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Daily Signals
Breakfast wars
US – In a preview of this week’s Innovate, we look at Taco Bell’s Breakfast Defectors campaign.
Taco Bell
:
Breakfast Defectors
:
Innovate
Big Ideas
Flexitarian’s feast
London – The Moveable Feast is taking the rotating chef pop-up concept vegetarian, with an intimate dining space that will offer a variety of healt...
Moveable Feast
:
Club Mexicana
:
The Salad Kitchen
Big Ideas
Clear differences
Los Angeles – Trained water sommelier Martin Riese has announced the first water-tasting class to take place in the US.
Water
:
Conoisseurship
:
Los Angeles
Big Ideas
PRIV offers customers a range of on-demand health and fitness services
On-demand app PRIV enables users to request a range of beauty and fitness services from one online platform.
PRIV
:
Health And Fitness
:
Moris Sutton
Daily Signals
Split personality: Honda’s interactive ad for the Civic Type R
London – Honda is showing the dark side of its new Civic Type R with an interactive YouTube video that conveys the two sides of the company’s lates...
Honda Civic Type R
:
Weiden + Kennedy London
:
The Polarity Paradox
Big Ideas
Facebook launches new safety check-in feature
Facebook has launched Safety Check, which allows users to let friends and family know that they’re safe.
Daily Signals
To cap it all: Coca-Cola gives plastic bottles a second life
Asia – Coca-Cola has released a series of inventive bottle caps that turn empty bottles into functional items such as water squirters and pencil ...
Sustainability
:
Brandstanding
:
Upcycling
Big Ideas
BMW electric car matches performance of petrol equivalent
The electric super-car is undergoing an image overhaul, in which it is no longer seen as a poor version of its petrol-fuelled cousin.
BMW
:
BMW I8
:
Cars
Daily Signals
Love life: Mills & Boon makes romantic fiction digital
UK – Mills & Boon has created a fictional online hotel to serve as a backdrop for ‘an interactive storytelling experience’.
Mills And Boon
:
Transmedia Publishing
:
Social Storytelling
Big Ideas
Luxottica and Google join forces on Glass eyewear
The Italian eyewear maker will design and distribute Google Glass.
The Convergence Economy
:
Google Glass
:
Luxottica
Big Ideas
Start-up launches shaving kit for black men
Walker & Company is a Silicon Valley start-up that focuses on creating products that address the unique needs of African Americans.
Bevel
:
Beauty Futures
:
Male Grooming
Daily Signals
The Athena way: Ideas for the modern woman
The Athena Woman has had quite a year. But she’s not one to flop on the sofa and start downing the egg nog.
Boozette Brands
:
Re-enlightenment Rising
:
Mantasy
Daily Signals
Fashion reaction: Dress responds to sonic stimuli
New York – Fashion designer Ying Gao is showing Incertitudes, an experimental dress that reacts to sound, at the Opening Ceremony By The Water pop-...
New York
:
Montreal
:
Ying Gao
Daily Signals
Culinary craft: Sarzi writes a recipe for London Design Festival
London – LS:N Global paid a visit to food designer Jacopo Sarzi’s studio to get an insider’s view of what he is cooking up for September’s London D...
Traditional
:
Food Art
:
Low Tech
Design Directions
Concoction
When you think of the word ‘bespoke’, it is perhaps the luxurious world of Savile Row tailoring that springs to mind, but increasingly beauty brand...
Fragrance
:
Haircare
:
Shampoo
Big Ideas
US Generation I kids influence what parents buy
US Generation I kids influence what parents buy
Television
:
Tv
:
Advice
Big Ideas
Spanish cut back to save on household costs
Spanish cut back to save on household costs
Recession
:
Families
:
Euro
Big Ideas
Next stop Mumbai for the BMW Guggenheim Lab
Next stop Mumbai for the BMW Guggenheim Lab
BMW
:
Guggenheim
:
Lab
Big Ideas
Asia pacific set to top ad market by 2014
Asia pacific set to top ad market by 2014
Asia Pacific
:
Advertising
:
Revenues
Big Ideas
LuluLemon opens dance class and shopping club
LuluLemon opens dance class and shopping club
Sportswear
:
Ivviva
:
Lululemon
Big Ideas
Fanado gives music fans quality time with idols
Fanado gives music fans quality time with idols
Fanago
:
Music
:
Fans
Big Ideas
Livehoods puts check-in locations on the map
Livehoods puts check-in locations on the map
Livehoods
:
Digital
:
Map
Big Ideas
IHG adopts an Even approach to staying healthy
IHG adopts an Even approach to staying healthy
Intercontinental Hotels Group
:
Spa
:
Wellness
Daily Signals
Heady brew: Network Evening enters the spirit
London – LS:N Global’s Drinks Network Evening went down nicely last night, as expert speakers decanted some key trends and insights from the bevera...
Immersive
:
Pharmaceutical
:
Ginseng
Big Ideas
Detroit Autoshow Review 2012
The 2012 North American International Auto Show, or Detroit Auto Show, closed its doors on 23 January in upbeat mood, reflecting an industry with r...
Cars
:
Automobile
:
Lexus
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