumers budget to how they engage politically.
Tech
:
Technology
:
Retail
Big Ideas
Sephora moves to sell crowdsourced beauty products
Global – The beauty retailer will stock five of collaborative beauty brand Volition’s best-selling products.
Beauty
:
Digital
:
Retail
Big Ideas
MissionU announces industry-focused curriculum
San Francisco – The programme is designed to give students the skills and experience they need to launch their career.
Educational
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Digital
:
Technology
Big Ideas
Adidas tv show to teach football skills to Chinese kids
China – The series will be produced in conjunction with the Ministry of Education (MoE) and China Education TV.
Education
:
Sport And Leisure
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Fashion
Big Ideas
Trump backers will spend more on luxury than non-supporters
US – Fans of the US President among high-net-worth individuals (HNWIs) plan to spend 50% more in the near future, according to YouGov.
Luxury
:
Retail
:
Finance
Big Ideas
Programmable credit card Root aims to transform the financial technology sector
South Africa – The card enables developers to fully customise their bank account.
Finance
:
Digital
:
Technology
Viewpoints
Anthony Steed: UCL
How virtual reality will transform the way we relate to friends and family.
Virtual Reality
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Neo-kinship
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Social VR
Viewpoints
Gary Weber: Fisher-Price
How technology is transforming the parent-child relationship.
Fisher-Price
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Neo-kinship
:
Artificial Intelligence
Design Directions
Halo
In an industry first, start-up coffee brand Halo offers consumers a premium-quality product in a sustainable package with its biodegradable capsule.
Halo
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Coffee
:
Sustainability
News
Health Tonic
New York – Vice Media is launching Tonic, a new channel focused on the future of health and wellness.
Vice
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Health
:
Wellness
Big Ideas
Opt out of fashion
Global – The appeal of subscription fashion is dwindling as the category becomes bloated with too much competition.
Nordstrom
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Convenience Culture
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Subscription
Viewpoints
Martijn Bertisen: Google
How to maintain innovation as you grow from disruptor to market leader.
Innovation
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Future Of Work
:
Google
Big Ideas
Sharing the love
UK – Nesta has released research that reveals the potential of using sharing economy platforms for philanthropic endeavours.
Uber
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Airbnb
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The Sharing Economy
Big Ideas
Can lab-grown meat rebrand?
US – The Good Food Institute is leading an effort to rebrand lab-grown meat as clean food in a bid to increase mass-market appeal.
Clean Food
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Artificial Meat
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Whole-system Thinking
Big Ideas
Speak ’n’ sleep
US – Aloft Hotels is experimenting with integrating Apple’s Siri service into guest rooms, creating a fully voice-activated experience.
Aloft Hotels
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Apple Siri
:
Voice Activated
Big Ideas
Trust issues
UK – Marketing magazine Campaign has released a documentary that examines the issue of trust in the advertising industry.
Marketing
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Trust
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Ad-blocking
Big Ideas
The app factor
US – Apple is launching a reality tv show to reveal the world of apps and the people that develop them.
Apple
:
Mega-systems
:
Planet Of The Apps
Micro Trends
Generation D Recruitment
Brands are waking up to the fact that graduate fairs and recruitment websites are no longer relevant as platforms for recruiting Generation D talent.
Recruitment
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Gen Viz
:
Workplace Futures
News
Phygital playground
France – Google France and We Are Social have collaborated to create an interactive escape game experience.
Google
:
Google France
:
We Are Social
News
Skip this
UK – Hotels.com has applied a literal form of ad-skipping in its latest campaign featuring brand mascot Captain Obvious.
Mimicry Marketing
:
Internet Marketing
:
Unskippable
Big Ideas
Food for thought
North America – Discount retailer Target has launched a Food + Future coLab incubator designed to help improve people's understanding of ...
Target
:
Food + Future CoLab
:
Food Futures
News
Cute recruitment
Japan – Fast food brand McDonald’s has launched an animated campaign to recruit teenagers into its teams.
McDonald’s
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Join The Crew
:
Gen Viz
News
Gen Viz : An introduction
London – LS:N Global journalist Maks Fus-Mickiewicz introduces Gen Viz, the second of three macrotrends from our Spring/Summer 2016 Trend Briefing.
Gen Viz
:
Visual-first Culture
:
Communication
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