LS:N Global

Big Ideas

The most Insight-ful technology stories of 2009

News

Heroes in the hood: Local ambassadors connect brands with communities

Local Brand Ambassadors : Connect Brands With Communities : Community Advertising

News

Here Design repackages rum as a sustainable drink

The design studio has worked with Devon rum distillery Two Drifters to show how branding can communicate environmental criteria in the alcohol cate...

Food : Drink : Sustainability

Big Ideas

How Made is democratising high-street design

Ruth Wassermann, design director at Made, on how its Talent Lab will help to democratise mainstream furniture design.

Retail : Design : Interiors

Viewpoints

Clare Brass : Systemic Design

Royal College of Art’s Clare Brass talks systemic design.

Claire Brass : Sustainable Systems : Systemic Design

Viewpoints

Carri Munden : Netstalgia

Cassette Playa director and head designer Carri Munden talks Netstalgia.

Tumblr : Carri Munden : Social Networking

Micro Trends

Indigenous Influencers

Digital inclusion must mean embracing Indigenous culture. There are lessons in this for all businesses striving to embrace inclusivity.

Technology : Media & Entertainment : Society

Viewpoints

Luxury: New Aesthetic

The balance of power between global luxury brands and the sophisticated and digitally savvy consumers who favour them is finally shifting.

Luxury : Digital Disruption : Blurred Branding

Big Ideas

The Gen Z messaging apps of tomorrow

Forget Snapchat and WhatsApp. Today’s youth are taking it upon themselves to create fluid social apps that nurture their multimedia friendships.

Youth : Media : Gen Z

Macro Trends

Embedded Marketing

As consumers have more opportunity to avoid advertising, brands are reinventing product placement, enriching media content by embedding their brand...

Marketing : Branding : Branded Entertainment

Micro Trends

New Sublimity Tourism

Since one in three people feel overwhelmed by communications technology, more consumers are looking for ways to disconnect from their digital lives...

Switch Off : Contemplation : Quiet

News

Global Fashion Summit Copenhagen: transforming ambition into action

The Global Fashion Summit: Copenhagen Edition 2023 brought together over 1,000 representatives from the fashion industry at the Copenhagen Concert ...

Fashion : Event : Eco Design And Sustainability

Viewpoints

Is there such a thing as a brandless brand?

While there are clear imperatives for debranding, businesses still need to think of it as a design exercise.

Branding : Packaging : Retail

Viewpoints

Does the e-sports industry need to create new formats to enter the mainstream?

Transforming live e-sports experiences could prove key to engaging brands and consumers.

Media : Sport : Digital

Viewpoints

Unmasking Fear

How brands are mitigating negative perceptions of pollution masks as consumers become more aware of the dangers of toxic air.

Design : Wellness : Pollution

Viewpoints

Barbara Coignet: Sustainable Luxury

The founder of sustainable luxury show 1.618 sees consumers forcing luxury brands to redefine transparency.

1.618 : Sustainability : Luxury

News

Science of feeling: Nike experiments in London

London – Nike has launched a 10-day interactive event called Nature Amplified to promote its latest innovation, the Free Hyperfeel shoe in its East...

Trainers : Rhizomatiks : Daniel Widrig

Big Ideas

Brands switch to online ads in Middle East

Adverts : Online : EMarketing

News

Stat: Britons favour small businesses for Christmas shopping this year

A November 2024 survey by Capital on Tap reveals that 21% of UK consumers prefer to buy from small businesses rather than larger chains, with 52% v...

Retail : Finance : Society

News

Stat: Craftsmanship powers France’s economy beyond luxury

France’s specialist craftsmanship sector is lucrative – generating £56.3bn ($71.5bn, €68bn) in revenues annually, according to a study by the Insti...

Luxury : Fashion : Design

News

WWF highlights underwater warming through thermal technology

During COP29 in Baku, WWF unveiled In Hot Water, a powerful stop-motion film spotlighting the devastating impact of rising ocean temperatures and m...

Sustainability : Advertising & Branding : Society

News

The Future Laboratory returns to SXSW Sydney

We’re thrilled to be returning to SXSW Sydney this year. Our co-founder, Christopher Sanderson, will be participating in three events throughout th...

Events : SXSW : SXSW Sydney

News

Will.i.am launches interactive AI radio app Raidio.fyi

Musician and tech innovator Will.i.am has introduced Raidio.fyi, an AI-driven radio app offering an interactive and personalised listening experience.

Music : AI : Technology

News

LG unveils two-wheeled AI agent designed for smart homes

LG Electronics has introduced an innovative smart home AI agent at CES in January 2024 to redefine the concept of a zero-labour home.

Technology : Health & Wellness : Society

News

Carrefour is helping consumers spot shrinkflation in France

Carrefour is cementing its position as a cost of living ally for consumers. The supermarket chain has rolled out shrinkflation labels in stores.

Food : Drink : Retail

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