Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Crowd-funded console brings games back to TV

Big Ideas

Crowd-funded console brings games back to TV

Crowd-funded console brings games back to TV
Ouya : Gaming : Tv
Mexico Social Media Report

Markets

Mexico Social Media Report

With a young population, whose average age is under 30, it’s not surprising that Mexico has embraced the social media revolution.
Mexico : Social Media : Facebook
Cash-strapped Australians turn to private labels

Big Ideas

Cash-strapped Australians turn to private labels

Cash-strapped Australians turn to private labels
Australia : Private Label : Supermarkets
YouTube broadcasts live prayers from Mecca

Big Ideas

YouTube broadcasts live prayers from Mecca

YouTube broadcasts live prayers from Mecca
Muslims : Ramadam : YouTube
Bread & Butter spring/summer 2013: Premium denim

Big Ideas

Bread & Butter spring/summer 2013: Premium denim

The latest denim trends for spring/summer 2013 were on show at the Bread & Butter Berlin trade fair earlier this month, as brands returned to premi...
Scott Morrison : Temple Of Denim : Karl-Heinz Muller
Google paves the way for pedestrians in Africa

Big Ideas

Google paves the way for pedestrians in Africa

Google paves the way for pedestrians in Africa
Google : Maps : App
US retailers begin lo-hi retail collaboration

Big Ideas

US retailers begin lo-hi retail collaboration

US retailers begin lo-hi retail collaboration
Neiman Marcus : Target : Council Fashion Designers America
Spray-on battery adds new layer of technology

Big Ideas

Spray-on battery adds new layer of technology

Spray-on battery adds new layer of technology
Rechargable : Battery : Electronics
Emerging markets drive record mobile penetration

Big Ideas

Emerging markets drive record mobile penetration

Emerging markets drive record mobile penetration
Mobile Phones : Market Penetration : Mobile Phone Penetration
Biodegradable lamp brings Flos sweet success

Big Ideas

Biodegradable lamp brings Flos sweet success

Biodegradable lamp brings Flos sweet success
Flos : Lighting : Bio-on
Butler schools on course for boom time in China

Big Ideas

Butler schools on course for boom time in China

Butler schools on course for boom time in China
Butlers : Chinese : Service
London Festival of Architecture

Big Ideas

London Festival of Architecture

This year’s London Festival of Architecture re-imagined London through the theme of The Playful City. Temporary structures and installations explor...
Transparency : ReUNION Inn : Lake Estates
The Luxury Matrix Stage Two : Discernment and Worth

Markets

The Luxury Matrix Stage Two : Discernment and Worth

What we said: ‘At Stage Two, customers uses their wealth to buy brands, products and services that enable them to articulate higher levels of taste...
Discernment : Worth : Dunhill
Luxup offers Travel & Hospitality an exclusive experience

Big Ideas

Luxup offers Travel & Hospitality an exclusive experience

Luxup offers Travel & Hospitality an exclusive experience
Luxup : Online : Concierge
YSL launches Facebook-inspired make-up range

Big Ideas

YSL launches Facebook-inspired make-up range

YSL launches Facebook-inspired make-up range
Yves Saint Laurant : YSL : Facebook F-commerce
Renault gives autonomy to French Just Nots

Big Ideas

Renault gives autonomy to French Just Nots

Renault gives autonomy to French Just Nots
Renault : MOBILIZ : Cars
French wineries appeal to Chinese tourists

Big Ideas

French wineries appeal to Chinese tourists

French wineries appeal to Chinese tourists
Chinese : French : Wine
China is gearing up for an e-commerce boom

Big Ideas

China is gearing up for an e-commerce boom

China is gearing up for an e-commerce boom
China : M-commerce : E-commerce
Oil wealth fuels demand for new malls in Iraq

Big Ideas

Oil wealth fuels demand for new malls in Iraq

Oil wealth fuels demand for new malls in Iraq
Baghdad : Shopping : Malls
Luxury fashion houses focus on jewellery

Big Ideas

Luxury fashion houses focus on jewellery

Luxury fashion houses focus on jewellery
Jewellery : HNW : Louis Vuitton
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