LS:N Global

Big Ideas

SXSW Interactive 2016: Cuban potential

Austin – Cubans are eager to invite brands and new commerce into their lives, according to a panel of experts at SXSW.

SXSW Interactive : Cuba : New Markets

Daily Signals

Preview: The XXX Factor

Global – In the 1990s we saw the rise of ripped bodies. But today it’s simply not enough to plaster washboard abs across the underground.

Diesel : Vivenne Westwood : JW Anderson

Daily Signals

Forward march

Global – Adidas paints a picture of a dystopian future not dissimilar to our present in its latest advert for Originals, its brand for cultural tas...

Adidas Originals : Johannes Leonardo : Future

Daily Signals

Magic moments

US – Mainstream men’s fragrance brand Axe has finally ditched its passé babe-magnet ads with a more modern depiction of diversified male beauty.

Male Beauty : Neutral Culture : Recon Man

Daily Signals

Beta launch

Palo Alto – b8ta is a physical store designed to educate consumers about smart devices.

B8ta : The Internet Of Things : Palo Alto

Daily Signals

Preview: WIRED 2015

London – Wired UK hosted its fifth festival last week, with two days of speakers from across the globe, and new innovations in food and technology ...

Wired UK : London : Future Of Food

Viewpoints

Net-A-Porter: Social shopping

The future of online retail is social, says Net-A-Porter's vice president of social commerce Sarah Watson and creative director of social commerce ...

The Net Set : Net-A-Porter : Social Shopping

Viewpoints

Nicola Kilner: Fast Fashion for Beauty

‘Abnormal beauty company’ Deciem is disrupting the beauty industry with its combination of speed, technology and in-house execution, says co-CEO Ni...

Deciem : Brandon Truaxe : L'Oreal

Daily Signals

Hands off

London – Harvey Nichols features some of its most light-fingered customers in a tongue-in-cheek campaign promoting its new loyalty app.

Harvey Nichols : Department Store : Loyalty App

Daily Signals

Preview: Run Stations

Tokyo – Brands are responding to consumers’ desire for convivial fitness and a holistic approach to a healthy lifestyle.

Tokyo : Body Temples : Convivality Culture

Daily Signals

Preview: Mission media

London – In this week's microtrend, we examine how media brands are becoming empowered by Brandstanding and taking up causes that may alienate some...

Brandstanding : Polarity Paradox : Cosmopolitan

Big Ideas

Fashion circle

London – E-tailer Net-A-Porter has launched The Net Set, its shoppable social app.

Net-A-Porter : Net Set : App

Daily Signals

Bedding in a new service

New York – Aimed at Millennials, Casper offers an online, try-before-you-buy mattress delivery service.

Casper : Good Night Kit : Budget Luxe

Big Ideas

Never fall out of fashion with Endless Eyewear subscription service

Never be caught out by changing fashions with Ditto’s new Endless Eyewear subscription service, which puts thousands of designer frames at the cust...

Ditto : Endless Eyewear : The Sharing Economy

Big Ideas

ASOS unveils online personal stylist platform

Retail e-commerce brand ASOS has launched a personal stylist service, introducing customers to a range of different outfits to match any personality.

Asos : Personal Stylist : Transmedia Futures

Big Ideas

DNB bank advertises for 24 hours straight on Norwegian television station

Norwegian bank DNB bought every advertising slot on a major tv station for 24 hours. Not only did it turn the concept into a positive but it also m...

DNB : TV Advertising : Futuretainment

Big Ideas

New platform lets people sell advertising space on their clothes and cars

BadgerHunt helps advertisers connect with people eager to promote their brands in exchange for payment in Bitcoin.

BadgerHunt : The New Value Economy : Bitcoin

Big Ideas

Research explores why we ‘like’ causes on Facebook

A new study has revealed the wide range of motivations that can persuade users to ‘like’ social and humanitarian causes on Facebook.

Facebook : Humanitarian : Slacktivism

Daily Signals

In their element: Make-up brand displays its raw beauty

Bologna – Finnish mineral make-up brand Kide is taking the natural mineral colour make-up trend into new territory. The brand, which offers minera...

Kide : Mineral : Make Up

Big Ideas

The cult of Body Temples goes extreme

Fitness classes like Project Fit are introducing new levels of intensity.

Fitness : Soulcycle : Gym Talk

Big Ideas

Beauty brand opens up R&D process to consumer

Launched in 2011, Julep is a small beauty brand with big ambitions. Unlike mainstream companies that make what they think consumers want, Julep ask...

Julep : Beauty : Retail

Daily Signals

Moody Blues: McQueen's new film surveys the dark side

London – For the Alexander McQueen spring/summer 2014 campaign, American fashion photographer Steven Klein has worked with supermodel Kate Moss in ...

Kate Moss : Fashion Film : Fasntasy

Big Ideas

Latest Premium YSL beauty product embraces older skin

Skincare : Amortality : Luxury Beauty

Micro Trends

Techanistas

Technology companies are targeting fashionistas and collaborating with designers to give their latest devices added gloss on and off the runway.

Apple : Techanistas : Nina Garcia

Big Ideas

Bobbi Brown turns blogger with online channel

Video : Social Media : YouTube

'Branding' Sort By Relevance Most Recent

'Branding'
Sort By

Relevance

Most Recent