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Big Ideas
A growing feeling
US – New research from Google Labs shows that South Korea and Finland are leading the way in autonomous sensory meridian response (ASMR) consume...
South Korea
:
Finland
:
Google Labs
Daily Signals
Put a ring on it
US – Cornetto wants to bring an end to Netflix adultery with its Commitment Rings.
Cornetto
:
Series Commitment
:
Live Streaming
Daily Signals
Virtual employability
US – Digital marketing agency 360i has created a hyper-interactive recruitment website designed to appeal to members of Gen Viz.
360i
:
Gen Viz
:
Recruitment
Big Ideas
Luxury’s tipping point
Global – Online sales of luxury goods are set to triple in the next decade, according to consulting firm McKinsey.
McKinsey
:
Luxury
:
Consumer Behaviour
Big Ideas
Unmistakable by design
Cannes Lions 2015 – Design and simplicity in branding can spark creativity, according to advertising industry heavyweights Bruce Duckworth, David...
Leo Burnett
:
Cannes Lion 2015
:
Levi's
Big Ideas
Virtually real
Menlo Park, California – Oculus is developing unique, personalised avatars ready for when social and virtual reality combine.
Oculus Rift
:
Facebook
:
Communication
Viewpoints
Shawn DuBravac: Sensors change everything
According to Shawn DuBravac, the real second phase of the internet starts now.
Shawn DuBravac
:
Internet Of Things
:
Smart Objects
Big Ideas
Nissan unveils smartwatch that connects to a car
Nissan unveils smartwatch that connects to a car
Nissan
:
Nismo
:
Frankurt
Big Ideas
Flipboard update invites readers to create magazines
Flipboard update invites readers to create magazines
Flipboard
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App
:
Magazine
Daily Signals
Stacked up: Designers unveil social network for toddlers
Stacked up: Designers unveil social network for toddlers
Kids
:
Social Media
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Brio
Daily Signals
Bob's Your Uncle: A wine in a beer bottle
Bob’s Your Uncle: A wine in a beer bottle
Wine
:
South Africa
:
New Millennials
Big Ideas
Swipely turns shopping into a conversation
Swipely turns shopping into a conversation
Social Shopping
:
Rhode Island
:
Providence
Daily Signals
Lager lout: Beer label moves on to canvas
Lager lout: Beer label moves on to canvas
Sydney
:
Lager
:
Drink
Big Ideas
US wireless market continues to grow
US wireless market continues to grow
Wireless
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Mobile
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CTIA
Big Ideas
Fashion vogues with technology
Fashion vogues with technology
Catwalk
:
3D
:
Augmented
Daily Signals
New year, new you: Website keeps track of promises
New year, new you: Website keeps track of promises
Branding
:
Resolutions
:
New Year
Daily Signals
An apple a day: Map of fruit trees makes community orchard of the city
An apple a day: Map of fruit trees makes community orchard of the city
Local Producel
:
Fruit City
:
Vahakn Matossian
Design Directions
GeoVector
By geotagging real-world products with digital information, San Francisco-based technology company GeoVector is blurring the line between the physi...
Geo-tagging
:
Augmented Reality
:
GeoVector
Big Ideas
The Gen Z messaging apps of tomorrow
Forget Snapchat and WhatsApp. Today’s youth are taking it upon themselves to create fluid social apps that nurture their multimedia friendships.
Youth
:
Media
:
Gen Z
Viewpoints
Can music cut through the red tape of pharma?
Sound branding could help traditionally silent pharmaceutical brands to cut through regulation and competition while bolstering trust among consumers.
Branding
:
Wellness
:
Sonic Identities
Micro Trends
Virtual Empathy
Brands are creating virtual reality experiences that maximise audiences’ empathy for the subject matter.
Virtual Reality
:
Gen Viz
:
E-motional Economy
Micro Trends
Post-language Typography
The design world is drawing inspiration from bilingual environments to propose alphabets that transcend traditional type.
Typography
:
Langugae
:
Graphics
Daily Signals
Out of this world: Web platform enables users to communicate with astronauts
Worldwide, International Space Station – Social media has breached the final frontier as the Friends in Space app lets you communicate with astrona...
Friends In Space
:
Social Media
:
Re-enlightenment Rising
Macro Trends
Embedded Marketing
As consumers have more opportunity to avoid advertising, brands are reinventing product placement, enriching media content by embedding their brand...
Marketing
:
Branding
:
Branded Entertainment
Daily Signals
The Inkey List unveils mega-push for bio-active moisturiser
The Inkey List, known for its problem-targeted skincare products, has launched its biggest campaign yet to promote one of its hero moisturisers.
Beauty
:
Health & Wellness
:
Society
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