LS:N Global

Daily Signals

Preview: Friend Bots

Brands are combining artificial intelligence with anthropomorphic design to create robots that offer friendship on demand.

Daily Signals

Riding a new wave

Cape Town – Surf brand Mami Wata has created a campaign that explores the African mythology around surfing.

New Bricolage Living : South Africa : Sports

Big Ideas

Drive-in discounts

US – Walmart is to offer customers a discount if they collect online orders in-store.

Walmart : Supermarket : Civic Brands

Viewpoints

Nisreen Shocair: Virgin Megastore

Giving the music retailer broader appeal among young consumers in the Middle East.

World Retail Congress : Virgin Megastores : Nisreen Shocair

Daily Signals

Milan Salone 2017: Lessons for living

Milan – The inaugural Ikea Festival at Milan Salone Internazionale del Mobile aims to redefine what contemporary living spaces could be.

Milan Salone 2017 : IKEA : Milan Salone

Daily Signals

Land of plenty

Amsterdam – SexyLand is a new members’ club concept curated each day by a different person.

SexyLand : Hospitality : Amsterdam

Daily Signals

Self-reflection

US – Inspired by today’s era of post-truth politics, The Atlantic has launched a campaign that invites people to challenge their assumptions.

The Atlantic : Backlash Brands : Journalism

Daily Signals

Personalised perfumes

Paris – Bon Parfumeur has launched a range of fragrances that are designed to be mixed and matched.

Perfume : Beauty : Customisation

Big Ideas

Car park economy

Munich – Mercedes-Benz has launched Croove, a new car-sharing service.

Mercedes-Benz : Ride-share Market : Croove

Big Ideas

A digital death

US – Google has re-activated the accounts of consumers who contravened its terms of sale on Pixel phones.

Google : Backlash Brands : Pixel Mobile

Viewpoints

Orla Delargy: Leon

The importance of trust and winning back unhappy customers.

Leon : Trust : Festival Of Marketing

Big Ideas

Take me there

US – Hugo Boss has teamed up with Uber to offer customers a new kind of concierge service.

Hugo Boss : Uber : Concierge

Daily Signals

Preview: Neutral Beauty

Global – The beauty industry is reflecting a shift in mindset with products that present a neutral aesthetic.

Neutral Culture : Gender Neutral : Context

Daily Signals

Dyson on display

UK – Dyson has opened its first UK store designed as an interactive showcase for consumers to test and experience its products at first hand.

Dyson : Revelation Brands : Dyson Demo

Big Ideas

Pay and display

Ireland – Raffler is an app that gives people the chance to win cash prizes in exchange for watching two adverts per day.

Raffler : Advertising : Ad Blockers

Big Ideas

Style stream

Global – Amazon has launched a free-to-view daily live show covering fashion and beauty.

Amazon : Style Code Live : Fashion Retail

Big Ideas

Cosmoprof Worldwide Bologna 2016: Part 1

From Halal Solutions to Good Enough To Eat product lines, the rising trends spotted at this year’s Cosmoprof will help to signpost the future of ...

Cosmoprof : Bologna : Beauty

Daily Signals

Tumblr kid couture

New York – Streetwear brand Been Trill has created an interactive 360-degree lookbook letting viewers explore its latest collection.

Been Trill : Pretty Puke : Coca Cola

Big Ideas

Moving on

Brisbane – Australian removals firm Supercheap Storage is helping victims of domestic violence to escape from their abusers.

Supercheap Storage : Brisbane : DVConnect

Daily Signals

The E-motional Economy: An introduction

London – Introducing The E-motional Economy, the third macrotrend from our forthcoming Spring/Summer 2016 Trend Briefing.

The E-motional Economy : Emotions : Kasia Maciejowska

Daily Signals

Time-honoured technology

Berlin – Eyewear brand Mykita has slowed down the 3D printing process in a short film promoting its My Very Own range.

Mykita : 3D Printing : Volumenthal

Big Ideas

Joined-up clothing

Seattle – Say Kids is a new membership-based clothing label for children that is sold at 0% mark-up.

Say Kids : Childrenswear : Seattle

Daily Signals

Making a marque

UK – Channel 4 has introduced its latest rebranding that puts its iconic logo at the centre of the story.

Channel 4 : 4Creative : Neville Brody

Viewpoints

Jacques Panis: Reviving Shinola

Jacques Panis, president of Shinola, explains how the watch and leather goods brand was brought back from near extinction.

Shinola : Detroit : Makers Mondays

Daily Signals

Tempting tastes

London – LS:N Global spoke to Fragrant Supper Club founder Louise Bloor about olfaction, food and her unique dining experience.

London : Fragrant Supper Club : Sensory Splurge

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