'Branding'

Future Forecast 2017: Beauty and Wellness

News

Future Forecast 2017: Beauty and Wellness

As the year comes to an end, LS:N Global examines the nascent trends and behaviour patterns that will be shaping the beauty sector over the next 12...
Future Forecast : 2017 Trends : Beauty
An unshared future

Viewpoints

An unshared future

Fears are growing that the sharing economy model is not as benign as it first appeared.
The Sharing Economy : Airbnb : Uber
Cracking creativity

Viewpoints

Cracking creativity

AI's ability to produce truly original creative content still holds up as the ultimate Turing Test.
Artificial Intelligence : Cannes Lions 2016 : Creativity
Recycling Rebranded

Micro Trends

Recycling Rebranded

Fashion retailers are finding ways to negotiate the desire for sustainability by creating a new aesthetic around recycling.
Recycling : Closed-loop : H&M
Emotional journey

News

Emotional journey

London – Shop by mood at Department Store for the Mind, a retail experience with empathy at its heart.
Department Store For The Mind : Sophie Howarth : The School Of Life
Air quality control

News

Air quality control

Sweden – In the world of automobiles, clean air is a rare commodity. Volvo has made this the focus of its latest advert, in its most tranquil car...
Volvo : Swedish Air : The Optimised Self
SXSW Interactive 2015 Preview

Big Ideas

SXSW Interactive 2015 Preview

LS:N Global will be reporting from Austin for SXSW Interactive 2015, identifying key emerging trends and disruptive innovations.
SXSW 2015 : The Immortal Brand : Whole-systems Thinking
Carry on: Southwest Airlines creates products from unwanted seats

News

Carry on: Southwest Airlines creates products from unwanted seats

Texas, US – You’ve probably walked past someone wearing an aeroplane seat on their back and not even noticed.
Southwest Airlines : Tasteful Waste : Looptworks
Print Me

Micro Trends

Print Me

New platforms are reducing the time between online inspiration and physical production, empowering digital natives to become product designers.
Curation : To.Be : Print All Over Me
By the book: An innovative recipe for Brazilian cooking

News

By the book: An innovative recipe for Brazilian cooking

Brazil – Brazilian cookware brand Tramontina has published a cookbook. There is nothing unusual about that except in this cookbook you can cook w...
Transformative Packaging : Brazil : JWT Brazil
Mall rats: Berlin’s new concept-driven shopping centre

News

Mall rats: Berlin’s new concept-driven shopping centre

Berlin – Bikini Berlin gets its name from the original 1950s design of the building, a concrete building with an open-side storey that made it look...
Convergence Retail : Berlin : Shopping Mall
Ore-some images: Food styling is down to earth

News

Ore-some images: Food styling is down to earth

London – Art director Katie Fotis has collaborated with Bompas & Parr and photographer Steve Gallagher to create a series of images that depict nat...
Natural : Styling : Cake
Ramped-up pop-up: Colette drives in to Design Miami

News

Ramped-up pop-up: Colette drives in to Design Miami

Miami – Paris concept retailer Colette has developed a novel way to plant itself front and centre among the cool kids of Design Miami/ 2013 – a dri...
Art : Pharrell And Moncler : Collette
Disruptive Packaging

Micro Trends

Disruptive Packaging

Packaging is suddenly sexy. It’s no longer there simply to deliver the age-old three Ps of protection, preservation and presentation. Increasingly,...
Food : MonoSol : Gautam Goel
Sartorial satire: Farfetch goes Bollywood in fashion video

News

Sartorial satire: Farfetch goes Bollywood in fashion video

London – To celebrate the announcement of its 2013 Superstore award winner, online retailer Farfetch created a shoppable video featuring a blend of...
Colour : Satire : Farfetch
Northern exposure: Skateboarders put Element apparel to the test

News

Northern exposure: Skateboarders put Element apparel to the test

Spitsbergen, Norway – Some 660 miles from the North Pole, on the island of Spitsbergen, is the world’s most northern skate ramp. Skateboard and app...
Nature : Spitsbergen : Man-Venturist
Visual audio: Project shows what sound looks like

News

Visual audio: Project shows what sound looks like

London, Varese, Italy – The Dedolo project is a collaboration between digital sculptor Quayola and sound and visual artist Natan Sinigaglia to crea...
Video : Sound : Graphics
PayPal trials facial recognition payment app

Big Ideas

PayPal trials facial recognition payment app

London – PayPal is trialling a new facial recognition mobile payment app in the London neighbourhood of Richmond.
Facial Recognition : Payment Apps : Mcommerce
CEA predicts tablet takeover in PC revolution

Big Ideas

CEA predicts tablet takeover in PC revolution

CEA predicts tablet takeover in PC revolution
Tablets : Consumer Electronics Association : Next Generation Technology
Book club: App lets families read together online

News

Book club: App lets families read together online

UK – Storytime Hangout, a new app from Penguin Digital developed by BBH London, enables interactive storytelling between family memb...
Interactive : Three Billy Goats Gruff : Penguin Digital
Fashion glitch: New womenswear draws on surrealism

News

Fashion glitch: New womenswear draws on surrealism

London – The Stalker autumn/winter line from fashion label Shao Yen is a classic example of our Digital Surrealism trend and the growing influ...
Experimental : Surrealist : Shao Yen
Floating on air: New 3D printer defies gravity

News

Floating on air: New 3D printer defies gravity

Floating on air: New 3D printer defies gravity
Barcelona : 3D Printing : Mataerial
Child's view: Print Media enters a new age

News

Child's view: Print Media enters a new age

Child’s view: Print Media enters a new age
Grey : Individual Experiences : Children Suffering Abuse
Dove campaign aims to disrupt image retouchers

Big Ideas

Dove campaign aims to disrupt image retouchers

Dove campaign aims to disrupt image retouchers
Dove : Real Beauty : Campaign
Breathing space: Ikea ad puts the record straight

News

Breathing space: Ikea ad puts the record straight

International – Swedish super-brand Ikea has created a series of advertisements featuring the stories of individuals to promote its product range.
Furniture : Transmedia Futures : Transmedia
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