LS:N Global

Daily Signals

The Big Idea: Teen Tech Welfare

With technology increasingly invading on the private lives of young people, this year brands stepped in to help people achieve a healthy screen-lif...

Youth : Technology : Digital

Daily Signals

Stat: High prices drive Generation Z to buy counterfeits

Income appears the be the biggest barrier to purchasing authentic luxury goods, according to a new study by the International Trademark Association.

Youth : Fashion : Counterfeit

Daily Signals

Airbnb debuts DNA-inspired travel

In partnership with 23andMe, Airbnb will send consumers on a journey to explore their ancestry.

Travel : Identity : DNA

Daily Signals

Dirty Grass is a CBD eau de parfum

Natural fragrance brand Heretic has launched a new perfume infused with CBD.

Wellness : Beauty : Luxury

Daily Signals

Stat: Chinese consumers are warming up to re-sale

New research from market intelligence agency Mintel highlights the potential of the sharing economy in China.

Auto : Mobility : Retail

Daily Signals

Stat: Societal attitudes around cohabitation are changing

Cohabitation among unmarried adults is losing its stigma, even among older generations, according to a study by Pew Research Center.

Family : Home : Uncoupled Living

Daily Signals

Stat: Cannabis is driving job creation in the US

The number of people employed by the cannabis industry in the US grew 44% in 2018, according to a new report by cannabis website Leafly and consult...

Work : Culture : Cannabis

Daily Signals

Stat: Consumers are increasingly tolerant of advertising

A new study published in the Journal of Advertising Research (JAR) claims that consumers’ threshold for advertising repetition is far higher than p...

Advertising : Focus Filter : Digital

Daily Signals

Repackaging pH levels

The conversation on pH levels in beauty reached new heights as a number of brands brought the issue of the acidic and alkaline nature of their prod...

Beauty : Hair Care : Cosmoprof 2019

Daily Signals

Nordstrom focuses on luxury individualism

The luxury retailer’s latest campaign views the sector under a more human lens, highlighting the importance of being yourself.

Luxury : Fashion : Advertising

Daily Signals

Expensify’s latest ad is an interactive music video

Rapper 2 Chainz’s latest music video doubles as a campaign for the expense management service.

Finance : Music : Advertising

Daily Signals

Thought-starter: Can EQ training boost luxury hotel service?

Natalia Perez, brand director at Crowne Plaza, discusses the company’s quest to boost colleagues' emotional intelligence with help from The School ...

Luxury : Hospitality : Workplace

Daily Signals

Tokyo commuters get free noodles to travel off-peak

The city’s metro system hopes to reduce congestion by working with local restaurants to offer free food vouchers.

Society : Infrastructure : Transport

Daily Signals

BMW recycles old ads to promote pre-owned cars

The campaign promotes the rebranding of BMW’s pre-owned car programme, based on the tagline ‘Like New Again’.

Automotive : Advertising : Recycling

Daily Signals

Stat: The big opportunity in football sponsorship

Football has confirmed its status as the world’s biggest sport, according to a study by Nielsen.

Fashion : Retail : Leisure

Daily Signals

Stat: Gaming accounts for 51% of UK entertainment market

Games accounted for 51% of the entire UK entertainment market, according to a 2018 study by the Entertainment Retailers Association.

Gaming : Entertainment : Leisure

Daily Signals

L’Oréal’s latest shampoo tackles the water crisis

The beauty brand has teamed up with technology start-up Gjosa to create a shampoo that is applied directly through the shower head.

Beauty : Haircare : Sustainability

Daily Signals

Stat: Advertising still has a diversity problem

British advertising might be more diverse than ever, but it still has a way to go, according to a new study from Lloyds Banking Group.

Culture : Inclusivity : Advertising

Daily Signals

Walmart creates an interactive online toy box

The retail giant's online toy lab allows children to virtually test and play with 20 of its top-rated toys.

Youth : Retail : Play

Daily Signals

Cities join forces to protect citizens’ digital rights

New York, Amsterdam and Barcelona are the founding members of the Cities Coalition for Digital Rights, an effort pledging to protect citizens’ righ...

Digital : Ethics : Internet

Daily Signals

San Diego rolls out new smart city IoT platform

The city is rolling out intelligent lighting controls and new smart city applications to improve parking, traffic and public safety; further boosti...

Smart Cities : Technology : Culture

Daily Signals

Minecraft crowdsourced coral-saving sculpture designs

Creators on Minecraft were challenged to design a series of sculptures that could help regrow coral on the coast of Mexico.

Gaming : Education : Sustainability

Daily Signals

Study emphasises the importance of workplace culture

US – LinkedIn has revealed its latest Workplace Trends report, with findings that reveal how toxic workplaces are beginning to turn off potential t...

Workplace : Brand Culture 2020 : LinkedIn

Daily Signals

Middle East sportswomen

Oman – Nike is shining a spotlight on the world’s inspirational sportswomen who are battling against cultural pressures in order to pursue the...

The Athena Woman : Athena : Athena Woman

Daily Signals

Keeping on track: Nike rewards active amateurs with personalised videos

Oregon, US – Renowned illustrator and director McBess has created a series of personalised videos for Nike, rewarding amateur athletes for their ef...

Nike+ : McBess : Body Temples

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