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Behaviours
Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Markets
Sacred Sojourns
Religious tourism is booming as a new generation of travellers seeks spiritual meaning, cultural rituals and connection across sacred destinations worldwide.
Markets
Gen Z’s Mall Revival
For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.
Markets
Gen Z in Indonesia
With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.
Markets
The Sexuwellness Men’s Market
Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.
Markets
Cortisol Control
Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with viral content promoting cortisol-focused solutions.
Markets
The Future of Flight Wellness
With concern growing about the impact of regular travel on the body, consumers are looking for products and services to improve their wellbeing in ...
Wellness
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Flights
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Air Travel
Big Ideas
Diets for an evolving planet
The Eatelier founder Katinka Versendaal on creating speculative gastronomy to translate complex research into sensorial food experiences.
Culinary Technology
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Food & Drink
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Climate Change
Big Ideas
AI-driven mobility
As a precursor to fully autonomous vehicles, design studios are experimenting with integrating artificial intelligence into smaller, more agile f...
Technology
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Mobility
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Urbanisation
Markets
Teen Tech Welfare
Brands are playing an increasingly supportive role to parents and children to help them approach their digital lives more mindfully.
Media
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Technology
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Kids
Markets
British Spirits Market
In a gin-saturated market, British spirits brands are innovating with displaced tipples, bold branding and more sustainable production practices.
Alcohol
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Spirits
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Drinks
Big Ideas
Imperceptible realities at Dutch Design Week 2019
Meet the designers unravelling the hidden side of our technological systems, questioning territory ownership and daring to lay bare the amount of j...
Dutch Design Week
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Media
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Technology
Big Ideas
Circular store design
Consumers’ increasing interest in sustainable living is reflected in new retail destinations, where materials, design details and energy use ...
Retail
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Sustainability
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Design
Big Ideas
Generation Z are driving an arts revolution
Jaded by the vapid qualities of social media, young people are finding solace in traditional arts and culture – and brands are responding.
Media
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Youth
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Entertainment
Markets
Accessible Retail Market
Retailers are investing in the accessibility of their physical and digital channels to support the needs of disabled and neurodiverse shoppers.
Retail
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Inclusivity
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Implicit Inclusivity
Big Ideas
By-product beauty
Skincare brands are turning waste ingredients into desirable beauty products that cater for the growing number of environmentally conscious consumers.
Beauty
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Ingredient
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Circular Economy
Big Ideas
Bio-bottles
As consumers become more knowledgeable about their waste, bottled drinks brands are responding with a series of material innovations.
Packaging
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Sustainability
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Material Futures
Markets
Certified Supplements Market
With consumers challenging supplements brands to provide science-backed product information, a new wave of innovation is sweeping through the indus...
Supplements
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Wellness
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Health
Markets
Staycation Market
With carbon emissions at the forefront of travellers’ minds, a resurgence of the domestic travel market and the high-end staycation is emerging.
Travel
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Hospitality
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Sustainability
Big Ideas
Key themes from Techfestival 2019
From citizens reclaiming data to positive endings, this year’s event was a global pledge to improve the future relationship between humans and tech...
Media
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Technology
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Dislocated World
Markets
Natural Wine Market
Fuelled by a rebellious yet responsible spirit, the natural category continues to flourish as a small but significant niche in the wine industry.
Food & Drink
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Wine
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Natural
Big Ideas
The frictionless future of grocery retail
In the wake of Amazon Go, grocery retailers are exploring how in-store technology can streamline the purchasing process.
Retail
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Supermarkets
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Technology
Markets
Money Market: Baby Boomers
Turning their backs on the term ‘elderly’, Baby Boomers are working until later in life than previous generations and re-inventing retirement on th...
FinTech
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Global
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Baby Boomers
Big Ideas
Brand Innovation Debrief: KLM
With the launch of its in-house innovation hub, KLM is taking a leading role in shaping the future of sustainable, connected travel.
Travel
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Sustainability
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Tourism
Markets
Vegan Home Market
Consumers are turning to animal-free homewares and services to ensure every aspect of their plant-based lifestyles are aligned with their ethics.
Retail
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Sustainability
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Vegan
Big Ideas
New beauty origins
From the harsh desert of southern Spain to the nutrient-rich soil of the Netherlands, four burgeoning regions are inspiring the next generation of ...
Beauty
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Health And Wellness
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Ingredients
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