LS:N Global

Daily Signals

Charitable thinking

US – Starbucks is showing its propensity for philanthropy with its first original content video series.

Daily Signals

Black is beautiful

New York – Skincare brand Shea Moisture is raising awareness about the prejudice of having separate ethnic and beauty aisles.

Shea Moisture : #BreakTheWalls : Droga5 New York

Big Ideas

Facebook adapts advertising

Global – Facebook’s new advertising format for developing countries replaces video with slideshows.

Facebook : Africa : Mobile Ads

Big Ideas

Millennials willing to pay a premium for eco-friendly packaging

Introducing sustainable packaging to stores can increase net sales by 2–4%, according to a study by fibre-based packaging manufacturer Stora Enso.

Stora Enso : Eco-friendly Packaging : Whole-chain Thinking

Big Ideas

Chocolate brand makes the product the message

Chocolate : Sharing : France

Big Ideas

Huawei builds its smartphone brand worldwide

Mobile : Smart Phone : Huawei

Big Ideas

BCBG taps into Chinese e-commerce in a flash

China : Chinese Retail : Max Azria

Big Ideas

Trading down won't wash among US Hispanics

Trading down won’t wash among US Hispanics

Shopping : Trading Down : Branded Goods

Big Ideas

More men switch on to mobile commerce in US

Mobile Commerce : M-commerce : Forrester Research

Viewpoints

Instagram isn’t the space for sustainable fashion

As more brands strive to be sustainable, it’s time to re-think social platforms that promote incessant newness and instant in-app purchasing.

Sustainability : Fashion : Instagram

Big Ideas

Joseph Pine II on the future of experience

The next stage in the evolution of brand experiences will be about offering transformation.

Retail : Hospitality : Service

Daily Signals

Hoka steps into East London’s running culture with Run Stop Corner Shop

Performance footwear and apparel brand Hoka has opened Run Stop Corner Shop on Bethnal Green Road, a vibrant nod to London’s running and cultural c...

Fashion : Sports & Leisure : Retail

Daily Signals

Stat: Hostility to foreign brands on the rise among Chinese consumers

Mainland China’s recent reopening, following the lifting of lockdown and the end of the travel ban, has renewed foreign brands’ interest in its con...

China : Emerging Youth China : State Of Luxury China

Daily Signals

Stat: TikTok is an essential tool for music discovery

With many TikTok videos featuring popular music, research by MRC Data – commissioned by TikTok – finds that the app plays a key role in music disco...

Youth : Medai & Entertainment : Technology

Daily Signals

Diesel personalises jeans with 2020’s cancelled plans

The fashion brand is encouraging people to celebrate the unexpected memories made in 2020, by capturing cancelled plans on custom-made jeans.

Fashion : Retail : Covid-19

Daily Signals

PrettyLittleThing moves into gin production

The fast fashion brand has created a pink gin to raise the spirits of staycationers amid the pandemic.

Drink : Fashion : Travel

Daily Signals

Bread simplifies beauty rituals for textured hair

Bread is a black-owned, natural haircare brand that aims to normalise untreated curls and coils.

Beauty : Health : Haircare

Daily Signals

M.M.LaFleur loans clothing to women #ReadytoRun

The fashion brand is lending clothing to women running for public office, to support them and address the gender imbalance apparent in the US office.

Society : Fashion : M.M.LaFleur

Daily Signals

Better Not Younger addresses the needs of mature hair

The new haircare brand targets both the signs and the root causes of ageing hair.

Beauty : Hair Care : Ageing

Daily Signals

A new marketplace for unbranded luxury goods

Italic is a new members-only marketplace that lets consumers buy unbranded products made in the same factories as luxury brands.

Luxury : Retail : Product Design

Daily Signals

Coal Drops Yard is London’s newest retail district

The shopping district has opened in King’s Cross with a host of independent retailers, restaurants and pop-ups on offer.

Retail : Fashion : Design

Daily Signals

Beauty Futures Network Evening 2016: Joanna Tulej

London – Beauty brands should tap into more complex emotions as the industry converges with mental wellness.

Halt : The E-motional Economy : Joanna Tulej

Big Ideas

Skin-bleaching backlash

Global – Authorities in Ghana and a cosmetics company in India are fighting back against skin-bleaching products.

Backlash Brands : Beauty : Ghana

Big Ideas

Cannes Lions 2014 Show Report Part 3

In part 3 of LS:N Global's report on Cannes Lions 2014 we look at how advertisers are collaborating with artists and making data emotional.

Cannes Lions : Cannes Lions 2014

Big Ideas

All Saints’ new minimalism hits the high street

Al Saints : High Street : Minimalism

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