LS:N Global

Viewpoints

Why audio is the future of virtual reality

Daniel Sabio, aka The Glad Scientist, has built a career as a VR musician. Now he’s creating virtual experiences for people with visual impairments.

Technology : Gaming : Entertainment

Daily Signals

Hennessy brings its cognac-making history to life in virtual reality

Hennessy has opened an exhibition in its home town of Cognac, revisiting the Maison’s rich heritage with a little help from virtual reality technol...

Luxury : Food & Drink : Technology

Big Ideas

H&M uses AR to capture a new virtual reality

H&M : Augmented Reality : GoldRun

Daily Signals

Can mixed-reality theatre re-invent the stage?

An Ark, a mixed-reality theatre experience at The Shed in New York, is exploring how digital technology can transform live performance while preser...

Immersive Theatre : Media : Entertainment

Markets

AI Jewellery Market

The jewellery category is offering lessons for the luxury sector, with AI enabling innovative design, enhancing emotional connection through person...

AI : Jewellery : Design

Micro Trends

Identity Investors

Investors are aligning capital with identity, values and culture, turning portfolios into extensions of their own personal ideologies.

Finance : Fashion : Luxury

Micro Trends

Chronobeauty

The beauty industry is quietly refocusing away from what we apply to when we apply it – moving chronobiology from academic research into a viable c...

Beauty : Health & Wellness : Technology

Viewpoints

The Social Architecture of Longevity

For decades, longevity has been shorthand for science fiction: billionaires chasing immortality or start-ups promising to hack death. But Washingto...

Health & Wellness : Society : Scenario

Big Ideas

Virtually real

Menlo Park, California – Oculus is developing unique, personalised avatars ready for when social and virtual reality combine.

Oculus Rift : Facebook : Communication

Daily Signals

Reality check: Adidas launches augmented reality trainers

Trainers : Webcam : Adidas

Daily Signals

Royal Lancaster Hotel offers mixed-reality events

The Royal Lancaster Hotel in London is introducing a mixed reality production studio to businesses hoping to host virtual or hybrid events.

Travel : Hospitality : Hotel

Daily Signals

Puma designs an augmented reality shoe

The sportswear brand has launched an augmented reality shoe called LQD Cell Origin AR, which incorporates QR codes into its design.

Fashion : Technology : Programmable Realities

Daily Signals

Tobacco Dock’s immersive virtual events venue

Tobacco Dock is creating a digital twin of its physical venue to offer hybrid events suitable for the pandemic period and beyond.

Hospitality : Technology : Events

Daily Signals

Road to success

Global – Lexus is inviting the world to experience the road through the eyes of professional cyclist Christian Vande Velde.

Lexus Elevate : Christian Vande Velde : Cycling

Daily Signals

Thought-starter: Why interfaces of the future must focus on human needs

Virtual interfaces that were once Hollywood fantasies are fast becoming a reality. But, asks Lee Fasciani, co-founder and creative director of Terr...

Technology : Artificial Intelligence : Human Needs

Big Ideas

Fashion vogues with technology

Catwalk : 3D : Augmented

Daily Signals

ASOS launches a virtual catwalk in AR

Customers will be able to view items of clothing in augmented reality before making a purchase.

Fashion : Digital : Technology

Daily Signals

The Fashion Innovation Agency debuts 3D garment volumetric capture service

The Fashion Innovation Agency at London College of Fashion has launched Reskinning Reality, the UK’s first 3D garment volumetric capture service ai...

Fashion : Technology : Virtual Fashion

Daily Signals

FULU makes the digital experience tactile

FULU is a finger nail-mounted haptic interface for use with augmented reality (AR) experiences.

Technology : Senses : Augmented Reality

Daily Signals

This AR app hints at the future of vinyl music

Creative agency Wieden + Kennedy Amsterdam has launched an augmented reality (AR) app that converts the sound of vinyl records into 3D visualisatio...

Technology : Media : Augmented Reality

Daily Signals

Loop brings audiovisual experiences into the home

The immersive sound lounge was created by the Zaha Hadid Virtual Reality Group for L-Acoustics Creations.

Technology : Design : Sound

Daily Signals

A virtual influencer becomes Marks & Spencer’s newest ambassador

Marks & Spencer has announced a new addition to its M&S Insiders influencer programme in the shape of a virtual persona.

Fashion : Media & Entertainment : Retail

Daily Signals

Hightype creates three-dimensional typography

The new type foundry focuses on spatial typography for technologies such as VR, AR, games and visual effects.

Technology : Design : Typology

Daily Signals

Facebook envisages an infinite office via VR

Facebook is building on the functionality of its virtual reality (VR) software as an alternative solution for remote working.

Workplace : VR : Facebook

Daily Signals

The Trend: Programmable Realities

In March 2019 we debuted Programmable Realities, one of our three cross-sector macrotrends that examined how technology – combined with new materia...

Media : Technology : Entertainment

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