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Stat: YouTube is the number one place for Gen Alpha to see ads
For a new report published in February 2024, Precise TV and Giraffe Insights surveyed 2,000 US-based kids aged 2–12 and their parents to analyse th...
Gen Alpha
:
Youth
:
Media
News
WeTransfer enlists The Bear star to attract content creators
WeTransfer wants to become a go-to tool for content creators. In a new campaign, the file-transferring giant has partnered with cult series The Bea...
Food
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Pop Culture
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Media
News
Roblox and Parsons Design School co-create a metaverse curriculum
Parsons School of Design and Roblox are joining forces on a metaverse fashion course, teaching students how to create hyper-realistic and inclusive...
Fashion
:
Media & Entertainment
:
Technology
News
The first hotel in the metaverse
Hospitality group CitizenM is building a hotel in the gaming platform The Sandbox, a virtual realm where players can build, own and monetise their ...
Travel & Hospitality
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Metaverse
:
Media & Entertainment
News
Rario digitises cricket fandom through NFTs
The platform enables ownership of popular cricket moments in the form of images, video or audio, and plans an interactive fan club for engaging wit...
Media & Entertainment
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Technology
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Sports & Leisure
News
Moxie teaches emotional intelligence to Gen Alpha
California – The robot is designed to promote social, emotional and cognitive development among children.
Youth
:
Technology
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Educational
News
Dyson’s engineering challenges for kids in lockdown
Dyson has created a series of science and engineering tasks to help children stay entertained during lockdown.
Youth
:
Lifelong Learning
:
The Learning Economy
News
A campaign to improve the safety of UAE truck drivers
Bridgestone is working with local organisations to provide free health screenings to truck drivers.
Mobility
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Wellness
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Health
News
Dating app Hinge wants to be less addictive
The app has rebranded to make its interface less appealing for daters.
Youth
:
Dating
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Relationships
News
Thought-starter: How are brands building hype around beauty?
Beauty brands are subverting the traditional codes of beauty partnerships by aligning with new cultural communities that tap into music influencers...
Beauty
:
Hype Market
:
Retail
Viewpoints
Charles Nduka: Emteq
Why tracking users’ emotions is crucial to the success of virtual reality.
Emteq
:
Virtual Reality
:
Emotion Tracking
Viewpoints
DVTK: OKgrl
Why in the future you won’t be able to tell the difference between e-commerce sites and fashion editorials.
DVTK
:
Gen Viz
:
Visual Interactivity
News
A brush with virtual reality
Global – Google has launched an app that lets people sketch 3D images in virtual reality.
Virtual Reality Market
:
Google
:
Tilt Brush
Big Ideas
Sky shopping
US – Budget airline JetBlue has digitised its in-flight catalogue after finding that passengers were already using its free wi-fi to shop.
JetBlue Airways
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Fly-Fi
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E-commerce
Big Ideas
US beer-lovers set for a taste of the Amazon
US beer-lovers set for a taste of the Amazon
Brazil
:
São Paulo
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Craft Brew
Big Ideas
Future Forecast 2023: Health & Wellness
Our mental wellbeing has become just as important as our physical wellbeing. In 2023, both brands and their physical spaces will increasingly addre...
Health
:
Wellness
:
Technology
Viewpoints
The real reason men are better navigators than women
A recent study found that women cannot navigate as well as men but Martin Raymond, editor-in-chief of LS:N Global, says chromosomes have nothing to...
Gender
:
Identity
:
Gender Inequality
Big Ideas
Is neurocinema the future of entertainment?
Director Richard Ramchurn, creator of The MOMENT, a film that changes based on audience attention levels, on the challenges and opportunities of mu...
Media
:
Interactive Entertainment
:
Far Futures
Big Ideas
How brands can use augmented reality to drive engagement
With the mainstream adoption of AR on the horizon, we examine four brands that are setting a precedent for how to use the medium.
Retail
:
Digital
:
Advertising
News
Milk-made: US campaign shakes up competitors
Milk-made: US campaign shakes up competitors
Advertising
:
Ads
:
Milk Please!
Design Directions
Marvelology
The reckless and brash spirit of Iconoclash has matured in the luxury landscape, fusing the naivety of child-like creations and their sense of ...
Luxury Futures
:
Iconoclash
:
Jaime Hayon
News
Genderless retail and a phone app for digital detox
The Phluid Project taps into the non-binary community, Samsung quantifies phone usage, Capital One makes it easier to be secure online.
Retail
:
Finance
:
Technology
News
ThredUp launches fast fashion confessional hotline
Online resale platform ThredUp has partnered with Stranger Things actor Priah Ferguson to launch the Fast Fashion Confessional Hotline.
Fashion
:
Media & Entertainment
:
Sustainability
Viewpoints
Is feminism fit for the future?
Why feminism needs to define new metrics of achievement if it is going to truly suceed.
Female Futures
:
Advertising
:
Workplace
Viewpoints
Does the e-sports industry need to create new formats to enter the mainstream?
Transforming live e-sports experiences could prove key to engaging brands and consumers.
Media
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Sport
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Digital
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