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Micro Trends
Healing Luxury
From fashion to jewellery, Chinese designers are drawing on national pride and traditional approaches to wellbeing to recast luxury’s value proposi...
Luxury
:
China
:
Health And Wellness
News
Covalent creates carbon-negative fashion accessories
Fashion brand Covalent has introduced a collection of earth-friendly accessories ranging from bags and laptop cases to eyewear produced using regen...
Fashion
:
Sustainability
:
Material Far Futures
Viewpoints
Why future homes mean business for wellbeing
Lee McCormack, CEO of MyGlobalHome, is on a mission to transform our homes into smart buildings that look after us with life-long care and communit...
Future Home
:
Technology
:
Health And Wellness
Viewpoints
Aerial wants to simplify travel carbon offsetting
Aerial app co-founder Andreas Homer on his ambition to make tracking our travel carbon footprint as intuitive as counting calories or daily steps.
Travel
:
Sustainability
:
Hospitality
Viewpoints
How to engage the Chinese travellers of tomorrow
Will Zhuang, Chinese ambassador for VisitYork and VisitLeeds, on how brands are re-imagining British culture for a new generation of Chinese touris...
Food
:
Travel
:
Tourism
Viewpoints
How fintech can speak to Generation X and beyond
Clare Gambardella, chief customer officer at Zopa, on using design to ensure longevity in a fast-paced sector and improve financial wellness for all.
Finance
:
Banking
:
Transparency
Big Ideas
Meal kits can be a green alternative to groceries
From slashing waste to sourcing ingredients sustainably, these meal kit companies are repositioning themselves as a solution for eco-conscious shop...
Food
:
Drink
:
Meal Kits
Viewpoints
Is retailtainment the future of e-commerce?
NTWRK is shaking up retail with its pop culture-powered video commerce app. Its CEO, Aaron Levant, discusses why hyper-urgency is the future of sho...
Retail
:
E-commerce
:
Media
Micro Trends
Bullying Backlash
With cyberbullying becoming an epidemic, brands are empowering young people to use their online presence to reclaim so-called flaws and ...
Youth
:
Beauty
:
Fashion
Big Ideas
These concepts reveal the Future of Convenience
In the future we will expect seamless and personalised service to be the default customer experience. What products and systems will enable brands ...
New Consumer Experience
:
Retail
:
Service
Micro Trends
Digital Citizens
At a time of great political turmoil, new digital tools are changing the nature of citizenship.
Democracy
:
Digital Citizenship
:
Politics
Design Directions
Noto
The Noto Project is a collaboration between Google and Monotype that combines 800 languages in one type family.
New Bricolage Living
:
Google
:
Typography
Micro Trends
Airbnb Backlash
The peer-to-peer home rental service's growth is causing friction with both local communities and the hotel industry.
Airbnb
:
The Sharing Economy
:
Hospitality
Big Ideas
Jawbone collaborates with men’s skincare brand on product launch
Consumer technology and wearable devices brand Jawbone has teamed up with men’s skincare brand Lab Series for the launch of its new product, Age Re...
Jawbone
:
LAB Series
:
Digital Beauty
Micro Trends
Virtual Browsing
Traditionally, online shopping has meant speed and convenience, but online stores are borrowing the experiential elements of physical retail, ...
Kenzo
:
Online
:
Experience
Micro Trends
Flat Age Design
Limitations on strength, sight and agility don’t need to take the beauty out of life.
OXO
:
Sam Farber
:
Our Roots
Markets
Muslim consumer market
The global Muslim population – which comprises 1.6bn people, according to the Pew Research Center – is enjoying greater wealth than ever before.
Pew Research Center
:
Middle East
:
South East Asia
Micro Trends
Oil boom
Oily skin and oily hair are bad, so putting oil on your skin and your hair is bad – right? Wrong, according to the biggest names in beauty and an i...
Google
:
Trevor Sorbie
:
Olay
Big Ideas
UK drinks consumers cherish experience
UK drinks consumers cherish experience
Recession
:
UK Drinks Market
:
Off Trade
Big Ideas
SXSW- The rise of interest networks
Will these location-based interest apps take off? Margaret Ryan, a San Francisco-based marketing consultant, is not convinced. ‘One of the challeng...
Twitter
:
Highlight
:
Glancee
Markets
Mobile apps and future profits
Addressing the Institute of Practitioners in Advertising’s (IPA) 44 Club, IPA president Rory Sutherland made the point that mobile applications are...
Smartphones
:
Apps
:
Iphone
Big Ideas
Six Luxury Brands Building Loyalty with NFTs
Non-fungible tokens (NFTs) are catching their second wind, as fashion and luxury brands start to harness digital tokens as tools to build brand loy...
Luxury
:
Fashion
:
NFTs
Futures 100
Futures 100 Innovators: August
The eighth instalment of our Futures 100 Innovators spotlights a new generation of beauty manufacturers, African alcohol producers and circular jew...
Futures 100 Innovators
:
F100
:
Health And Wellness
Macro Trends
The New Value Economy
Ownership is receding as an ideal and a way to mark value. We share, rent and borrow products now, creating new systems of value and worth in the...
Collaborative Economy
:
Conspicuous Access
:
Reputation
Macro Trends
Conviviality Culture
People are realising that the most exciting thing they can do is not online, updating their social network page. It is offline, experiencing the un...
Convivial
:
Community
:
Live
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