Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Gen Z in Kenya

From Silicon Savannah to the streets of Nairobi, Kenya’s Gen Z are rewriting the rules of power, protest and purpose for governments and brands.

Markets

Gen Z’s Mall Revival

For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.

Markets

The Bromeopathy Market

Bromeopathy is entering the mainstream as the wellness industry caters for a new wave of men seeking science-backed products and supplements to fuel their masculinity. 

Big Ideas

SXSW 2025: Reclamation Versus Resistance

SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.

Markets

Gen Z in Indonesia

With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.

Big Ideas

Indian e-commerce showcases local designers

India : E-commerce : Clothes

Big Ideas

Retail Analysis: Uniqlo and Dover Street Market collaborate for Ginza flagships

Uniqlo and Dover Street Market collaborate for Ginza flagships

Tokyo : Dover Street Market : Uniqlo

Big Ideas

Marriott makes Chinese tourists feel at home

Marriott Internatinal : Li Yu : Chinese

Markets

The Luxury Matrix Stage One : Acquisition and Value

The Future Laboratory uses The Five Stages of Luxury to differentiate and determine the qualities of the luxury industry, and they remain constant....

Acquisition : Value : Tom Ford

Big Ideas

Mobile boom sees rise of m-commerce in Africa

M-commerce : Mobile : Mimiboard

Big Ideas

ILTM Asia 2012 - Trends

As the economic landscape of Asia changes, it has never been more important for brands to understand consumers in the region. At this year’s Intern...

China : George Honk Kok Khiong : Last Chance Tourism

Big Ideas

New Designers 2012

Graduate exhibitors at the New Designers 2013 show at London’s Islington Design Centre provided alternative views on design. Many explored the idea...

Hydrogen Fuel Cell : Leo Herbert : Home Office Table

Big Ideas

Digital shoppers demand omni-channel experience

Shopping : Digital Shopper Relevancy : Digital Shoppers

Big Ideas

First Harrods hotel to open in Kuala Lumpur

Harrods : Middle East : Qatar Holding

Big Ideas

Geo-fencing leads retail initiatives at Walmart

Walmart : Supermarket : Just Nots

Big Ideas

Falling confidence hits Italian summer sales

Recession : ISTAT : Summer Discounts

Big Ideas

Tween make-up brand harnesses social selling

Eyedoll Chatter : App : Personalised

Big Ideas

Saatchi & Saatchi plays the recruitment game

Israel : Gaming : Saatchi & Saatchi

Big Ideas

Indonesia’s luxury car market accelerates

Indonesia : Audi : Mercedez Benz

Big Ideas

BMW tops Russian searches for luxury online

Automotive : Billionaires : Volve

Big Ideas

Pitti Immagine Uomo spring/summer 2013

The spring/summer 2013 Pitti Immagine Uomo show previewed next season’s menswear trends: smarter sartorial style with colour and prints were key up...

Pitti Uomo : Blazer : Hawaiian Shirt

Big Ideas

ILTM Asia 2012- New Travel & Hospitality needs, behaviours and challenges

Many changes in consumer behaviour and industry challenges were identified at the event. Here, LS:N Global outlines the key take-outs.

Recession : Reuter PR : Chloe Reuter

Markets

Vietnam Market

As Southeast Asia increases in affluence, Vietnam is becoming a focal area for luxury brands to establish themselves in the region. In a country th...

Vietnam : Ho Chi Minh City : Hanoi

Big Ideas

Online trials boost retailer expansion in China

AT Kearney : China : E-commerce

Big Ideas

European women lead the way in e-commerce usage

Fragrance : Groupon : Analytics

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